Capstone Final Project

Deliverable # 4

Completion requirements

Due: July 19, 2024, 11:59 PM

1) Financial Analysis:

A) Revenue Growth (last 3 years)

B) Operational Expenses (last 3 years)

C) Profit Margin (last 3 years)

D) Stock Performance (last 3 years)

E) Latest Market Value:

F) Debt: (short & long Term)

G) Cash Position (last 3 years)

H) Financial Ratios (Current, EPS, P/E. ROE):

Deliverable # 5

Completion requirements

Due: July 26, 2024, 11:59 PM

1) Marketing:

A) Product Offerings/Lines

B) Core (main) Products:

C) Distribution Method/Strategy:

D)Target Audience Profile:

E) Main Competitors:

F) Geographic Reach:

G) Advertising & Promotion Strategy (IMC)

H) Social Media & E-Commerce Strategy

I) Pricing Method & Strategy:

J) Positioning Strategy:

K) Value Proposition:

L) Differentiation Strategy:

M) Customer Relationship Management (CRM)

Deliverable # 6

Completion requirements

Due: August 2, 2024, 11:59 PM

1) Analysis & Recommendations:

A) Key Performance Indicators (KPI)

B) SWOT Analysis:

C) Recommendations:

D) Conclusion:

E) References:

Deliverable # 7

Completion requirements

Due: August 15, 2024, 11:59 PM

Completed project:

1) Cover Page:

2) Table of Contents

3) Deliverables 1-6

4) References

Deliverable # 1
Completion requirements
Due: July 1, 2024, 11:59 PM
1)
Background Information:
A) History:
B) Industry Type:
C) Position with-in Industry:
D) Legal Structure:
Deliverable # 2
Completion requirements
Due: July 5, 2024, 7:59 PM
1)
Management:
A) Organizational Structure:
B) Organizational Culture:
C) Management & Leadership Style:
D) Mission:
E) Vision:
F)
Core Values & Competency:
G) Value Chain:
Deliverable # 3
Completion requirements
Due: July 12, 2024, 12:00 AM
1)
Macro-Environment (Pestle Analysis)
A) Political Factors:
B) Economic Factors:
C) Social Factors:
D) Technological Factors:
E) Legal Factors:
F)
Environmental Factors:
Deliverable # 4
Completion requirements
Due: July 19, 2024, 11:59 PM
1)
Financial Analysis:
A) Revenue Growth (last 3 years)
B) Operational Expenses (last 3 years)
C) Profit Margin (last 3 years)
D) Stock Performance (last 3 years)
E) Latest Market Value:
F) Debt: (short & long Term)
G) Cash Position (last 3 years)
H) Financial Ratios (Current, EPS, P/E. ROE):
Deliverable # 5
Completion requirements
Due: July 26, 2024, 11:59 PM
1)
Marketing:
A) Product Offerings/Lines
B) Core (main) Products:
C) Distribution Method/Strategy:
D) Target Audience Profile:
E) Main Competitors:
F)
Geographic Reach:
G) Advertising & Promotion Strategy (IMC)
H) Social Media & E-Commerce Strategy
I)
Pricing Method & Strategy:
J)
Positioning Strategy:
K) Value Proposition:
L) Differentiation Strategy:
M) Customer Relationship Management (CRM)
Deliverable # 6
Completion requirements
Due: August 2, 2024, 11:59 PM
1)
Analysis & Recommendations:
A) Key Performance Indicators (KPI)
B) SWOT Analysis:
C) Recommendations:
D) Conclusion:
E) References:
Deliverable # 7
Completion requirements
Due: August 15, 2024, 11:59 PM
Completed project:
1) Cover Page:
2) Table of Contents
3) Deliverables 1-6
4) References