Select one organization from each of the organizational types addressed in the Week Two readings—manufacturing and the service industry.
Write a 700- to 1,050-word paper that includes the following:
- Evaluatesthe impact that innovation, design, and creativity (IDC) have on the strategy of the two organizations
- Considersprocesses, products, or services of your selected organizations
Format your paper consistent with APA guidelines & use subheadings in the order of the assignment
Resources:Ch. 11, 15, & 24 of Managing Innovation, Design and Creativity
Content
- Ch. 11: “Collaboration – Innovation in Manufacturing” The Lotus Elise
- Ch. 15: “The Effects of Industry and Cultural Context” Procter & Gamble and Unilever, Eurostar
- Ch. 24: “Innovation in the Service Industry” Middlebrook
910 Words
5 Sources
APA Format