Managerial Accounting

Final Project: Company Analysis
This final project consists of two parts:


Written Portion: A comprehensive analysis of your approved publicly traded company,
Oral Portion: A Flipgrid summary presentation.
Both parts will contribute to your final grade.
Written Portion:
You have flexibility in formatting your written report. Bullet points OR essay format is
acceptable, but ensure you cover all the required elements listed below.
Required Elements:
Company Background
Briefly introduce your company, including its industry, competitors, products/services, and
target market. Also please discuss any relevant recent events or news that may impact their
financial performance.
Financial Analysis
To gain a comprehensive understanding of the company’s financial health, we can analyze
relevant metrics (ratios) from three key areas: profitability, liquidity, and solvency.
Once you have calculated these ratios using the company’s financial statements, please
organize the results in a table for easier analysis. The table will include the following:





Ratio Name
Formula
Calculated Value (Enter the actual number you calculated for chosen company)
Interpretation (Briefly explain what the calculated value suggests about the company’s
financial health in that specific area)
Industry Benchmark (Compare your calculated ratios to industry averages. This helps
assess the company’s performance relative to its competitors.)
Oral Portion:
Flipgrid Presentation Outline: Analyzing your company’s Financial Health Here’s your roadmap:
Introduction (Keep it engaging)
Introduce yourself and your company
Investment Recommendation (To Invest or Not Invest)
Based on your analysis, state your recommendation whether to invest or not invest. Use
evidence to support your decision.
Management Action (Boosting the Bottom Line)
Identify some key actions for management to improve finances. Briefly explain the potential
benefits of the action.
Outlook (Focus on Challenges & Opportunities)
Briefly discuss one or two potential future challenges and potential future opportunities the
company may face.
Conclusion (Concise & Engaging)
Briefly summarize your overall assessment of your company’s finances.
Tips:






Explain Simply: Briefly define each ratio’s purpose – what does it tell you?
Visuals are Key: Use charts and graphs to show your findings (bars for comparison, lines
for trends).
Double-Check Calculations: Ensure accuracy and clear presentation of your calculations.
Practice Makes Perfect: Rehearse your explanation to sound confident and clear.
Keep it Short & Sweet: Focus on the main points and avoid going overboard.
Explain Like You’re Teaching a Friend: Use clear language and real-world examples
By following these simple tips, you can create a clear, concise, and engaging presentation for
your financial analysis project. Good luck!

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