Accounting Question

Introduction

Using social media as a marketing tool is a topic we often read about. Researching an approach a particular company has taken with respect to this means of product/service promotion will provide you with additional insight.

Unit Learning Outcomes

• ULO 6: Explain e-commerce’s effect on buying firms, the companies they do business with, where they are located, and the prices they charge. (CLO 1)

Directions

At the end of Unit 2, a 1600 word paper is due that summarizes your research with respect to how a particular business has utilized e-commerce, social media, etc., to successfully market its products/services. Your research can consist of article reviews, internet research, etc. You must not violate Park University’s guidelines with respect to plagiarism. Please view

Park University’s guidelines concerning plagiarism.

Note: Do not reference any generative AI in your academic work. Generative AI refers to artificial intelligence language models that generate text based on patterns in a large dataset of text. It is not a reliable or authoritative source of information, as it may contain errors, biases, or inaccuracies.