Knowing Your Audience Paper and Communication Release

  

Resource: “Over 30 Workers Trapped After Chilean Copper Mine Collapse” article located on the student website

 

Research additional articles and information about the Chilean mine collapse.

 

Write a 700- to 1,050-word paper using this and other articles as a resource. Because communications must be designed with the audience in mind, answer the following questions:

 

·    

     
What are some considerations to remember given the different roles and people in the audience?

 

o    What would be the potential needs of the miners’ families in receiving a message about this incident?

o    What would be the potential needs of the company’s employees when receiving a message about this incident?

 

·         
What actions must you take before and after the message is delivered to ensure that it was received as intended?

 

Format your paper consistent with APA guidelines.

 

Draft two communications from the mining company announcing the accident, using what you have learned about audience and effective messages. One communication should be directed to the families of the trapped miners and the other should be an internal news release to the company’s employees. For both, identify the most appropriate channel—face-to-face, e-mail, video, memo, and so on.

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Record: 1
Title:
Over 30 workers trapped after Chilean copper
mine collapse.
Authors:
Weik, Juan
Source:
Metal Bulletin Daily. 8/6/2010, Issue 224,
p65-65. 1p.
Document Type:
Article
Subject Terms:
MINE accidents
Geographic Terms:
CHILE
Company/Entity:
MINERA San Esteban Primera
(Company)
Abstract:
The article reports on a mine structure
collapse incident at San José mine, a small copper operation in northern Chile
owned by Minera San Esteban Primera, on August 5, 2010 which left 33 workers
trapped underground.
Full Text Word
Count:
214
Accession Number:
53129236
Persistent link to this record
(Permalink):

http://search.ebscohost.com.ezproxy.apollolibrary.com/login.aspx?direct=true&db=bth&AN=53129236&site=ehost-live
Cut and Paste:
Over
30 workers trapped after Chilean copper mine collapse.
Database:
Business Source Complete

Over 30 workers trapped after Chilean copper mine
collapse 

San José mine, a small copper operation in northern
Chile owned by Minera San Esteban Primera, suffered a cave-in on August 5,
leaving 33 workers trapped underground

San José mine, a small copper operation in northern
Chile owned by Minera San Esteban Primera, suffered a cave-in on August 5,
leaving 33 workers trapped underground.

Rescuers are drilling holes in an attempt to locate
the workers, but there is no official confirmation whether they would be alive
after four days with limited food, water and oxygen.

A second cave-in on Saturday forced rescuers to
suspend works for several hours.

Workers are trapped at a depth of around 300
metres.

Local organisations, such as the federation of Chilean
mining workers (FMC) and the confederation of copper workers (CTC) have
questioned Minera San Esteban’s safety record, highlighting several fatal
accidents that have previously been reported at the small company.

Chile’s president Sebastián Piñera has promised a
thorough investigation into the accident.

Minera San Esteban produces around 1,200 tpy of
copper, according to local news reports.

The San José mine was closed in March 2007 following a
fatal accident in January that year. It resumed operations a year later, reports
said.

~~~~~~~~

By Juan Weik

©Euromoney Institutional Investor PLC. This material
must be used for the customer’s internal business use only and a maximum of ten
(10) hard copy print-outs may be made. No further copying or transmission of
this material is allowed without the express permission of Euromoney
Institutional Investor PLC. Source: Metal Bulletin Daily and
http://www1.metalbulletin.com.

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Record: 1

Title:

Over 30 workers trapped after Chilean copper mine collapse.

Authors:

Weik, Juan

Source:

Metal Bulletin Daily. 8/6/2010, Issue 224, p65-65. 1p.

Document Type:

Article

Subject Terms:

MINE accidents

Geographic Terms:

CHILE

Company/Entity:

MINERA San Esteban Primera (Company)

Abstract:

The article reports on a mine structure collapse incident at San José mine, a small copper operation in northern Chile owned by Minera San Esteban Primera, on August 5, 2010 which left 33 workers trapped underground.

Full Text Word Count:

214

Accession Number:

53129236

Persistent link to this record (Permalink):

http://search.ebscohost.com.ezproxy.apollolibrary.com/login.aspx?direct=true&db=bth&AN=53129236&site=ehost-live

Cut and Paste:

Over 30 workers trapped after Chilean copper mine collapse.

Database:

Business Source Complete

Over 30 workers trapped after Chilean copper mine collapse 

San José mine, a small copper operation in northern Chile owned by Minera San Esteban Primera, suffered a cave-in on August 5, leaving 33 workers trapped underground

San José mine, a small copper operation in northern Chile owned by Minera San Esteban Primera, suffered a cave-in on August 5, leaving 33 workers trapped underground.

Rescuers are drilling holes in an attempt to locate the workers, but there is no official confirmation whether they would be alive after four days with limited food, water and oxygen.

A second cave-in on Saturday forced rescuers to suspend works for several hours.

Workers are trapped at a depth of around 300 metres.

Local organisations, such as the federation of Chilean mining workers (FMC) and the confederation of copper workers (CTC) have questioned Minera San Esteban’s safety record, highlighting several fatal accidents that have previously been reported at the small company.

Chile’s president Sebastián Piñera has promised a thorough investigation into the accident.

Minera San Esteban produces around 1,200 tpy of copper, according to local news reports.

The San José mine was closed in March 2007 following a fatal accident in January that year. It resumed operations a year later, reports said.

~~~~~~~~

By Juan Weik

©Euromoney Institutional Investor PLC. This material must be used for the customer’s internal business use only and a maximum of ten (10) hard copy print-outs may be made. No further copying or transmission of this material is allowed without the express permission of Euromoney Institutional Investor PLC. Source: Metal Bulletin Daily and http://www1.metalbulletin.com.

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