BUSN310: Business Theory

Course Objectives:

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Students will become familiar with business theories and approaches relating to various business environments (Domestic, Global, Technological, Political-Legal, Socio-Cultural, and Economic).

Students will evaluate the business environments and practices of selected companies.

Students will evaluate the business environments of a company identified as a “worst” company to learn why it is not successful.

Students will apply successful company strategies and business theory to recommend a successful strategy for the worst company.

  • For your selected worst company (you selected in Week 1 Assignment), analyze what it takes to make it in the Domestic and Global Environments. Determine the government regulations for your company in the differing countries where your selected worst company operates. Choose two (2) foreign countries to compare to the U.S./Domestic (EXCLUDING Canada and Mexico).  Refer to Week 3 Lesson  for more information and details. Also this week you begin to identify barriers in the environments for your chosen worst company. Continue to Lesson 4 for more information and details.
  • For the Technological Environment: This includes how the rapid pace of change in production processes and product innovation affect a business. The technological environment also consists of what affects the technology and which can create new products, new markets, and new marketing opportunities in the way a business operates in the technological environment. Consult your readings for the definitions of hard and soft technologies and apply to your discussion.
  • LO – 1 – Identifying one of the business environments used in this course, the student will be able to discuss that environment’s past, present, and future with the use one business theorist.
  • LO – 2 – Given a chosen company, the student will determine how government regulations affect the company and how to overcome barriers within the Domestic Environment using business theory
  • LO – 3 – Given a chosen company, the student will assess barriers raised by government regulations in the company’s Global Environment and identify strategies for success given these barriers.

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    LO – 4 – Given a chosen company, the student will detect and evaluate the company’s hard and soft technology using both the Domestic and Global environments of the company.

    PROMPT: Research the domestic, global, and technological environments of your selected worst company and write an essay in APA7 format that covers the following: 

    1.    Identify the company you selected in Week 1, describe the nature of its industry, and describe the domestic environment (home company). For example, U.S. Air operates in the airline industry. Its home country and domestic environment are the United States.

    a.    Summarize the company’s industry, how long it has been in business and its worst attributes.b.    Investigate and explain the domestic government regulations associated with the company’s industry.

    2.    Describe the company’s global environment (cover at least two 2 foreign countries where the company does business — NOT Mexico or Canada);

    a.    What are the characteristics of the Global Environment that best suit the company for success?

    3.    Identify the hard and soft technologies environment used for both domestic and global environments of your company. This topic is not about computers or software; refer to the definitions of these technologies in your lesson and readings.

    4.    Identify and explain the barriers for your company in the domestic, global, and technological environments barriers and how the company does or can overcome these barriers?

    1
    BUSINESS QUESTION WEEK ONE – COMPANY SELECTION
    Cheyney Fillmon
    American Military University
    BUSN310 – BUSINESS THEORY
    Dr. Awadzi Calloway
    May 12, 2024
    2
    BUSINESS QUESTION – WEEK ONE
    I. Introduction
    CoreLogic Inc., based in Irvine, California, is a well-known provider of information
    services in the fields of financial, property, and consumer information, analytics, and business
    intelligence (CoreLogic, 2024). CoreLogic operates internationally and has 12 offices across the
    United States (Zippia, 2023). This essay is to study CoreLogic as a product of the business
    categorized among the worst by examining its practices and influence within the six business
    environments. The analysis of CoreLogic practices should help identify critical reasons
    undermining the company’s reputation and check assumptions about any improvements
    implemented.
    II. Company Identification
    ❖ Company’s exact name: CoreLogic Inc.
    ❖ Headquarters location: CoreLogic is headquartered in Irvine, California, United States.
    ❖ Type of business: CoreLogic is a leading information services provider offering
    financial, property, and consumer information, analytics, and business intelligence.
    ❖ Global presence: While headquartered in Irvine, California, CoreLogic has a global
    presence, serving clients worldwide (CoreLogic, 2024). Additionally, the company
    operates 12 office locations throughout the United States, indicating a significant
    domestic presence (Zippia, 2023).
    III. Reasons for Consideration as a Worst Company
    CoreLogic Inc. is the worst company in view of its deteriorating financial performance
    and negative outlook. The company reported stride results modestly beating the Street’s
    expectations for the fourth quarter of 2022 and the First Quarter of 2023; however, liquidity and
    3
    rating pressure significantly increased in 2023. The company is forecast to burn roughly $140
    million in cash in 2023 on higher cash taxes, opportunistic acquisition spending, and modestly
    more capex (S&P Global Ratings, 2023). The negative outlook is driven by a forecasted 26%
    decrease in mortgage loan originations in 2023 and several factors, including financial position
    minimization. The latter highlights that CoreLogic has a high-leverage financial risk profile and
    is concerned about sustainability.
    IV. Justification for Selection
    I chose CoreLogic Inc. as a case study because this company has a significant role in the
    property information and analytics industry, has a poor negative outlook, and has recent
    problems. The company’s financial issues, which are supposed to lead to a significant cash burn
    and growing liquidity pressure, provide sufficient reason to analyze and discuss its operations
    along the six business environments. Examining CoreLogic’s performance based on economic,
    competitive, regulatory, social, global, and technological environments will help identify the
    primary cause of the company’s poor reputation and determine its responses to the potential
    concerns. This paper aims to explore the company’s ability to operate within the appropriate
    business environment and evaluate the opportunities for improvement.
    4
    REFERENCES
    CoreLogic. (2024, April 2). Gold Standard Data & Property Solutions | CoreLogic®.
    CoreLogic®. https://www.corelogic.com/why-corelogic/
    CoreLogic Office Locations and Headquarters: Irvine, CA. (2023, June 29). Zippia.
    https://www.zippia.com/corelogic-careers-2955/locations/
    S&P Global Ratings. (23 Jun, 2023). Tear sheet: CoreLogic Inc.’s Cash burn in 2023 is Likely
    worse than we expected; the outlook remains negative. S&P Global Ratings.
    https://www.spglobal.com/ratings/en/research/articles/230623-tear-sheet-corelogic-inccash-burn-in-2023-likely-worse-than-we-expected-outlook-remains-negative-101578945

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