BLA w1 discussion board

Assignment Discussion: I will also send two discussion replies that will require 3-4 sentence responses for each. I will send this after the initial discussion submission answer is sent. (please put in separate documents with reference)

Companies frequently have to conduct a risk-utility analysis also known as a cost-benefit analysis to determine which path operationally they will follow to develop or market a product. The CEO, along with other directors, should consider the cost of such a venture and whether that path will also meet the criteria of being a good community partner. Past examples include but are not limited to Ford Pinto gas tank placement, Activia yogurt marketing, or Takata airbags In this assignment, you are to

1. Research a company that has dealt with an ethical issue in the last 2 years, it may have been in advertising a product or just a product defect that was identified.
2. Fully explain the specific details of the issue.
3. Explain whether the company met its obligations to its shareholders, employees, and customers, and if so how? — if not, what did it miss?
4. Apply Josephson’s Core Values Model to the actions of the company.