Analysis of Canyon company operations

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CANYON RANCH.

Assignment: CANYON RANCH

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9/09/2017

TABLE OF CONTENT

Introduction

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Background of Canyon

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Executive summary

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Data and problem analysis

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Key decision criteria

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Recommendations

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Conclusions

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References

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CANYON RANCH CASE ANAYSIS

The company considered in this paper is Canyon ranch which was effected back in the year 1979 where the company. This is where the founder of the company Zuckerman was initially inspired to start a health resort. This is where after the financial success of the hotel was then opened back in 1989.

This is where the setting of the hotel was set in Tucson Arizona which is located near Santa Catalina Mountains which is basically an area of desert wilderness that was formed after Sabino Canyon decided that he wanted to live near a natural beauty of this location. Based on the nature of the old building which was old in nature which also damaged the energy of the place scaring away the wildlife he decided to rebuild the house where it became a resort known as Canyon ranch.

Based on the above fact it is clear that the company effected its operation with the main aim of the hospitality industry this is through series of hotels that have been linked with the company both at the home operations as well as the international operations.

Based on the initiation of the company it is evident that Canyon ranch basically operates two US destination resorts. This is where the resorts have been able to accommodate both long and short living also residential homes as well as condos.

Based on this fact it is clear that both the residents as well as guests have access to the spa, spa services, cosmetic classes, health dinning among other various facilitates.

This is where the company is currently operated by Klein as the chief operating officer who has proved to be a strategist for the company through his capability to analyze various situations based on the operations of the company in the context of achieving the desired results.

Based on the history of the company it is evident that the company has been faced with vast issues where the major issue related with the operations of the company has been the issue of pollution.

This was clearly indicated by the change of the climate of the area near the park through scopes of visibility as well as the change in the temperature of the area which rose thus indicating the depletion of the natural resources.

This is where the company has been affected by the human activities based on the exploitation of the natural resources negatively which in the course of the operations has affected the operations of the Canyon Company such as Canyon national park.

This is where evidently the human operations near the company has affected the efficient operations of the company such introduction of the non native plants and animal species into the park which on the other hand has led to competition with the existing flora and fauna within the park for space, food as well as water.

It is also clear that the company has been affected by air pollution in the context that from the coal fired plants fields that are near the vicinity metropolitan area of the company.

This has been critical and sensitive in that it has affected the visibility from the scenic vistas of the hotel.

It is also clear that pollution has been detected through water pollution in that the water from the park has been contaminated by some stream water that have been contaminated with fecal coliform from which composes of both human waste as well as cattle waste.

It is also clear that through the construction of the Canyon dam which was constructed back in 1963 it has basically affected the ecosystem of the area in that it has altered the riparian as well as aquatic ecosystem within the park.

Finally it is also clear to note that the park has been polluted through noise pollution by the rumbling aircraft as well altering the forest landscape through wild land fires which has suppressed the natural ecosystem of the park.

Through this it is clear that the company basically the location of the company has been contaminated as well polluted thus altering the ecosystem of the whole area which needs to be readjusted to retrieve the initial position of the company.

Based on the above laid malpractices it is clear that the Canyon ranch has been affected financially through its profitability and returns. This is clearly based on the fact that through air pollution the climate desire has lost its natural phenomenon as opposed to when the park was quite and cool.

This has then led to reduction in the number of the visits that has actually affected the entire operations of the company.

It is also clear that through noise some of the key habitants such as wildlife animals have either migrated to other parts that are friendlier to them thus leaving the large tract of land within no animals for visitors to see.

The migration based on the current situation of the part where human operations have penetrated to the inner core of the park it is clear that through this interaction of human beings with the animals migration has been evident leaving the park with either few animals which is an attractive site for visitors.

The essence of the destruction of the cool natural habitat through human activities such as fires it is clear that the company has faced stiff competition from other reputable natural parks leading to low returns as compared to when human being had no intervened to the park for illegal activities.

Water pollution in the park has basically increased hazards as well as risks for the entire park based on the history of the park where it was perceived to be a healing place which is not the fact based on the risks for water borne diseases.

Finally, through interference with the natural indigenous plants that has been replaced by non indigenous lacks value to most of the visitors based on the fact that the park is left with no natural history as opposed to modernity.

Based on the following above malpractices that have affected the operations of the company through pollution it is clear that the following decisions or basically strategies can be undertaken to curb the level of pollution which includes;

It is clear that the company should work hand in hand with the government in the context of ensuring that game wardens are employed to ensure that the culprits that are engaged in the destruction of the forest are arrested and charged in accordance with the natural resource act due to failure to comply with the law.

It is also clear that on the verge of the company employing wardens in protecting the area there is possibility of decrease of the illegal activities such as deforestation and plantation of the non indigenous trees which has been some of the key issues that has totally changed the climate of the area.

There is need by Canyon management to ensure that there is preservation of the environment by ensuring that the indigenous trees as well as animals are protected through fencing the area to ensure that minimal access by the intruders is curtailed thus ensuring conservation of the entire ecosystem.

It is also critical to understand that based on the location of the company to coordinate with the law enforcers to ensure that poaching of critical animals such as deer, turkey, alligator as well as fish is stopped.

This would be a credible process to ensure that illegal poaching and hunting that has been deteriorating the effective operations of the company.

In regards to the location of the Canyon ranch which is located large tracts of land that area basically leased from private owners, rather than the owned state there is need by the company to coordinate with the land owners through training and development on conservation as well on how to protect the ecosystem through rewarding them.

The company has great role in the ensuring that despite fishing a critical most popular activity in Texas that is bass fishing there is need to adapt the doctrine of catch and release concept thus conserving the fish (aquatic).

Based on the pollution of the water that is within the vicinity of the company operations which has remained as the main resource in the 21st century it is clear that Canyon Ranch should coordinate with the government agency for the water protection mission.

This could only be achieved through making some of their key contributions in the context of conservation of the Texas water estuaries thus being a key player through working on a comprehensively policy to manage the resource.

Based on the changes of the population growth that have potential in affecting the business of the company in future basically in the case of subdivision of the tracts of the land which may lead to collapse of the company the company should act with urgency in that it should be part of deal making through purchasing the tracts of land for its continuity of its business thus protecting the overall of the inhabitants.

The company evidently should have acted as an ambassador of the environmental conservationists

In the context of pioneering and indicating the importance of the natural resources as land become in jeopardy and as changes dynamically about the importances of the natural conservation by the 21st century generation.

This should be undertaken through championing by the company through organizing training programs for their staff as well as motivating the surrounding community to attend such programs to ensure full coverage of issues thus leading to conservation of the entire ecosystem.

Canyon Ranch Company should also have been critical in reinforcing and addressing the issue of the industry pollution especially the coal fired power plant through advising the company to install catalysts such as scrubbers that would reduce the smoke that is generated to the environment.

Canyon Company should also have undertaken role and being critical in generating its customer value through ensuring that Glen Canyon dam is beneficial to both the natural and cultural benefits of the entire organization.

Canyon Ranch company should have also undertaken a critical role in ensuring that its main source of water is conserved through developing measures that would basically curb the pollution of the water thus leading to clean access of water.

Based on the above strategies that the company could have adjusted in order to curb the malpractices it experienced it is clear that the company applied some of the key strategies which included;

There has been great laws and regulations that have been basically passed to ensure that the protection of the place in the aim of protecting as well as restoring the natural wonders of Grand Canyons.

It is also critical to understand that the company has partnered with both environmental as well as recreational organization in the context of ensuring the modification of the dam and cultural resources in the Grand Canyon national park among other strategies.

However, I believe that some of the key strategies have not been adapted to ensure full protection of the canyon ranch operations which should be achieved through the following strategies;

There is need for the company to partner with the US government in the context of operating the company. This would be easier in achieving the goals of protecting the area of its operations.

This can be easily achieved through the company selling some of its stake to the government in the context of ensuring that the full force of the law is applicable thus mitigating any threats.

The Canyon ranch company has also great role and responsibility of performing the corporate social responsibility within the prevalent society where the main goal of the CSR should be to sensitize the community on the need of preserving the natural resources.

This should be in consistent with the needs of the community through tackling the most prevalent challenges that can act as the potential in destroying the natural resource which is the main cash flow for the company at the global operations.

.It is evident that the company has great role in participating and being a major active role model in the global summits that advocates for the preservations of the natural resources in the context of fulfilling its global goals.

The company has also great role in undertaking and focusing on the means and ways of adapting technologies that are vital in conserving as well protecting their natural resources. This is through the company investing in the technology such as security based technology that is essential in protecting the ecosystem.

The company should also focus on the future of the change of the ecosystem where it should develop means that could be used to ensure resistance to severe change of their operations is not affected.

This is through scopes of developing natural based seeks and embarking on the forestation operations that would ensure natural plants are not affected by the changes of the climatic changes as the level of industrialization is evolving at the global level.

The canyon company should critically adapt as well generate resources that should be used to protect the land through either leasing of the land from the locals or purchasing the land near the park to prevent future destruction of the park.

Canyon should also adapt strategies on constant training of its staff members in the scope of conservation of the natural resources as well as the whole ecosystem in the context of sending a clear signal to the society that there is great importance of fauna and flora.

The need to adapt as well adapt water conservation as well as treatment program would be essential for the company based on the changes that may be caused by the level of industrialization which may have adverse impact on their aquatic animals.

It is also clear that the company should be conformed to ethics of adapting special no flights zones in the efforts of reducing the noise pollutions which has been the main cause of the shift of the animals from the park.

The company should also be sensitive to the prescribed forest thinning as a natural management tool to ensure that there is conservation of the natural vegetation that is the main home of the animals’ habitants as wildfire hazards will be reduced.

The canyon ranch operations should also integrate the tourism management information and systems in the context of adapting as well as reducing the destruction of the natural resource which is the main affairs of their operations.

There is also need by the management of the Canyon ranch to involve as well the land owners on the different initiatives that they intend to undertake to conserve as well preserve the ecosystem of the area this will be vital in the sense of creating confidentiality as well as trust among them.

Based on the vast pollution challenges that are faced by the Canyon Company it is true that there is need to constantly use models such as SWOT analysis as well as GEMBO and PESTLE styles in dynamically adapting as well generating new strategies that would lead to development and sustainability of the operations.

Finally the need to create an enabling environment to their both the local and international customers will be vital through ensuring that all the service delivery models are integrated for growth as well as future development.

In conclusion based on the efforts and dynamic operations by the managers it is clear that the company is headed in the right direction as it undertake and revive its operations through replenishment of its natural resources which is an essential focus.

Through this scope the company management should always integrate the social welfare as well as political welfare for better operations in their service delivery through maximum coordination.

References

Spa Employees To Share Millions In Gratuity Settlement, New York Times”

. Retrieved on 2014-10-23.

Canyon Ranch. (2013)

“Las Vegas Spa Club (Dining)”

. Canyon Ranch. Retrieved on 27 October 2013.

http://www.canyonranch.com/i/downloads/Canyon_Ranch_SpaClub_at_Sea_Release

http://www.canyonranch.com/i/downloads/Tucson_Fact_Sheet

M.R.I. Higgins, Michelle. (2005). The Spa Experience: Mud Bath, Massage. Retrieved from New York Times, December 30, 2005″

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