Compare and contrast five other channels (should include other kinds) to your channel. Comment on the following areas for your…

Compare and contrast five other channels (should include other kinds) to your channel. Comment on the following areas for your channel as well as the five other channels. My channel is Champs Sport. Five other channel: sports authority, kick-crew, nordstroms, the good will out, jc penney TARGET CUSTOMER: CHANNEL DESIGN VISUAL PRESENTATION CUSTOMER SERVICE (IF APPROPRIATE) MERCHANDISE MIX UNIQUENESS OF PRODUCT OFFERING PRICING (PRICE RANGE OF MERCHANDISE/PRODUCT MIX) ORGANIZATION OF MERCHANDISE

RETAIL ENVIRONMENT – MRCH 1550

HOMEWORK # 5 – COMPETITIVE ANALYSIS

Assignment Heading must be in this format:

Channel Name:

Your Name:

Channel Location:

Class Day:

Date/ Day/Time visited:

Class Time:

Duration of visit:

Total # of visits for this project PTD:

BEST PRACTICES OF COMPETITORS

1.
Compare and contrast five other channels (should include other kinds) to your
channel. Comment on the following areas for your channel as well as the five
other channels.

Foot Locker

TARGET CUSTOMER:

CHANNEL DESIGN

VISUAL PRESENTATION

CUSTOMER SERVICE (IF APPROPRIATE)

MERCHANDISE MIX

UNIQUENESS OF PRODUCT OFFERING

PRICING (PRICE RANGE OF MERCHANDISE/PRODUCT MIX)

ORGANIZATION OF MERCHANDISE

2.
What items appear to be selling well in each competitive channel?

You may either format it in paragraph form or chart form. This assignment should compare and contrast a competitor in terms of all elements described above.

Remember to cite any resources the information was retrieved from.

Revised 7/11/10