BUSINESS 200

Discussion Assignment

Instructions

Instructions

Students must support their assertions using two (2) peer-reviewed/scholarly sources. Peer-reviewed/scholarly sources include the course textbook (as listed on the course syllabus) and full-text, peer-reviewed/scholarly articles published within the last five (5) years and found within Liberty’s online library database. A complete reference list, which does not contribute to the word amount, must be included at the end of the thread. Articles must contain a working URL directly linking to the full-text article within Liberty’s online library. Parenthetical or narrative in-text citations must be used to show how and where information from outside sources has been used in the thread. The most current APA formatting guidelines must be used to format in-text citations and the reference list.

Discussion Thread: Persuasive Messages,
Reports, Presentations, and Interviews
For your thread, answer one (1) of the following prompts:
•
•
•
•
•
Explore the line between persuading someone and being too pushy or
forceful. Discuss what factors and behaviors determine when someone
crosses that line and what might happen if they do.
Identify at least two best practices (DOs) and two pitfalls (DON’Ts) that you
believe are essential for writing a convincing and impactful formal report and
explain the rationale behind each.
Think critically about the most critical advice you would give for creating an
effective business presentation. Explain your choice.
Describe two ways you can use pictures and visuals to make your
presentation better and two ways that using graphics might make your
presentation worse. Explain why these choices can impact how your
audience understands and responds to your presentation.
Analyze the best approach in answering the interviewee who asks about your
major weakness and major strength. Provide examples to support your
points.
•
Chapter Introduction
•
8-1Persuasion Strategies
•
•
•
•
8-1aPlan before You Write
•
8-1bUse the Inductive Approach
•
8-1cApply Sound Writing Principles
8-2Sales Messages
•
8-2aGain Attention
•
8-2bFocus on a Central Selling Feature
•
8-2cUse an Original Approach
•
8-2dGenerate Interest by Introducing the Product, Service, or Idea
•
8-2eCreate Desire by Providing Convincing Evidence
•
8-2fMotivate Action
8-3Persuasive Requests
•
8-3aMaking a Claim
•
8-3bAsking a Favor
•
8-3cRequesting Information
•
8-3dPersuading within an Organization
Chapter Review
•
8-CRDelivering Persuasive Messages
•
Chapter Introduction
•
9-1Characteristics of Reports
•
•
9-1aTypes of Reports
•
9-1bProposals
9-2Basis for Reports: The Problem-Solving Process
•
•
9-2aRecognizing and Defining the Problem
9-3Selecting a Method of Gathering Information
•
9-3aSecondary Research
•
9-3bPrimary Research
•
•
•
9-4Collecting and Organizing the Data
•
9-4aCollecting Secondary Data
•
9-4bCollecting Data through Surveys
•
9-4cAvoiding Data-Gathering Errors
•
9-4dDocumenting Sources of Information
9-5Arriving at an Answer
•
9-5aAnalyzing the Data
•
9-5bInterpreting the Data
Chapter Review
•
9-CRUnderstanding the Report Process and Research Methods