WK7 Disc Plan

Course Objective:Develop the skills to assess the success of the plan.

Evaluate strategic initiatives to leverage opportunities and mitigate threats to small businesses.

Demonstrate how to build a competitive advantage through functional level strategy

Prompt:

Prepare a strategic plan that contains the following sections:

Executive Summary

Company Overview (with ticker symbol)

Company History

Products and or services

Operations

Vision

Mission Statement

Corporate Values & Culture

SWOT Analysis

Competition

Management team/Leadership

Financial Outlook (financial predictors)

Strategies

Conclusion

Instructions:

Paper must be written in 7th Edition APA format using headers, headings, in-text references, reference page, 1′ margins (use template provided below)

Make sure you use adequate, credible and reliable APA source citations to support your work.

This strategic plan will incorporate what you have learned over the past 7 weeks. Your company selection must be listed on either the NASDAQ or NYSE (not OTC).

To confirm your company is on the NYSE and or NASDAQ please use the following links to conduct a search

Nasdaq Company Search

NYSE Company Search

You may review the sample strategic plans shared in the resource section and use them as a guide in developing your strategic plan. Please keep in mind that you must still meet the 20% similarity scan requirements upon submission. Submittals of assignments/papers to previous courses are not accepted.

Review the example listed below prior to submittal.DO NOT SIMPLY COPY AND PASTE MATERIAL FROM THE COMPANY WEBSITE.