working on SWOT analysis for NEA Court Appointed Special Advocate (CASA) at Jonesboro Arkansashttps://www.neacasa.org/about/about-us:
It is non-profit organization that serves abused and neglected children in Craighead, Greene, Clay, Poinsett, and Mississippi counties.
Helpful Hints for Writing the Plan
Here are some helpful hints which will reduce the burden on all of us if you but
follow these simple little guidelines/rules:
1. Do not use contractions (don’t, won’t can’t, isn’t, etc.) Not appropriate for
professional writing.
2. Do not use etc. or i.e. I don’t allow it.
3. Do not use semi-colons. I don’t allow them.
4. Do not write in short, choppy sentences such as Arkansas State University
owns the Johnny Cash Boyhood Home. ASU received a grant to purchase
the home. ASU has no debt for the home. This reduces expenses. You are
not in kindergarten, nor am I. You are quite capable of writing compound
sentences and I am quite capable of assimilating information in compound
sentences such as, ASU applied for and received a grant from the State to
purchase the Boyhood Home of Johnny Cash, resulting in no debt
payments and allowing ASU to apply all revenue from ticket sales to cover
costs of operating and maintaining the home. Only on rare occasions are
simple, short sentences allowed (I cannot think of such an occasion now).
5. Contrary to point 3, semi-colons are required in the core values.
6. All writing should be active and direct, not passive and indirect.
a. Passive—by owning many of its assets and having fewer expenses,
CYM…
b. Active—CYM owns many of its assets such as its building and all of its
equipment…
7. Every strength must state what the strength is, and how the strength
benefits the organization.
Example: Johnny Cash’s Boyhood Home (JCBH) displays professionally
developed exhibits in the restored Administration Building where other
exhibits related to the establishment of the colony, lifestyles of typical
colonists, and the impact that growing up in Dyess had on Johnny Cash and
his music are featured. This gives JCBH a competitive advantage over
other museums in Arkansas, which can help attract visitors through
aggressive marketing.
8. Every weakness must state what the weakness is and how it negatively
impacts or hinders the organization.
Example: The JCBH currently lacks the permanent funding needed to
continually support the expenses related to operating and maintaining the
facility which can cause the museum to shut down completely.
9. Opportunities must give a source, what the situation has been and/or
what it is now, how this creates an opportunity for the organization and
what the organization must do.
Example: According to data.bls.gov (United States Department of Labor,
2014), the annual unemployment level for Jonesboro in 2010 was 7.6%,
while the unemployment level for Jonesboro in July of 2014 was 6.1%.
This decline in unemployment results in an increase in the number of
people in the area with expendable income, which creates an opportunity
for CYM to continue to build its donor base, increase its cash inflows, and
strengthen its community relationships through aggressive promotion.
10. Threats must give a source, what the situation has been and/or what it is
now, how this poses a threat to the organization and what the
organization must do.
Example: According to city-data.com, February 2012, the median per
capita income for Paragould residents increased only slightly from $16,156
in 2001 to $18, 203 in 2011, while 16.7% and 16.9% respectively of
Paragould residents were considered to be living in poverty (Figure 6). This
relatively large percentage of the area population living at or below the
poverty level poses a threat to the ability of Chateau to attract residents
from the local area, necessitating that they market and promote
aggressively in other markets in an effort to increase their occupancy rate.
11. Planning Assumptions must state what the situation has been in the past,
what it is currently and what the forecast is for the future. The forecast
must be stated in language such as over the plan period, during the plan
period and beyond, for the foreseeable future, over the plan horizon or
something similar. In addition, unlike opportunities and threats where we
state ..this creates an opportunity for (the client) or …this poses a threat to
the client’s ability, planning assumptions pertain to the industry in which
the client operates and there is no mention of the client in the planning
assumptions. In addition in planning assumptions we must state the
impact of the assumption on the industry and what those in the industry
must do about it or how they must respond to it. Example (Economic
Environment): According to esri® (2015) the median household income in
Blytheville, Arkansas and the surrounding 30 mile radius increased from
$33,573 in 2010 to $34,526 in 2015 and is projected to increase to $39,573
by 2020, with households falling into the median annual household range
of $75,000 and up increasing from 17.8% in 2015 to 21.2% by 2020. This
growth in overall median household income and the segment earning
$75,000 and up will fuel increased demand for all goods and services over
the plan period and beyond, including retailers of clothing and accessories,
and will require providers of these to offer quality products at competitive
prices with an emphasis on customer service, as well as market and
promote effectively, in order to capitalize on this situation. (Figure 23)
Example (Economic): According to Sperling’s Best Places (2015), the cost of
living index for Blytheville, Arkansas decreased from 82.5 in 2013 to 78 in
2015 and is projected to be at about this level during the plan period,
resulting in greater disposable discretionary income for consumers to
spend on all products and services, including apparel and accessories, and
will require apparel retailers to provide high quality products and services
in an effort to grow their customer base and revenue. (Table III) Example
(Social): According to esri® (2015), the population of Blytheville, Arkansas
and the surrounding 30 mile radius decreased from 144,760 in 2010 to
143,715 in 2015 and is projected to decrease to 143,649 by 2020. The
decreasing population of Blytheville and the surrounding area will
adversely affect demand for all goods and services over the plan period,
including those provided by retail apparel stores, and will require them to
market and promote effectively in an effort to increase customers and
grow sales. (Figure 28) Example (Social): According to esri® (2015), the
population of 5-14 year olds in Blytheville, Arkansas decreased from
21,169 in 2010 to 19,832 in 2015 and is projected to decrease to 19,298 by
2020, while the population of the 15-34 year old group decreased from
37,551 in 2010 to 37,271 in 2015 and is projected to decrease to 25,887 by
2020. These decreases in population result in both a declining market and
a decrease in demand for a variety of goods and services, including apparel
and accessories, throughout the plan period, and will require providers of
these items targeted towards these two market segments to consider
adding additional products, expanding their market reach and marketing
and promoting aggressively in an effort to sustain growth in customers and
revenue. (Figure 30) Example (Social) While no data are available for past
years, according to The Wedding Report (2015) 444 wedding ceremonies
were performed in Blytheville, Arkansas in 2014. It is expected that the
number of weddings will be at or about this level during the plan period,
resulting in a strong demand for suits, dress shoes, tuxedos and related
items. Providers of these will find it necessary to market and promote
aggressively to this segment in an effort and generate revenue.
12. As indicated by (Figure 6) in point 10, you will have to use figures and
tables to illustrate your data. These cannot be simply lifted from the
source, but must be put together yourself so they are uniform and
consistent.
13. Tables are numbered consecutively throughout the paper with Roman
Numerals (I, II, III, IV, V and so on) while all other figures are numbered
consecutively throughout the paper with Arabic Numbers (1, 2, 3, 4, 5 and
so on). Use colors to add interest and definition.
14. You may not have a table or tables or a figure or figures only on a page.
There must be at least 1.5 to 2 lines of verbiage on the page.
15. You may not carry less than 1.5 to 2 lines of verbiage from one page to the
next.
16. Each new section begins with a new page. For example, you finish
strengths in the middle of a page, you must start weaknesses at the top of
the next page, and so on.
17. Be sure to make 2 copies of all materials you reference for the paper.
18. You must put a lead-in paragraph at the beginning of each section, giving
a brief explanation of that section. For example at the top of the page for
strengths or on a page preceding the section you explain what is meant by
strengths and so on with each section of the paper.
19. Every statement must be a complete sentence.
20. You must have a cover sheet on each draft and identify each draft with
the appropriate number (SWOT Draft 1, SWOT Draft 2, and so on), and put
the names of team members and what they contributed on the cover
sheet for the section.
21. Each person will receive a grade on the section they contributed. If
anyone’s writing is not up to par with graduate level work, that person or
those persons will be required to go to the WC (that is Writing Center, not
Water Closet) in the Learning Commons in the Library, or make an
appointment to see the GA assigned to the College of Business (Located in
102 A of the CoB). The purpose of these assistants is not to decipher my
writing or to write the assignments for you, but instead to help you
understand correct word usage, subject/verb agreement, sentence
structure, and so on. If anyone just presents their work to them and asks
them to do it, you can be denied assistance. YOU ARE RESPONSIBLE FOR
YOUR OWN WORK.
22. Each student on each team must do the work required of them. I have
heard “horror stories” from students in other classes in the past who had
team members who would not do the work they were supposed to do,
requiring other team members to do extra work. This will not happen in
this class. No one is to do the work for someone else. If anyone does not
want to or fails to do the work required, then they will not pass the course.
Each team member will be assigned a grade on each section of the plan
turned in, and other members or the team leader will not correct the work
or do the work of someone else.
23. I have a specific way in which statements are to be written, and these can
be seen in the plan that is loaded on Bb for everyone to view. The sooner
everyone writes in this style, the less writing you have to do and the less
reading I have to do. What is the logic of this style you ask. It is quite
simple. We have anywhere from 4-5 members on each team, but the plan
must sound like it was written by one person. Thus, everyone writing in
the same style helps create that perception, and everything is consistent
and flows smoothly throughout the plan document.
I’m working on SWOT analysis for NEA Court Appointed Special Advocate (CASA) at Jonesboro
Arkansas
https://www.neacasa.org/about/about-us
:
It is non-profit organization that serves abused and neglected children in Craighead, Greene, Clay,
Poinsett, and Mississippi counties.
•
Now, you will work on the opportunities and threats only
The way of writing the opportunities and threats must be exactly as the examples that I provide
in this paper.
The sources must be no older than 2019 or at most 2018.
The sources must be at Arkansas level and the counties which NEA CASA serve.
You must site every information you got.
Bar chart is preferred for data (if needed)
Here is the opportunities and threats that I already found:
The opportunities:
–
Human Trafficking
Financial Support
New Grants
New Funding
Companies that donate Equipment
Policy Change
The threats:
–
Reduce the number of children in foster homes
Other Non-Profits
Easier Volunteer opportunities
Lots of issues from children
Parental Complaint
Advocate Turnover
The requirement is to rewrite the previous points by following these instructions exactly!
•
–
Opportunities must give a source (at the Arkansas, Jonesboro level) , what the situation has
been and/or what it is now, how this creates an opportunity for the organization and what the
organization must do. (Bar chart is preferred for data if founded)
Remember: The opportunities facing the organization are those factors we derive from the
external environment which currently exist or we perceive to exist in the foreseeable future
based on the information we have. These factors, or occurrences, are the opportunities
which the organization may be able to exploit by playing off its strengths and/or by
overcoming its weaknesses.
Opportunities must be based on research and you will have to use language such as ”according
to (source, date)”, and state what has been the case in the past and what it is currently. For
example, according to statista. Com (date), the number of people using the internet in the u. S.
Increased from (whatever it is) in 2000 to (whatever it is) in 2019 which creates an opportunity
for (client) to connect with existing and potential customers by maintaining an effective internet
presence.
Other example: According to data.bls.gov (United States Department of Labor, 2014), the
annual unemployment level for Jonesboro in 2010 was 7.6%, while the unemployment level for
Jonesboro in July of 2014 was 6.1%. This decline in unemployment results in an increase in the
number of people in the area with expendable income, which creates an opportunity for CYM to
continue to build its donor base, increase its cash inflows, and strengthen its community
relationships through aggressive promotion. Briefly, it should go like this:
Description of opportunity:
How accomplished:
Resources needed:
Justification for pursuing this opportunity:
•
–
Threats must give a source (at the Arkansas, Jonesboro level), what the situation has been
and/or what it is now, how this poses a threat to the organization and what the organization
must do. (Bar chart is preferred for data if founded)
Remember: The threats facing the organization are also factors we derive from the external
environment which currently exist or we perceive to exist in the foreseeable future based on the
information we have. These factors, or occurrences, are the threats which may impact the
organization in a negative way or may even prevent the organization from achieving its mission
or cause damage to the organization. For these reasons, the recognition of threats is very
important.
Example: According to city-data.com, February 2012, the median per capita income for
Paragould residents increased only slightly from $16,156 in 2001 to $18, 203 in 2011, while
16.7% and 16.9% respectively of Paragould residents were considered to be living in poverty
(Figure 6). This relatively large percentage of the area population living at or below the poverty
level poses a threat to the ability of Chateau to attract residents from the local area,
necessitating that they market and promote aggressively in other markets in an effort to
increase their occupancy rate. Briefly, it should go like this:
Description:
Impact on the organization:
How threat can be minimized, eliminated, converted to opportunity:
Changes needed in the organization to achieve above: