BUS 475 Integrated Business Topics Strategic Plan, Part II SWOTT Analysis

Individual Assignment: Strategic Plan, Part II: SWOTT Analysis  Note: the grading rubric, with point values, has been posted in the Course Materials section.

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Conduct an internal and external environmental analysis for your proposed business. Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at least seven of the following factors (economic and legal/regulatory is required). Choose factors from both the external and internal list, for a total of 7, remembering that economic and legal/regulatory is required.  For each of your selected 7 factors, identify one primary strength, weakness, opportunity, threat, and trend, and include it in your table.  External forces and trends considerations:  

 

  • Legal and regulatory
  • Global
  • Economic
  • Technological
  • Innovation
  • Social
  • Environmental
  • Competitive analysis

 

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Internal forces and trends considerations: 

 

  • Strategy
  • Structures
  • Processes and systems
  • Resources
  • Goals
  • Strategic capabilities
  • Culture
  • Technologies
  • Innovations
  • Intellectual property
  • Leadership

 

Write a 1,400- to 1,750-word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must:   

 

  • Include economic as well as legal and regulatory forces and trends.   
  • Critique how well the organization adapts to change.  
  • Analyze the supply chain operations of the organization.  
  • Identify issues and/or opportunities:

   

         
—  Identify the major issues and/or opportunities that the company faces based on your analysis above.           —  Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.           —  Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification. Format your paper according to APA guidelines. A minimum of three references (from different sources) is required. These sources should be different form the sources used in Week 2. For this assignment, plagiarism results are required.

 

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