2. The Target Market Identify the market segment(s) that your product targets. Describe the segment(s) as completely as possible using demographics, geographics, psychographics and behavioral characteristics. Be sure to provide a rationale for your choices. Use this information to develop one or more “segment profiles†or descriptions of the typical customer in the segment. Then, determine how the product is positioned, or perceived by the customer in relation to competitive offerings. What is its competitive advantage (if any)? How is it perceived as different or better than other products in its category? Does it have a “brand personality� My part is to write about geographic segement in this paper and the product is Xbox kinect. it doesnt have to be two full pages . one page and half of the second page is enough