Business Question

i want to write report with all instruction in the file below with out plagirsm also powrpoint to present.

BUS 495 Company Profile
Assignment 1
INSTRUCTIONS
1. CHOOSE A COMPANY
1 – RED BULL 2. REPORT: MICROSOFT WORD,
12 FONT SIZE, TIMES NEW
ROMAN. APA-STYLE
REFERENCES. 3000 WORDS OR
APPROXIMATELY 8-10 PAGES
1.5 SPACED, NOT INCLUDING
THE CITATIONS`
Contents
 Introduction
 Analysis
 Recommendations
Company Background
 History
 Description of Main Competitors
 Current Events
 Current Successes in Media
 Current Failures in Media
Analysis
 Core Competence
 Tangible Resources
 Intangible Resources
 Organizational Capabilities
 Competitive Advantage
 Internal
 Resource-based view
 What’s valuable? – 4 items
 What’s rare? – 4 items
 What’s difficult to imitate? – 2 items
 What’s difficult to substitute? – 3 items
Analysis
 Competitive Advantage
 External
 Porter’s Five Forces
 Threats of New Entrance
• High or low – why?
 Bargaining Power of Buyers
• High, moderately high, moderately low, low – why?
 Bargaining Power of Suppliers
• High, moderately high, moderately low, low – why?
 The Threat of Substitutes
• High or low – why?
 Intensity of Rivalry Among Competitors
• High or low – why?
Analysis
 SWOT Analysis – 2 descriptions for each
 Diversifications – Related and Unrelated
Recommendations
 Product Quality – continuous improvements
 Future diversifications/New markets to explore
 How to resolve weaknesses and threats
 New Products
Implementation
Describe how to implement the recommendations on
all four aspects
 Product Quality – continuous improvements
 Future diversifications/New markets to explore
 How to resolve weaknesses and threats
 New Products
Conclusion
 Summary of all the findings
 Core competence
 Competitive Advantage – Internal and External
 SWOT
 Diversifications
 Recommendations
 Implementations
 Implications