Accounting Question

The company that I chose for this paper is Apple Inc.

Using the template,

Conduct a SWOT analysis. Detail the strengths, weaknesses, opportunities, and threats that may affect the organization. Review the

SWOT Analysis.

page for more information.

Copy and paste the completed table from the template into your SWOT analysis paper.

• You
• must use at least three scholarly and/or credible sources in addition to the course text.

Please get in touch with your instructor if you have questions about whether a specific source is appropriate for this assignment. Your instructor has the final say about the appropriateness of a specific source for a particular assignment.

You must document any information used from sources in

APA: Citing Within Your Paper

as outlined in the University of Arizona Global Campus Writing Center.

You must include a separate references page formatted according to

APA: Formatting your references list

style as outlined in the University of Arizona Global Campus Writing Center.

In your paper,

• Describe the specific areas that indicate a need for change.

Determine what changed objectives or newly implemented interventions are required to improve the company’s position within its market.

Assess the trending performance of the company and provide recommendations for improvement.

NOTE: Incorporate the feedback you receive from your instructor and save your work. It will be part of your Strategic Plan Final Project for this course.

The SWOT Analysis Paper

must be six double-spaced pages in length (not including title and references pages) and formatted according to

APA Style

as outlined in the Writing Center’s

APA Formatting for Microsoft Word

resource.

must include a separate title page with the following in title case:

title of paper in bold font

Space should appear between the title and the rest of the information on the title page.

student’s name

name of institution (The University of Arizona Global Campus)

• course name and number
• instructor’s name
• due date

must utilize academic voice.  resource for additional guidance.

must include an introduction and conclusion paragraph.

Your introduction paragraph needs to end with a clear thesis statement that indicates the purpose of your paper

must use at least three scholarly and/or credible sources in addition to the course text.

To assist you in completing the research required for this assignment, review the

Quick and Easy Library Research

must document any information used from sources in APA Style as outlined in the Writing Center’s APA: Citing Within Your Paper

SWOT Analysis
Environment
Strengths
Company
What are the company’s
advantages?
What does the company do well?
What relevant resources does the
company have access to?
What do other people see as the
company’s strengths?
Opportunities
Where are the good opportunities in
front of the company?
What are the interesting trends* the
company is aware of?
Examples:
*Changes in technology and markets
*Changes in government policy related to
the company’s field
*Changes in social patterns, population
profiles, lifestyles, etc.
*Local events
Weaknesses
Threats
What could the company improve?
What does the company do badly?
What should the company avoid?
Does the company face obstacles?
What is the company’s competition
doing?
Are the required specifications for
the company’s job, products, or
services changing?
Is changing technology threatening
the company’s position?
Does the company have bad debt or
cash-flow problems?
Could the company’s weaknesses
seriously threaten the business?
SWOT Analysis
Environment
Company
Strengths
Weaknesses
Opportunities
Threats