Complete 2 Business Tasks Due (BRY)

12/17/2019Assessment 1 – BUS-FP3022 – Fall 2019 – Section 01
Assessment 1
Zara-Rapid Fire Fulfillment
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Attempt 1 Available
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Attempt 3
Overview
Write a 600–800 word management report about the supply chain of an apparel retailer, based on a library
article.
This assessment focuses on the supply chain management process, its importance to the success of a company,
and the sequence of events and processes that bring products from manufacturers to consumers.
By successfully completing this assessment, you will demonstrate your proficiency in the following course
competencies and assessment criteria:
Competency 1: Design a supply chain to support an organizational strategy.
Explain why a company’s supply chain strategy is successful.
Describe the importance of a company’s fast response and information infrastructure.
Competency 3: Manage a supply chain in order to satisfy customers.
Describe how a company’s unique replenishment strategy satisfies customers.
Competency 4: Communicate in a professional manner that is consistent with the expectations for supply
chain managers and participants.
Exhibit proficiency in writing, critical thinking, and academic integrity by appropriately attributing
sources.
Competency Map
Use this online tool to track your performance and
progress through your course.
CHECK YOUR
PROGRESS
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Context
A supply chain is an interrelationship through which information, physical goods, and services flow back and
forth. It consists of business entities that contribute the value-creating activities of supplying necessary materials
and transforming various resources into finished goods and services, and distributing the final outputs to the
customer.
Questions to Consider
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Assessment 1 – BUS-FP3022 – Fall 2019 – Section 01
To deepen your understanding, you are encouraged to consider the questions below and discuss them with a
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fellow learner, a work associate, an interested friend,
or a member
business
community. Bryan Nickerson
What are the implications of a successful supply chain management strategy to a business in today’s
competitive global economy?
How can a supply chain help a company reach its strategic goals?
Why do many companies choose to contract with third-party logistics companies?
What are components of a successful supply chain?
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Resources
Required Resources
The following resources are required to complete the assessment:
Library Resources
The following reading is available full-text in the Capella University Library. Search for the article by clicking the
linked title and following the instructions in the Library Guide.
Ferdows, K., Lewis, M. A., & Machuca, J. A. D. (2004). Rapid-fire fulfillment. Harvard Business Review,
82(11), 104–110.
Suggested Resources
The following optional resources are provided to support you in completing the assessment or to provide a
helpful context. For additional resources, refer to the Research Resources and Supplemental Resources in the left
navigation menu of your courseroom.
Capella Multimedia
Click the links provided below to view the following multimedia pieces:
The Supply Chain Process | Transcript.
This interactive provides a snapshot view of the supply chain.
Library Resources
The following e-books or articles from the Capella University Library are linked directly in this course:
Blanchard, D. (2010). Supply chain management best practices (2nd ed.). Hoboken, NJ: Wiley.
Bhatnagar, A. (2009). Textbook of supply chain management. Lucknow, India: Word-Press.
Drake, M. (2011). Global supply chain management. New York, NY: Business Expert Press.
Greeff, G., & Ghoshal, R. (2004). Practical e-manufacturing and supply chain management. Oxford,
England: Newnes.
Farooqui, S. U. (2010). Encyclopedia of supply chain management: Volume I. Mumbai, India: Himalaya
Books Pvt.
Farooqui, S. U. (2010). Encyclopedia of supply chain management: Volume II. Mumbai, India: Himalaya
Books Pvt.
Farooqui, S. U. (2010). Encyclopedia of supply chain management: Volume III. Mumbai, India: Himalaya
Books Pvt.
Course Library Guide
A Capella University library guide has been created specifically for your use in this course. You are encouraged to
refer to the resources in the BUS-FP3022 – Fundamentals of Supply Chain Management library guide to help
direct your research.
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Assessment 1 – BUS-FP3022 – Fall 2019 – Section 01
Internet Resources
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OutURLs change frequently.
Bryan Nickerson
Access the following resources by clicking the links
provided.
Please note
Permissions for the following links have been either granted or deemed appropriate for educational use at the
time of course publication.
Arizona State University: W. P. Carey School of Business. (2010). Module 1: What is supply chain
management? Retrieved from http://youtu.be/Mi1QBxVjZAw
FedEx. (2011). FedEx supply chain global distribution center. Retrieved from http://youtu.be/Cdm2t952jYg
Sustainable Supply Chain Foundation. (n.d.). Retrieved from http://www.sustainable-scf.org/
Bookstore Resources
The resources listed below are relevant to the topics and assessments in this course and are not required. Unless
noted otherwise, these materials are available for purchase from the Capella University Bookstore. When
searching the bookstore, be sure to look for the Course ID with the specific –FP (FlexPath) course designation.
Chopra, S. (2019). Supply chain management: Strategy, planning and operation (7th ed.). Boston, MA:
Pearson.
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Assessment Instructions
Zara is the flagship brand for Europe’s fastest growing apparel retailer and has about 1500 stores in major
cities around the globe.
For this assessment, consider that you work as a manager in Zara’s corporate organization. Zara’s leadership
team is considering changes in their supply chain management practices, and your manager asked you to
prepare a report that analyzes their current practices as input to their decision-making process. Your report
will be reviewed by the overall leadership team. After conducting some research on the topic, you identified a
highly useful resource, which is a summary of Zara’s supply chain management practices provided in the
Harvard Business Review article, “Rapid Fire Fulfillment,” (linked in the Resources under the Required
Resources heading). Your manager agreed with you about that resource being highly useful, and the two of
you further agreed that your report should address the following key questions as items Zara’s leadership
team will be interested in:
Analyze and explain why the company’s supply chain strategy is successful. As part of that, examine the
effect of the selection and management of suppliers and determination of information needs and
systems.
Analyze the importance of the company’s fast response and information infrastructure as related to the
company’s supply chain strategy. For example, what advantage does Zara gain against the competition
by having a very responsive supply chain? What information infrastructure does Zara need in order to
operate its production, distribution, and fast fashion retail network effectively?
Analyze how the company’s unique replenishment strategy satisfies customers. For example,
what advantage does the company gain from replenishing its stores multiple times a week compared to
a less frequent schedule? How does the frequency of replenishment affect the improved customer
satisfaction?
What information infrastructure does Zara need in order to operate its production, distribution, and fast
fashion retail network effectively?
Based on a leadership team audience, your report should be well organized and written in clear, succinct
language. Target 600–800 words. Attributing sources in your professional and academic work supports your
analysis and conclusions and demonstrates ethical behavior and academic honesty. Following APA rules for
attributing sources provides consistency and ensures that readers can locate original sources if desired.
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Assessment 1 – BUS-FP3022 – Fall 2019 – Section 01
Academic Integrity and APA Formatting
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As a reminder related to using APA rules to ensure academic honesty:
1. When using a direct quote (using exact or nearly exact wording), you must enclose the quoted wording
in quotation marks, immediately followed by an in-text citation. The source must then be listed in your
references page.
2. When paraphrasing (using your own words to describe a non-original idea), the paraphrased idea must
be immediately followed by an in-text citation and the source must be listed in your references page.
Zara-Rapid Fire Fulfillment Scoring Guide
Use the scoring guide to enhance your learning.
VIEW SCORING
GUIDE
How to use the scoring guide
SUBMIT ASSESSMENT
This button will take you to the next available assessment
attempt tab, where you will be able to submit your assessment.
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Assessment 2 – BUS-FP3022 – Fall 2019 – Section 01
Assessment 2
Dell’s Supply Chain
Details
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Attempt 3
Overview
Write a 600–800 word white paper for a consulting company about the supply chain and distribution strategy of a
manufacturing company, based on a library article.
By successfully completing this assessment, you will demonstrate your proficiency in the following course
competencies and assessment criteria:
Competency 1: Design a supply chain to support an organizational strategy.
Explain why a company’s supply chain strategy is successful.
Competency 2: Improve efficiency in the supply chain.
Describe the main challenges facing a company.
Competency 3: Manage a supply chain in order to satisfy customers.
Describe how a company has changed its supply chain to satisfy its customers.
Competency 4: Communicate in a professional manner that is consistent with expectations for supply chain
managers and participants.
Exhibit proficiency in writing, critical thinking, and academic integrity by appropriately attributing
sources.
Competency Map
Use this online tool to track your performance and
progress through your course.
CHECK YOUR
PROGRESS
SHOW LESS 
Context
Supply Chain Basic Functions
The functions basic to all supply chains are:
Planning.
Sourcing.
Making.
Delivering.
Fundamental decisions are required from supply chain managers to define strategy in developing a supply chain
that will effectively meet these four requirements.
Supply Chain Planning
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Assessment 2 – BUS-FP3022 – Fall 2019 – Section 01
Planning or forecasting includes decisions needed to define operations of the other four supply chain functions.
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Three approaches to supply chain planning are:Tutorials
Demand forecasting.
Product pricing.
Inventory management.
Sourcing or procurement involves decisions that determine the source of the resources that a firm requires for
operations. This function traditionally included activities such as purchasing, consumption management, vendor
selection, contract negotiation, and contract management. Recent global developments and trends in
outsourcing have made this a dynamic changing role for supply chain managers.
Making or producing is the economic process of converting resources into goods and services. Typical activities in
this function include product development and design, operations facility management, and production
scheduling.
Distribution or delivering can include order management, delivery scheduling, and order processing. Inventory
placement and delivery centers are of prime importance in supply management as the cost effectiveness of the
entire system can rely upon the efficient delivery function
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Questions to Consider
To deepen your understanding, you are encouraged to consider the questions below and discuss them with a
fellow learner, a work associate, an interested friend, or a member of the business community.
Why is it important to consider uncertainty when evaluating supply chain design decisions?
What are the major sources of uncertainty that can affect global supply chain decisions?
Consider the financial, logistic, political, natural, cultural, and technological sources of uncertainty.
SHOW LESS 
Resources
Required Resources
The following resources are required to complete the assessment.
Library Resources
The following e-books or articles from the Capella University Library are linked directly in this course:
Gray, M. (2007). Revolving around the customer [supply chains customisation]. Manufacturing, 86(6), 28–
31. doi:10.1049/me:20070603.
Kapuscinski, R., Zhang, R. Q., Carbonneau, P., Moore, R., & Reeves, B. (2004). Inventory decisions in Dell’s
supply chain. Interfaces, 34(3), 191–205. doi:10.1287/inte.1030.0068.
Blanchard, D. (2012). Dell taps into innovation to reach emerging markets. Industry Week/IW, 261(11), 45.
Suggested Resources
The following optional resources are provided to support you in completing the assessment or to provide a
helpful context. For additional resources, refer to the Research Resources and Supplemental Resources in the left
navigation menu of your courseroom.
Capella Multimedia
https://courserooma.capella.edu/webapps/blackboard/content/listContent.jsp?course_id=_215212_1&content_id=_8161761_1&mode=reset
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Assessment 2 – BUS-FP3022 – Fall 2019 – Section 01
Click the links provided below to view the following multimedia pieces:
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Uncertainty Impacts the Supply Chain | Transcript.
Library Resources
The following e-books or articles from the Capella University Library are linked directly in this course:
Blanchard, D. (2010). Supply chain management best practices. (2nd ed.). Hoboken, NJ: Wiley.
Bhatnagar, A. (2009). Textbook of supply chain management. Lucknow, India: Word-Press.
Drake, M. (2011). Global supply chain management. New York, NY: Business Expert Press.
Greeff, G., & Ghoshal, R. (2004). Practical e-manufacturing and supply chain management. Oxford,
England: Newnes.
Farooqui, S. U. (2010). Encyclopedia of supply chain management: Volume I. Mumbai, India: Himalaya
Books Pvt.
Farooqui, S. U. (2010). Encyclopedia of supply chain management: Volume II. Mumbai, India: Himalaya
Books Pvt.
Farooqui, S. U. (2010). Encyclopedia of supply chain management: Volume III. Mumbai, India: Himalaya
Books Pvt.
Course Library Guide
A Capella University library guide has been created specifically for your use in this course. You are encouraged to
refer to the resources in the BUS-FP3022 – Fundamentals of Supply Chain Management library guide to help
direct your research.
Internet Resources
Access the following resources by clicking the links provided. Please note that URLs change frequently.
Permissions for the following links have been either granted or deemed appropriate for educational use at the
time of course publication.
Malik, Y., Niemeyer, A., & Ruwadi, B. (2011). Building the supply chain of the future. McKinsey Quarterly.
Retrieved from http://www.mckinseyquarterly.com/Building_the_supply_chain_of_the_future_2729
Sustainable Supply Chain Foundation. (n.d.). Retrieved from http://www.sustainable-scf.org/
Bookstore Resources
The resources listed below are relevant to the topics and assessments in this course and are not required. Unless
noted otherwise, these materials are available for purchase from the Capella University Bookstore. When
searching the bookstore, be sure to look for the Course ID with the specific –FP (FlexPath) course designation.
Chopra, S. (2019). Supply chain management: Strategy, planning and operation (7th ed.). Boston, MA:
Pearson.
SHOW LESS 
Assessment Instructions
For this assessment, consider that you work as a business analyst for a consulting firm that specializes in
helping clients improve their operations and associated processes. Your manager asked you to write a white
paper that they will use to demonstrate how your firm can help clients implement best practices in their
supply chains and distribution channels, and you and your manager selected Dell as the subject of the white
paper.
Dell has been selling computers for over 25 years with its unique, direct build-to-order sales model.
As part of your research into Dell’s supply chain and distribution strategy, you identified related articles in the
Capella library (linked in the Resources under the Required Resources heading) that you decided to use to
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Assessment 2 – BUS-FP3022 – Fall 2019 – Section 01
help you write your white paper. You and your manager decided your white paper should address the
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following points:
Analyze why Dell’s supply chain strategy is successful.
Describe the main supply chain challenges that Dell is now facing and provide strategies to effectively
overcome the challenges.
Analyze how Dell has changed its supply chain to satisfy its customers. As an example, was Dell’s
decision to sell its products via retail outlets a viable solution? Do you agree with this distribution
strategy? Why or why not?
Based on the intended audience, your report should be well organized and written in clear, succinct language.
Target 600–800 words. Attributing sources in your professional and academic work supports your analysis
and conclusions and demonstrates ethical behavior and academic honesty. Following APA rules for attributing
sources provides consistency and ensures that readers can locate original sources if desired.
Academic Integrity and APA Formatting
As a reminder related to using APA rules to ensure academic honesty:
1. When using a direct quote (using exact or nearly exact wording), you must enclose the quoted wording
in quotation marks, immediately followed by an in-text citation. The source must then be listed in your
references page.
2. When paraphrasing (using your own words to describe a non-original idea), the paraphrased idea must
be immediately followed by an in-text citation and the source must be listed in your references page.
Dell’s Supply Chain Scoring Guide
Use the scoring guide to enhance your learning.
VIEW SCORING
GUIDE
How to use the scoring guide
SUBMIT ASSESSMENT
This button will take you to the next available assessment
attempt tab, where you will be able to submit your assessment.
https://courserooma.capella.edu/webapps/blackboard/content/listContent.jsp?course_id=_215212_1&content_id=_8161761_1&mode=reset
4/4