MKT 571 Week 5 Team Assignment – Communication Plan

Learning Team Assignment: Communications Plan • Develop a communications plan for your product launch, including both your domestic and international markets.    • Write a 700- to 1,050-word paper addressing the following: Post  completed assignment in the Assignment Forum o Evaluate factors involved in developing and managing an effective marketing communications plan for the new product. o Evaluate advertising and promotion programs for the new product. o Evaluate the technology trends available to help you market the product. o Compare and contrast the marketing communication strategies for both your domestic and international markets, and explain the differences.  • Format your paper according to APA standards and the Professional Report Writing Format.