I’m working on a business law report and need a sample draft to help me learn.
I need help with a report about the Capsim Game.
Below I have attracted the reports of the game with all the financials from the game. Over all there were 8 rounds and we did pretty good in the first few rounds but went down for the rest of the rounds.
Our Group is Harper.
And our product names were: Hamper, Heft, Hilt which you’ll see in the report.
Outline for the Capsim Report
The Capsim Report should consist of Seven Sections. Please refer to the Annual Reports of Yahoo and Amazon. Use pictures of the management team, products, customer groups, and anything else to make the report come alive and be interesting.
Section 1- Letter to the Shareholders
Identify the current situation, your accomplishments, and your failure in immediate past for the company and the steps that the management is going to take to position the company in the next 3-5 years?
Section 2 – Management Analysis
Analysis of the products and the key markets where the company competes in. You have to examine the overall profitability, market growth, contributions, competition, product strengths, and weaknesses. Identify the overall strengths and weaknesses overall for the firm. Key Opportunities and Threats. Outline the industry, issues in the industry, and how management addressed these issues.
Section 3 – Management Mission -Ethics and Social Responsibility
Management position on ethics and corporate social responsibility. Steps that the company has taken and will take to improve its corporate social responsibility.
Section 4 – Analysis of Income Statement – All financials should be done for at least 4 years.
You have to analyze the profitability with respect to the competition. Do a ratio analysis and a brief explanation of the Financials of the company. Use trend analysis and Benchmarking. You should have charts of the financials that analyzes key ratios of your company relative to the competition.
Section 5 – Analysis of Cash Flow Statements
A brief explanation of the cash receipts and disbursements, and key issues that were managed with respect to cash flows over the last 4 years.
Section 6 – Analysis of Balance Sheet
Key changes in the Balance sheet and what it means to the company. Analysis of debt, equity, and dividend structure.
Section 7 – Plans for the future and overall goals of the management in the near term and long term
CP110974_1 Round 8 – 2030
Report
Contents
Section 1 Front Page
Section 2 Stock & Bonds
Section 3 Financial Summary
Section 4 Product Analysis
Section 5 Traditional Segment Analysis
Section 6 Low End Segment Analysis
Section 7 High End Segment Analysis
Section 8 Performance Segment Analysis
Section 9 Size Segment Analysis
Section 10 Market Share
Section 11 Perceptual Map
Section 12 Custom Modules
R ost er
Andrews
Baldwin
Chester
Ryan Fischer
Shenoda Halim Zekry
Luke Longo
Albert Abdelnour
liulin feng
Kevin Putsky
Sashalie Altiery
Damir Faison
Jaela Small
Richard Servidio
Dante Bozzuti
Aidar Aidossov
Zachary Hall
Digby
Erie
Ferris
William Yang
Thomas Bermudez
Adrian Sinani
David Dias
Paul Svorec
Aksheshkumar Patel
Alexander Regan
Hector Muniz
Boling Pang
Alejandro Rabell
Ammad Bajwa
Howell-John Nunez
Kinjal Patel
Cameron Patterson
Rob Gonzalez
Garrett
Harper
John Grifone
Abhishek Dixit
Ryoji Mizutani
Parth Parikh
Christian Jones
Jay Patel
Sheena Marinas
Srivant Srivastava
Rosemary Alaeto
Anish Patel
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DECLINE ALL
Select ed Fina ncia l St a t ist ics
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
Average
ROS
-3.3%
2.2%
23.3%
9.9%
1.8%
9.8%
-2.4%
-21.1%
2.5%
Asset Turnover
1.53
2.50
0.92
0.91
1.78
0.86
1.90
1.23
1.45
ROA
-5.0%
5.6%
21.5%
9.1%
3.3%
8.4%
-4.5%
-25.9%
1.6%
Leverage
2.96
1.75
1.81
1.45
1.74
1.27
1.66
2.26
1.86
ROE
-14.8%
9.8%
38.9%
13.2%
5.7%
10.7%
-7.4%
-58.6%
-0.3%
Sales
$76,648
$295,774
$584,672
$113,853
$248,892
$298,969
$198,050
$39,852
$232,089
EBIT
$508
$14,311
$245,316
$22,034
$13,339
$52,865
($4,243)
($10,382)
$41,719
Pro t
($2,499)
$6,635
$135,958
$11,322
$4,556
$29,317
($4,686)
($8,400)
$21,525
Cumulative Pro t
($35,407)
$10,914
$390,199
$37,137
($24,677)
$108,870
$19,146
($29,415)
$59,596
SG&A to Sales Ratio
13.01%
6.90%
7.00%
18.15%
7.22%
10.54%
10.90%
33.00%
13.34%
Contribution Margin
20.43%
15.90%
55.78%
44.39%
18.57%
43.40%
12.84%
26.80%
29.76%
$0
$0
$0
$0
$0
$0
$0
$14,816
$1,852
Emergency Loan
Percent of Sales
Market Share
100%
Harper
2.1 %
90%
Andrews
4.1 %
Garrett
10.7 %
80%
70%
Ferris
16.1 %
Variable Costs
Depreciation
SG&A
Other
Profit
60%
50%
Baldwin
15.9 %
40%
Erie
13.4 %
30%
Chester
31.5 %
Digby
6.1 %
20%
10%
Andrews
Baldwin
Chester
Digby
Erie
Ferris
er
ar
p
Harper
H
ar
re
tt
rri
s
G
Fe
ie
Er
er
by
ig
D
w
in
he
st
C
Ba
ld
An
dr
ew
s
0%
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DECLINE ALL
Garrett
Stock & Bonds
CP110974_1
Round: 8 Dec. 31, 2030
St ock Ma rket Summa ry
Company
Closing Price
Change
Shares Outstanding
Market Cap
Book Value
EPS
Dividend
Yield
P/E
Andrews
$1.00
$0.00
2,397,298
$2m
$7.03
($1.04)
$0.00
0%
-0.96
Baldwin
$34.07
$27.74
2,506,008
$85m
$26.96
$2.65
$0.00
0%
12.87
Chester
$334.11
$112.99
2,951,912
$986m
$118.53
$46.06
$25.80
7.7%
7.25
Digby
$65.28
$6.32
2,186,344
$143m
$39.28
$5.18
$0.00
0%
12.61
Erie
$28.90
$20.69
3,482,963
$101m
$23.08
$1.31
$1.00
3.5%
22.09
Ferris
$81.26
$11.36
5,066,429
$412m
$54.19
$5.79
$1.03
1.3%
14.04
Garrett
$24.14
($4.70)
2,000,000
$48m
$31.45
($2.34)
$0.00
0%
-10.30
Harper
$1.00
$0.00
2,000,000
$2m
$7.17
($4.20)
$0.00
0%
-0.24
Stock Price
$360
334.11
$340
$320
$300
$280
$260
$240
221.12
$220
$200
171.02
$180
$160
$140
120.37
$120
$100
70.28
$80
$60
34.25
$40
$20
40.87
38.19
$0
2022
32.66
21.39
2023
Andrews
1.07
1
2024
2025
Baldwin
Chester
83.42
52.02
37.16
36.38
10.41
16.47
1
2026
2027
Digby
Erie
Ferris
81.26
65.28
58.96
49.8
27.26
28.84
34.07
1
1
1
2028
2029
2030
Garrett
Harper
Bond Ma rket Summa ry
Company
Series
Face Value
Yield
Closing Price
S&P Rating
Andrews
15.2S2039
$17,200,000
15.93%
$95.43
C
Baldwin
12.1S2038
13.8S2039
$11,400,000
$4,000,000
13.27%
13.94%
$91.19
$99.01
BB
BB
Chester
11.3S2036
13.4S2037
13.6S2039
13.7S2040
$79,000,000
$7,200,000
$16,600,000
$4,600,000
12.73%
13.87%
14.01%
14.06%
$88.78
$96.59
$97.05
$97.41
BB
BB
BB
BB
Digby
12.5S2034
12.7S2036
$10,100,000
$23,600,000
12.61%
12.75%
$99.10
$99.60
AA
AA
Erie
14.4S2038
$42,965,123
14.07%
$102.33
BB
Ferris
11.3S2033
11.4S2034
11.4S2035
11.0S2036
11.0S2037
11.1S2039
$18,400,000
$7,100,000
$4,100,000
$5,500,000
$5,900,000
$20,100,000
11.55%
11.68%
11.74%
11.57%
11.63%
11.79%
$97.85
$97.58
$97.13
$95.09
$94.56
$94.18
AAA
AAA
AAA
AAA
AAA
AAA
Garrett
11.3S2033
11.1S2034
10.8S2035
10.5S2036
10.8S2037
12.0S2038
12.8S2040
$3,100,000
$2,000,000
$1,100,000
$3,000,000
$12,000,000
$5,000,000
$500,000
11.94%
11.98%
11.96%
11.96%
12.29%
12.98%
13.37%
$94.62
$92.66
$90.29
$87.81
$87.84
$92.48
$95.76
BBB
BBB
BBB
BBB
BBB
BBB
BBB
Harper
Next Year’s Prime Rate: 10.5%
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DECLINE ALL
Financial Summary
CP110974_1
Round: 8 Dec. 31, 2030
Ca sh Flow St a t ement
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
($2,499)
$6,635
$135,958
$11,322
$4,556
$29,317
($4,686)
($8,400)
$5,179
$10,523
$34,869
$7,840
$9,689
$27,217
$8,068
$3,313
$0
($2,648)
$0
$0
($6,729)
$0
$0
($4,100)
Cash From Operations
Net Income(Loss)
Adjustment For Non-Cash Items
Depreciation
Extraordinary Gains/Losses/Write-offs
Changes In Current Assets And Liabilities
Accounts Payable
$2,400
$161
$707
$165
$7,046
$1,394
$2,593
$171
Inventory
$20,894
($2,048)
$2,949
$0
($189)
($883)
($11,220)
($11,306)
Accounts Receivable
($1,409)
($1,100)
($93,183)
($84)
$1,946
($5,554)
($516)
$1,485
Net Cash From Operations
$24,565
$11,523
$81,300
$19,243
$16,319
$51,492
($5,761)
($18,837)
$0
$7,176
$0
$0
$33,800
($26,800)
$0
$16,185
Dividends Paid
$0
$0
($76,159)
$0
($3,483)
($5,218)
$0
$0
Sales Of Common Stock
$0
$0
$0
$0
$0
$20,100
$0
$0
Purchase Of Common Stock
$0
$0
($34,300)
$0
($1,500)
($17,500)
$0
$0
Cash From Long-Term Debt Issued
$0
$0
$4,600
$0
$0
$0
$500
$0
Early Retirement Of Long-Term Debt
$0
$0
$0
$0
($68,400)
$0
$0
$0
Retirement Of Current Debt
($9,900)
($28,115)
($139,000)
$0
($25,500)
$0
$0
($12,165)
Cash From Current Debt Borrowing
$12,600
$15,100
$155,300
$0
$0
$0
$0
$0
Cash From Investing
Net Plant Improvements
Cash From Financing
Cash From Emergency Loan
$0
$0
$0
$0
$0
$0
$0
$14,816
Net Cash From Financing
$2,700
($13,015)
($89,559)
$0
($98,883)
($2,618)
$500
$2,652
Net Change In Cash
$27,265
$5,684
($8,259)
$19,243
($48,764)
$22,073
($5,261)
$0
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
Ba la nce Sheet
Cash
$32,388
$5,684
$101,995
$64,317
$65,641
$72,591
$33,729
$0
Accounts Receivable
$6,300
$16,207
$214,647
$14,349
$20,457
$42,593
$16,278
$3,276
$0
$30,680
$378
$0
$189
$4,051
$21,455
$12,091
$15,367
Inventory
Total Current Assets
$38,688
$52,571
$317,021
$78,666
$86,287
$119,235
$71,463
Plant And Equipment
$77,680
$157,840
$523,040
$117,600
$145,340
$408,260
$121,020
$49,700
Accumulated Depreciation
($66,427)
($92,051)
($206,465)
($71,471)
($91,597)
($177,920)
($87,985)
($32,658)
Total Fixed Assets
$11,253
$65,789
$316,575
$46,129
$53,743
$230,340
$33,035
$17,042
Total Assets
$49,941
$118,360
$633,595
$124,794
$140,030
$349,575
$104,497
$32,409
Accounts Payable
$3,295
$20,310
$21,002
$5,204
$16,672
$13,941
$14,898
$3,254
Current Debt
$12,600
$15,100
$155,300
$0
$0
$0
$0
$14,816
Long-Term Debt
$17,200
$15,400
$107,400
$33,700
$42,965
$61,100
$26,700
$0
Total Liabilities
$33,095
$50,810
$283,702
$38,904
$59,637
$75,041
$41,598
$18,070
Common Stock
$26,860
$35,324
$57,658
$23,360
$83,082
$153,999
$18,360
$18,360
Retained Earnings
($10,013)
$32,227
$292,235
$62,531
($2,689)
$120,535
$44,539
($4,021)
Total Equity
$16,846
$67,550
$349,893
$85,890
$80,393
$274,534
$62,899
$14,339
Total Liabilities & Owner’s Equity
$49,941
$118,360
$633,595
$124,794
$140,030
$349,575
$104,497
$32,409
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
Sales
$76,648
$295,774
$584,672
$113,853
$248,892
$298,969
$198,050
$39,852
Total Variable Costs (Labor, Material, Carry)
$60,985
$248,738
$258,518
$63,315
$202,672
$169,216
$172,617
$29,170
Depreciation
$5,179
$10,523
$34,869
$7,840
$9,689
$27,217
$8,068
$3,313
SG&A
$9,976
$20,403
$40,924
$20,663
$17,978
$31,502
$21,583
$13,151
Income St a t ement
Other (Fees/Write-offs/Bonuses/Relocation Fee)
$0
$1,800
$5,045
$0
$5,214
$18,168
$25
$4,600
EBIT
$508
$14,311
$245,316
$22,034
$13,339
$52,865
($4,243)
($10,382)
Interest (Short-Term/Long-Term)
$4,353
$3,894
$31,882
$4,260
$6,187
$6,841
$2,966
$2,541
Taxes
($1,346)
$3,646
$74,702
$6,221
$2,503
$16,108
($2,523)
($4,523)
$0
$135
$2,775
$231
$93
$598
$0
$0
($2,499)
$6,635
$135,958
$11,322
$4,556
$29,317
($4,686)
($8,400)
Pro t Sharing
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DECLINE ALL
Product Analysis
CP110974_1
Round: 8 Dec. 31, 2030
Production vs Capacity
2,353
Andrews
3,200
Baldwin
11,692
6,600
Chester
21,425
11,900
Digby
3,200
4,658
Erie
10,951
5,900
Ferris
14,200
10,150
Garrett
8,127
5,650
2,226
Harper
0
2k
4k
6k
8k
10k
Production
12k
14k
16k
18k
20k
Capacity
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22k
24k
Pla nt Informa t ion
Primary
Segment
Units
Inventory
Sold
Able
Traditional
1,381
0
3-Nov-2030
1.8
18,000
9.7
10.2 $26.00 $9.17 $11.33
21%
0%
4
1,800
25%
Acre
Low End
2,012
0
29-June-2030
2.2
15,450
5
15.3 $20.25 $5.36 $10.59
19.9%
44.6%
5.3
1,400
145%
Baker
Traditional
3,439
0
20-Aug-2030
1.3
15,000
11
8.9 $26.00 $9.05 $12.01
17.7%
100%
4.6
1,800
200%
Bead
Low End
4,563
0
9-Dec-2030
1.5
12,000
6.1
13.9 $18.00 $5.08
17.2%
100%
5.7
2,400
200%
Best
High End
934
539
22-Aug-2030
1.2
21,000
16.4
3.7 $36.00 $14.14 $16.52
7%
100%
2.2
600
200%
Bid
High End
1,220
487
29-Oct-2030
1.1
25,000
16.1
4.4 $36.00 $15.02 $12.93
17.6%
35%
3.4
1,000
135%
Buddy
Size
1,507
0
26-Sep-2030
1.2
20,000
9.6
2.6 $31.00 $12.53 $13.39
15.1%
68.8%
3.6
800
169%
Cake
Traditional
3,700
0
28-May-2030
1.8
19,000
10.5
9.5 $25.25 $8.95
$1.25
59.7%
89.7%
10
1,950
190%
Cedar
Low End
5,900
0
20-Jan-2029
7.9
17,000
5.2
14.8 $17.25 $5.44
$1.26
60.7%
100%
10
2,950
200%
Cell
High End
1,780
16
28-Apr-2030
1.7
25,000
15.9
4
$36.00 $13.64 $2.94
53.7%
72.5%
8.6
1,000
173%
High End
4
Cid
Revision
Date
Age
Pfmn
Material Labor Contribution 2nd Shift &
MTBF
Size Price
Dec.31
Coord
Cost
Cost
Margin
Over-time
Auto.
Next
Round
Name
$9.95
Capacity
Plant
Next Round Utilization
1,848
6
27-Apr-2030
1.7
25,000
16
$36.00 $13.66 $2.94
53.5%
75%
8.6
1,000
175%
Coat
Performance 2,000
0
28-June-2030
1.6
27,000
17.3
10.4 $31.00 $13.18 $1.19
54.1%
53.8%
10
1,300
154%
Cozy
Performance 2,175
0
30-May-2030
1.6
27,000
17.3
10.5 $31.00 $13.17 $1.20
53.8%
61.1%
10
1,350
161%
Creak
Size
2,175
0
30-Apr-2030
1.6
21,000
9.5
2.6 $31.00 $11.58 $2.89
53.4%
61.1%
8.6
1,350
161%
Cure
Size
2,000
0
30-Apr-2030
1.7
21,000
9.5
2.7 $31.00 $11.55 $3.03
53%
100%
8.6
1,000
200%
Daze
Traditional
1,117
0
19-Dec-2030
1.2
16,000
10
10.4 $26.00 $8.41
$5.15
47.1%
67.9%
8
700
168%
Dell
Low End
2,139
0
24-Dec-2026
8.3
12,000
4.1
16.1 $18.50 $3.71
$1.67
69.3%
50%
10
1,500
150%
Performance 594
0
28-Sep-2030
1.2
27,000
17.4
10.4 $31.00 $14.35 $11.79
14.2%
56.2%
4
400
156%
Dot
Duck
High End
356
0
21-Dec-2030
1
25,000
15.9
4.5 $36.00 $14.65 $11.02
28.1%
25%
4
300
125%
Dune
Size
452
0
6-Dec-2030
1.1
18,500
9.7
2.6 $31.00 $11.87 $11.83
23.1%
58.3%
4
300
158%
Eat
Traditional
3,247
0
10-Mar-2030
1.7
14,000
10.2
9.7 $21.50 $8.02
$9.14
18.5%
81.1%
5
1,850
181%
Ebb
Low End
3,973
0
2-Jan-2030
5.3
12,000
4
15.8 $14.25 $3.73
$6.69
25.3%
100%
6.7
2,050
200%
Performance 1,454
0
6-May-2030
1.7
27,000
17.4
10.4 $31.00 $14.20 $12.28
13.4%
87.5%
3
800
188%
Edge
Egg
Size
872
0
6-May-2030
1.7
18,000
9.6
2.6 $31.00 $11.59 $12.44
21.5%
100%
3
450
200%
Eon
High End
1,399
6
8-May-2030
1.6
26,200
16.1
3.9 $36.00 $15.09 $15.44
14.1%
93.3%
1
750
193%
Fare
Low End
1,000
0
26-Mar-2030
1.6
13,000
5.3
14.6 $12.50 $4.35
$3.07
40.1%
42.9%
10
700
143%
Fast
Traditional
2,800
0
20-Apr-2030
1.6
16,000
10.4
9.4 $19.50 $7.97
$2.48
46.2%
47.4%
9
1,900
147%
Feat
Low End
3,725
0
1-May-2030
1.7
12,000
5.7
15.2 $12.50 $4.06
$1.27
56.9%
61.9%
10
2,300
162%
Ferret
Traditional
900
0
28-Mar-2030
1.6
16,000
9.4
11 $19.50 $7.26
$3.65
43.7%
38.5%
10
650
138%
Fig
High End
850
0
16-Mar-2030
1.6
22,050
15
4.1 $30.25 $12.30 $6.74
37%
41.7%
10
600
142%
Fist
High End
1,501
214
28-Mar-2030
1.7
22,000
16.1
3.9 $31.00 $12.64 $6.14
38%
43.2%
7.5
1,100
143%
Performance 1,875
0
31-Mar-2030
1.7
27,000
17.4
10.4 $28.00 $12.94 $5.29
34.8%
25%
6.5
1,500
125%
0
16-Mar-2030
1.7
18,000
9.6
2.6 $28.75 $10.56 $4.84
46.2%
5.4%
6.6
1,400
105%
Foam
Fume
Size
1,496
Gaffe
Traditional
2,115
0
1-Jan-2030
2.9
16,450
9
11 $23.00 $8.12 $11.06
14.3%
39.1%
4.7
1,600
139%
Gaggle
High End
861
229
27-Oct-2030
1.2
25,000
15.5
4.9 $36.00 $14.53 $13.56
20.1%
25%
3
600
125%
Gerbil
Low End
2,424
0
27-Nov-2027
7.8
15,000
3.8
16.1 $17.25 $4.53
$9.60
16.1%
82.1%
5.9
1,400
182%
Goober Performance 594
0
30-Aug-2030
1.1
27,000
16.6
10.6 $31.00 $14.12 $14.69
5.4%
0%
1.5
700
89%
Graft
Size
1,236
0
27-Sep-2030
1.3
20,000
9.6
2.6 $31.00 $12.40 $14.89
11.4%
73.3%
3
750
173%
Gyro
High End
567
478
26-Nov-2030
1
21,000
15.3
4.5 $35.00 $13.40 $17.90
0.8%
83.3%
1.5
600
183%
Hamper
—
2
355
18-Dec-2031
3.7
17,950
6.5
8.5 $31.00 $8.87 $11.62
-1500.8%
16.7%
3
300
117%
Heft
Traditional
1,693
0
29-June-2031
2.5
16,450
7.4
10.8 $23.50 $7.71
$8.60
29%
12.9%
5
1,550
113%
Hilt
—
0
212
25-Feb-2028
3.8
27,000
11.4
13.9 $30.50 $11.44 $10.19
0%
0%
3.5
200
100%
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DECLINE ALL
Traditional Segment Analysis
CP110974_1
Traditional Statistics
Round: 8 Dec. 31, 2030
Accessibility
2030 Total Market Size
19,916
2030 Total Units Sold
19,779
Segment % of Total Industry
23.6%
2031 Demand Growth Rate
9.2%
Andrews
Baldwin
Chester
Traditional Customer Buying Criteria
Importance
2 Years
47%
Age
Price
Positioning
$16.00 – $26.00
23%
Performance 10.6 Size 9.4
21%
14,000 – 19,000 Hours
9%
MTBF
Digby
Expectations
Erie
Ferris
Garrett
Harper
0%
20%
40%
60%
80%
100%
Accessibility
Perceptual Map for Traditional
Actual vs. Potential Market Share
20
34%
32%
18
30%
28%
16
26%
24%
14
22%
Size
12
20%
Ferret
Heft Gaffe
Daze
Able
Eat
Cake
Fast
Baker
10
18%
16%
14%
8
12%
10%
6
8%
6%
4
4%
2%
2
0%
Andrews
0
0
2
4
6
8
10
12
14
16
18
Baldwin
20
Chester
Digby
Actual
Performance
Erie
Ferris
Garrett
Harper
Potential
Top Product s
Potential
Sold
Stock
Out
Cake $25.25
3,700
3,467
Baker $26.00
3,439
1,754
Eat
$21.50
3,247
Fast
Name Price
Units Sold
Revision
Date
Age Pfmn Size MTBF
Sales
Budget
Customer
Accessibility
Promo
Budget
Customer
Awareness
Customer
Satisfaction
Yes
28-May-2030 1.8 10.5 9.5 19,000
$1,800
100%
$1,800
100%
87
Yes
20-Aug-2030 1.3
8.9 15,000
$1,750
99%
$1,400
99%
36
2,612
Yes
10-Mar-2030 1.7 10.2 9.7 14,000
$1,500
100%
$1,400
100%
68
11
$19.50
2,800
3,626
Yes
20-Apr-2030 1.6 10.4 9.4 16,000
$1,700
100%
$1,600
100%
94
Gaffe $23.00
1,950
1,853
Yes
1-Jan-2030
2.9
9
11 16,450
$1,700
100%
$1,400
100%
25
Able
$26.00
1,381
1,210
Yes
3-Nov-2030
1.8
9.7 10.2 18,000
$2,350
79%
$1,400
100%
45
Heft
$23.50
1,257
1,069
Yes
29-June-2031 2.5
7.4 10.8 16,450
$1,850
91%
$1,850
100%
11
Daze $26.00
1,117
1,764
Yes
19-Dec-2030 1.2
10
10.4 16,000
$1,900
80%
$1,400
100%
30
Ferret $19.50
889
2,561
Yes
28-Mar-2030 1.6
9.4
11 16,000
$1,950
100%
$2,000
100%
67
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DECLINE ALL
Low End Segment Analysis
CP110974_1
Low End Statistics
Round: 8 Dec. 31, 2030
Accessibility
2030 Total Market Size
28,953
2030 Total Units Sold
26,348
Segment % of Total Industry
35.1%
2031 Demand Growth Rate
11.7%
Andrews
Baldwin
Chester
Low End Customer Buying Criteria
Price
Importance
$11.00 – $21.00
53%
Age
Positioning
Digby
Expectations
7 Years
24%
Performance 5.7 Size 14.3
16%
12,000 – 17,000 Hours
7%
MTBF
Erie
Ferris
Garrett
Harper
0%
20%
40%
60%
80%
100%
Accessibility
Perceptual Map for Low End
Actual vs. Potential Market Share
20
48%
44%
18
14
36%
32%
12
Size
40%
Gerbil
Dell
Ebb
Acre
Feat
Cedar
Fare
Bead
16
28%
Ferret
Heft Gaffe
24%
10
20%
8
16%
6
12%
4
8%
4%
2
0%
Andrews
0
0
2
4
6
8
10
12
14
16
18
Baldwin
20
Chester
Digby
Actual
Performance
Erie
Ferris
Garrett
Harper
Potential
Top Product s
Potential
Sold
Stock
Out
Cedar $17.25
5,900
7,706
Yes
20-Jan-2029 7.9
Bead $18.00
4,563
1,959
Yes
9-Dec-2030
1.5
Ebb
$14.25
3,973
2,727
Yes
2-Jan-2030
Feat
Name Price
Units Sold
Revision
Date
Sales
Budget
Customer
Accessibility
Promo
Budget
Customer
Awareness
Customer
Satisfaction
5.2 14.8 17,000
$2,950
100%
$1,900
100%
62
6.1 13.9 12,000
$1,750
100%
$1,400
99%
15
5.3
4
15.8 12,000
$1,700
94%
$1,350
98%
16
Age Pfmn Size MTBF
$12.50
3,725
6,123
Yes
1-May-2030
1.7
5.7 15.2 12,000
$1,650
100%
$1,600
100%
52
Gerbil $17.25
2,424
1,246
Yes
27-Nov-2027 7.8
3.8 16.1 15,000
$1,950
85%
$1,400
100%
5
Dell
$18.50
2,139
1,066
Yes
24-Dec-2026 8.3
4.1 16.1 12,000
$1,900
64%
$1,400
100%
5
Acre
$20.25
2,012
1,012
Yes
29-June-2030 2.2
5
15.3 15,450
$2,650
81%
$1,400
100%
8
Fare
$12.50
1,000
6,949
Yes
26-Mar-2030 1.6
5.3 14.6 13,000
$1,900
100%
$1,800
100%
60
Heft
$23.50
436
112
Yes
29-June-2031 2.5
7.4 10.8 16,450
$1,850
70%
$1,850
100%
1
Gaffe $23.00
165
35
Yes
1-Jan-2030
2.9
9
11 16,450
$1,700
85%
$1,400
100%
1
Ferret $19.50
11
19
Yes
28-Mar-2030 1.6
9.4
11 16,000
$1,950
100%
$2,000
100%
1
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DECLINE ALL
High End Segment Analysis
CP110974_1
High End Statistics
Round: 8 Dec. 31, 2030
Accessibility
2030 Total Market Size
11,317
2030 Total Units Sold
11,317
Segment % of Total Industry
14.3%
2031 Demand Growth Rate
16.2%
Andrews
Baldwin
Chester
High End Customer Buying Criteria
Digby
Expectations
Importance
Performance 16.1 Size 3.9
43%
Age
0 Years
29%
MTBF
20,000 – 25,000 Hours
19%
Price
$26.00 – $36.00
9%
Positioning
Erie
Ferris
Garrett
Harper
0%
20%
40%
60%
80%
100%
Accessibility
Perceptual Map for High End
Actual vs. Potential Market Share
20
34%
32%
18
30%
28%
16
26%
24%
14
22%
20%
Size
12
18%
10
16%
14%
8
12%
10%
6
8%
Gaggle
Gyro
Duck
Bid
FigCell
Cid
Eon
Fist
Best
4
6%
4%
2%
2
0%
Andrews
0
0
2
4
6
8
10
12
14
16
18
Baldwin
20
Chester
Digby
Actual
Performance
Erie
Ferris
Garrett
Harper
Potential
Top Product s
Potential
Sold
Stock
Out
Sales
Budget
Customer
Accessibility
Promo
Budget
Customer
Awareness
Customer
Satisfaction
$36.00
1,848
1,702
No
27-Apr-2030 1.7
16
4
$36.00
1,780
1,644
No
28-Apr-2030 1.7 15.9
4
25,000
$3,650
100%
$1,900
100%
85
25,000
$1,800
100%
$1,950
100%
Fist
$31.00
1,501
1,288
No
81
28-Mar-2030 1.7 16.1 3.9 22,000
$1,900
100%
$1,600
100%
68
Eon
$36.00
1,399
1,319
Bid
$36.00
1,220
1,059
No
8-May-2030 1.6 16.1 3.9 26,200
$1,600
95%
$2,000
100%
68
No
29-Oct-2030 1.1 16.1 4.4 25,000
$1,200
98%
$1,400
99%
Best
$36.00
934
64
804
No
22-Aug-2030 1.2 16.4 3.7 21,000
$450
98%
$1,450
99%
Gaggle $36.00
44
861
753
No
27-Oct-2030 1.2 15.5 4.9 25,000
$0
100%
$1,400
100%
Fig
54
$30.25
850
1,365
Yes
16-Mar-2030 1.6
15
4.1 22,050
$2,200
100%
$1,900
100%
57
Gyro
$35.00
567
494
No
26-Nov-2030
1
15.3 4.5 21,000
$1,700
100%
$1,200
70%
39
Duck
$36.00
356
890
Yes
21-Dec-2030
1
15.9 4.5 25,000
$1,850
79%
$1,400
100%
68
Name
Price
Cid
Cell
Units Sold
Revision
Date
Age Pfmn Size MTBF
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DECLINE ALL
Performance Segment Analysis
CP110974_1
Performance Statistics
Round: 8 Dec. 31, 2030
Accessibility
2030 Total Market Size
10,834
2030 Total Units Sold
8,692
Segment % of Total Industry
14.1%
2031 Demand Growth Rate
19.8%
Andrews
Baldwin
Chester
Performance Customer Buying Criteria
MTBF
Positioning
Digby
Expectations
Importance
22,000 – 27,000 Hours
43%
Performance 17.4 Size 10.4
29%
Price
$21.00 – $31.00
19%
Age
1 Years
9%
Erie
Ferris
Garrett
Harper
0%
20%
40%
60%
80%
100%
Accessibility
Perceptual Map for Performance
Actual vs. Potential Market Share
20
52%
48%
18
44%
16
40%
36%
14
32%
Size
12
28%
Goober
Cozy
Foam
Coat
Edge
Dot
10
24%
20%
8
16%
6
12%
4
8%
4%
2
0%
Andrews
0
0
2
4
6
8
10
12
14
16
18
Baldwin
Chester
20
Digby
Actual
Performance
Erie
Ferris
Garrett
Harper
Potential
Top Product s
Potential
Sold
Stock
Out
$31.00
2,175
2,085
$31.00
2,000
2,113
Foam $28.00
1,875
Edge
$31.00
Dot
$31.00
Goober $31.00
Name
Price
Cozy
Coat
Units Sold
Revision
Date
Age Pfmn Size MTBF
Sales
Budget
Customer
Accessibility
Promo
Budget
Customer
Awareness
Customer
Satisfaction
Yes
30-May-2030 1.6 17.3 10.5 27,000
$1,900
100%
$1,850
100%
91
Yes
28-June-2030 1.6 17.3 10.4 27,000
$2,750
100%
$1,800
100%
95
2,230
Yes
31-Mar-2030 1.7 17.4 10.4 27,000
$1,650
100%
$1,500
100%
99
1,454
1,695
Yes
6-May-2030
1.7 17.4 10.4 27,000
$1,500
100%
$1,350
98%
75
594
1,495
Yes
28-Sep-2030 1.2 17.4 10.4 27,000
$1,850
76%
$1,400
100%
68
594
1,217
Yes
30-Aug-2030 1.1 16.6 10.6 27,000
$2,000
89%
$1,200
70%
55
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DECLINE ALL
Size Segment Analysis
CP110974_1
Size Statistics
Round: 8 Dec. 31, 2030
Accessibility
2030 Total Market Size
10,145
2030 Total Units Sold
9,739
Segment % of Total Industry
13%
2031 Demand Growth Rate
18.3%
Andrews
Baldwin
Chester
Size Customer Buying Criteria
Digby
Expectations
Importance
Performance 9.6 Size 2.6
43%
Age
1.5 Years
29%
MTBF
16,000 – 21,000 Hours
19%
Price
$21.00 – $31.00
9%
Positioning
Erie
Ferris
Garrett
Harper
0%
20%
40%
60%
80%
100%
Accessibility
Perceptual Map for Size
Actual vs. Potential Market Share
20
46%
44%
42%
40%
38%
36%
34%
32%
30%
28%
26%
24%
22%
20%
18%
16%
14%
12%
10%
8%
6%
4%
2%
0%
18
16
14
Size
12
10
Hamper
8
6
4
Cure
Buddy
Creak
Fume
Graft
Dune
Egg
2
Andrews
0
0
2
4
6
8
10
12
14
16
18
Baldwin
20
Chester
Digby
Actual
Performance
Erie
Ferris
Garrett
Harper
Potential
Top Product s
Potential
Sold
Stock
Out
$31.00
2,175
1,851
Yes
30-Apr-2030 1.6
9.5
$31.00
2,000
1,852
Yes
30-Apr-2030 1.7
9.5
Buddy
$31.00
1,507
1,317
Yes
26-Sep-2030 1.2
Fume
$28.75
1,496
1,545
Yes
Graft
$31.00
1,236
1,317
Yes
Egg
$31.00
872
1,313
Dune
$31.00
452
Hamper $31.00
2
Name
Price
Creak
Cure
Units Sold
Revision
Date
Sales
Budget
Customer
Accessibility
Promo
Budget
Customer
Awareness
Customer
Satisfaction
2.6 21,000
$4,500
100%
$1,800
100%
100
2.7 21,000
$1,800
100%
$1,950
100%
100
9.6
2.6 20,000
$2,200
93%
$1,400
99%
75
16-Mar-2030 1.7
9.6
2.6 18,000
$2,150
100%
$1,500
100%
94
27-Sep-2030 1.3
9.6
2.6 20,000
$1,700
100%
$1,400
100%
81
Yes
6-May-2030 1.7
9.6
2.6 18,000
$2,000
100%
$1,350
98%
76
948
Yes
6-Dec-2030 1.1
9.7
2.6 18,500
$1,800
75%
$1,400
100%
65
1
No
18-Dec-2031 3.7
6.5
8.5 17,950
$1,900
80%
$1,750
100%
0
Age Pfmn Size MTBF
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DECLINE ALL
Market Share
CP110974_1
Units Sold vs. Demand
Round: 8 Dec. 31, 2030
Market Share
40k
60%
50%
30k
40%
20k
30%
20%
10k
10%
0
0%
Traditional
Low End
High End
Industry Unit Sales
Performance
Total Unit Demand
Size
Andrews
Baldwin
Traditional
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Chester
Low End
Digby
Erie
High End
Ferris
Garrett
Performance
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DECLINE ALL
Harper
Size
Act ua l Ma rket Sha re in Unit s
Name
Pot ent ia l Ma rket Sha re in Unit s
Traditional Low End High End Performance
Size
Total
Name
Traditional Low End High End
Performance
Size
Total
Industry Unit Sales
19,779
26,348
11,317
8,692
9,739 75,876
Units Demanded
19,916
28,953
11,317
10,834
10,145 81,166
% of Market
26.1%
34.7%
14.9%
11.5%
12.8% 100%
% of Market
24.5%
35.7%
13.9%
13.3%
12.5%
100%
Able
7%
0%
0%
0%
0%
1.8%
Able
6.1%
0%
0%
0%
0%
1.5%
Acre
0%
7.6%
0%
0%
0%
2.7%
Acre
0%
3.5%
0%
0%
0%
1.2%
Total
7%
7.6%
0%
0%
0%
4.5%
Total
6.1%
3.5%
0%
0%
0%
2.7%
Baker
17.4%
0%
0%
0%
0%
4.5%
Baker
8.8%
0%
0%
0%
0%
2.2%
Bead
0%
17.3%
0%
0%
0%
6%
Bead
0%
6.8%
0%
0%
0%
2.4%
Best
0%
0%
8.3%
0%
0%
1.2%
Best
0%
0%
7.1%
0%
0%
1%
Bid
0%
0%
10.8%
0%
0%
1.6%
Bid
0%
0%
9.4%
0%
0%
1.3%
2%
Buddy
0%
0%
0%
0%
13%
1.6%
Total
8.8%
6.8%
16.5%
0%
13%
8.5%
Buddy
0%
0%
0%
0%
15.5%
Total
17.4%
17.3%
19%
0%
15.5% 15.4%
Cake
18.7%
0%
0%
0%
0%
4.9%
Cake
17.4%
0%
0%
0%
0%
4.3%
Cedar
0%
22.4%
0%
0%
0%
7.8%
Cedar
0%
26.6%
0%
0%
0%
9.5%
Cell
0%
0%
15.7%
0%
0%
2.3%
Cell
0%
0%
14.5%
0%
0%
2%
Cid
0%
0%
16.3%
0%
0%
2.4%
Cid
0%
0%
15%
0%
0%
2.1%
Coat
0%
0%
0%
23%
0%
2.6%
Coat
0%
0%
0%
19.5%
0%
2.6%
Cozy
0%
0%
0%
25%
0%
2.9%
Cozy
0%
0%
0%
19.2%
0%
2.6%
Creak
0%
0%
0%
0%
22.3% 2.9%
Creak
0%
0%
0%
0%
18.2%
2.3%
Cure
0%
0%
0%
0%
20.5% 2.6%
Cure
0%
0%
0%
0%
18.3%
2.3%
Total
18.7%
22.4%
32.1%
48%
42.9% 28.4%
Total
17.4%
26.6%
29.6%
38.8%
Daze
5.6%
0%
0%
0%
0%
1.5%
Daze
8.9%
0%
0%
0%
0%
2.2%
Dell
0%
8.1%
0%
0%
0%
2.8%
Dell
0%
3.7%
0%
0%
0%
1.3%
Dot
0%
0%
0%
6.8%
0%
0.8%
Dot
0%
0%
0%
13.8%
0%
1.8%
Duck
0%
0%
3.1%
0%
0%
0.5%
Duck
0%
0%
7.9%
0%
0%
1.1%
36.5% 27.6%
Dune
0%
0%
0%
0%
4.6%
0.6%
Dune
0%
0%
0%
0%
9.3%
1.2%
Total
5.6%
8.1%
3.1%
6.8%
4.6%
6.1%
Total
8.9%
3.7%
7.9%
13.8%
9.3%
7.6%
Eat
16.4%
0%
0%
0%
0%
4.3%
Eat
13.1%
0%
0%
0%
0%
3.2%
Ebb
0%
15.1%
0%
0%
0%
5.2%
Ebb
0%
9.4%
0%
0%
0%
3.4%
Edge
0%
0%
0%
16.7%
0%
1.9%
Edge
0%
0%
0%
15.6%
0%
2.1%
Egg
0%
0%
0%
0%
9%
1.1%
Egg
0%
0%
0%
0%
12.9%
1.6%
0%
1.6%
Eon
0%
0%
12.4%
0%
0%
1.8%
Eon
0%
0%
11.7%
0%
Total
16.4%
15.1%
12.4%
16.7%
9%
14.4%
Total
13.1%
9.4%
11.7%
15.6%
Fare
0%
3.8%
0%
0%
0%
1.3%
Fare
0%
24%
0%
0%
0%
8.6%
Fast
14.2%
0%
0%
0%
0%
3.7%
Fast
18.2%
0%
0%
0%
0%
4.5%
Feat
0%
14.1%
0%
0%
0%
4.9%
Feat
0%
21.1%
0%
0%
0%
7.5%
Ferret
4.5%
0%
0%
0%
0%
1.2%
Ferret
12.9%
0.1%
0%
0%
0%
3.2%
Fig
0%
0%
7.5%
0%
0%
1.1%
Fig
0%
0%
12.1%
0%
0%
1.7%
Fist
0%
0%
13.3%
0%
0%
2%
Fist
0%
0%
11.4%
0%
0%
1.6%
Foam
0%
0%
0%
21.6%
0%
2.5%
Foam
0%
0%
0%
20.6%
0%
2.7%
Fume
0%
0%
0%
0%
15.4%
2%
Fume
0%
0%
0%
0%
15.2%
1.9%
Total
18.7%
18%
20.8%
21.6%
Total
31.1%
45.2%
23.4%
20.6%
Gaffe
9.9%
0.6%
0%
0%
0%
2.8%
Gaffe
9.3%
0.1%
0%
0%
0%
2.3%
Gaggle
0%
0%
7.6%
0%
0%
1.1%
Gaggle
0%
0%
6.7%
0%
0%
0.9%
Gerbil
0%
9.2%
0%
0%
0%
3.2%
Gerbil
0%
4.3%
0%
0%
0%
1.5%
Goober
0%
0%
0%
6.8%
0%
0.8%
Goober
0%
0%
0%
11.2%
0%
1.5%
Graft
0%
0%
0%
0%
Gyro
0%
0%
5%
0%
Total
9.9%
9.8%
12.6%
6.8%
Hamper
0%
0%
0%
0%
0%
Heft
6.4%
1.7%
0%
0%
Hilt
0%
0%
0%
Total
6.4%
1.7%
0%
15.4% 18.6%
12.7% 1.6%
15.2% 31.7%
Graft
0%
0%
0%
0%
13%
1.6%
0.7%
Gyro
0%
0%
4.4%
0%
0%
0.6%
12.7% 10.3%
Total
9.3%
4.4%
11%
11.2%
13%
8.5%
0%
Hamper
0%
0%
0%
0%
0%
0%
0%
2.2%
Heft
5.4%
0.4%
0%
0%
0%
1.5%
0%
0%
0%
Hilt
0%
0%
0%
0%
0%
0%
0%
0%
2.2%
Total
5.4%
0.4%
0%
0%
0%
1.5%
0%
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12.9% 11.9%
DECLINE ALL
Perceptual Map
CP110974_1
Round: 8 Dec. 31, 2030
Perceptual Map
20
18
Gerbil
Dell
Ebb
16
Acre Feat
Cedar
Fare
Bead
14
Hilt
12
Gaffe
Ferret
Size
Heft
GooberCozy
Coat
Foam
Edge
Dot
Daze
Able
10
Eat
Cake
Fast
Baker
Hamper
8
6
Gaggle
GyroDuck
Bid
Fig
4
Cell
Cid
Eon
Fist
Best
Cure
Creak
Buddy
Fume
Graft
Egg
Dune
2
0
0
2
4
6
8
10
12
14
16
18
20
Performance
Andrew s
Ba ldw in
Chest er
Name
Pfmn
Size
Revised
Name
Pfmn
Size
Revised
Name
Pfmn
Size
Revised
Able
9.7
10.2
3-Nov-2030
Baker
11.0
8.9
20-Aug-2030
Cake
10.5
9.5
28-May-2030
Acre
5.0
15.3
29-June-2030
Bead
6.1
13.9
9-Dec-2030
Cedar
5.2
14.8
20-Jan-2029
Best
16.4
3.7
22-Aug-2030
Cell
15.9
4.0
28-Apr-2030
Bid
16.1
4.4
29-Oct-2030
Cid
16.0
4.0
27-Apr-2030
Buddy
9.6
2.6
26-Sep-2030
Coat
17.3
10.4
28-June-2030
Cozy
17.3
10.5
30-May-2030
Creak
9.5
2.6
30-Apr-2030
Cure
9.5
2.7
30-Apr-2030
Digby
Erie
Name
Pfmn
Size
Revised
Name
Pfmn
Daze
10.0
10.4
Dell
4.1
16.1
Dot
17.4
10.4
Size
Revised
19-Dec-2030
Eat
24-Dec-2026
Ebb
10.2
9.7
10-Mar-2030
4.0
15.8
28-Sep-2030
Edge
2-Jan-2030
17.4
10.4
6-May-2030
Duck
15.9cookies 4.5
21-Dec-2030
Egg to browse our
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Dune
9.7
2.6
6-Dec-2030
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Eon
16.1
3.9
CONTINUE
8-May-2030
DECLINE ALL
Ferris
Name
G a rret t
Pfmn
Size
Revised
Name
Pfmn
Size
Fare
5.3
14.6
26-Mar-2030
Fast
10.4
9.4
20-Apr-2030
Gaffe
9.0
Gaggle
15.5
Feat
5.7
15.2
1-May-2030
Gerbil
Ferret
9.4
Fig
15.0
11.0
28-Mar-2030
4.1
16-Mar-2030
Fist
16.1
3.9
28-Mar-2030
Foam
17.4
10.4
31-Mar-2030
Fume
9.6
2.6
16-Mar-2030
Ha rper
Revised
Name
Pfmn
11.0
1-Jan-2030
Hamper
6.5
8.5
18-Dec-2031
4.9
27-Oct-2030
Heft
7.4
10.8
29-June-2031
3.8
16.1
27-Nov-2027
Hilt
11.4
13.9
25-Feb-2028
Goober
16.6
10.6
30-Aug-2030
Graft
9.6
2.6
27-Sep-2030
Gyro
15.3
4.5
26-Nov-2030
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Size
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DECLINE ALL
Custom Modules
CP110974_1
Round: 8 Dec. 31, 2030
Workforce Summa ry
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
Number of Employees
353
1,798
594
360
1,543
816
1,406
316
First Shift
268
976
333
237
808
612
932
282
Second Shift
85
822
261
123
735
204
474
34
Overtime %
0%
0%
0%
0%
0%
0%
0%
0%
Turnover Rate
15.0%
13.6%
5.0%
15.0%
10.0%
5.0%
15.0%
8.1%
New Employees
306
271
30
63
752
41
397
27
Separated Employees
0
0
291
0
0
29
0
0
100.0%
106.0%
130.0%
107.5%
116.3%
128.8%
102.3%
115.8%
Productivity Index
Tot a l Q ua lit y Ma na gement
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
Benchmarking
$0
$0
$0
$0
$0
$0
$0
$500
CCE (Concurrent Engineering)/6 Sigma
Training
$0
$0
$0
$0
$2,000
$1,500
$0
$500
CPI (Continuous Process Improvement)
Systems
$0
$0
$0
$0
$2,000
$2,000
$0
$600
Channel Support Systems
$0
$0
$0
$0
$2,000
$2,000
$0
$700
Concurrent Engineering
$0
$0
$0
$0
$2,000
$2,000
$0
$500
GEMI TQEM Sustainability
$0
$0
$0
$0
$0
$1,400
$0
$500
QIT (Quality Initiative Training)
$0
$400
$0
$0
$0
$0
$0
$500
Quality Function Deployment Effort
$0
$0
$0
$0
$2,000
$0
$0
$600
UNEP Green Program
$0
$0
$0
$0
$0
$0
$0
$500
Vendor/JIT (Just in Time) Inventory
$0
$400
$0
$0
$2,000
$2,000
$0
$600
Total Expenditures
$0
$800
$0
$0
$12,000
$10,900
$0
$5,500
Material Cost
0%
0%
0%
0%
-2%
-1.9%
0%
-0.5%
R & D Cycle Time
0%
0%
0%
0%
-18.3%
-13.3%
0%
-3.8%
Labor Cost
0%
-0.3%
0%
0%
-1.9%
-1.9%
0%
-0.7%
Demand
0%
0%
0%
0%
3.9%
1.4%
0%
1.4%
Administrative Cost
0%
-1.1%
0%
0%
0%
-12.4%
0%
-5.8%
Decisions
Yearly Impacts
Huma n R esources
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
Manufacturing – Training & Assembly
Teams
$0
$0
$1,800
$0
$2,000
$2,000
$0
$1,300
Sales – Compensation
$0
$1,000
$1,800
$0
$0
$2,000
$0
$1,400
Scientists – Recruitment & Retention
$0
$0
$700
$0
$0
$2,000
$0
$500
Total Expenditures
$0
$1,000
$4,300
$0
$2,000
$6,000
$0
$3,200
R & D Cycle Time
0%
5%
0%
5%
5%
0%
0%
1.2%
Demand
0%
0%
0%
0%
0%
0%
0%
0.8%
Accessibility
0%
4%
0%
0%
0%
0%
0%
5.6%
Productivity Index
0%
0%
0%
0%
5%
5%
0%
3.3%
Turnover Rate
0%
0%
0%
0%
10%
0%
20%
-14.5%
Production After Adjustment
0%
0%
0%
-0.2%
0.5%
0.5%
0%
0%
Decisions
Yearly Impacts
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DECLINE ALL
Cumula t ive Impa ct s
Andrews
Baldwin
Chester
Digby
Erie
Ferris
Garrett
Harper
Material Cost
0%
-0.3%
-9.9%
-2.2%
-3.2%
-11.8%
-1.4%
-1.9%
R & D Cycle Time
20%
12.1%
-73%
4.9%
-50%
-73%
1%
-17.3%
Labor Cost
0%
-0.9%
-14%
-4.6%
-12.1%
-13.6%
-2.3%
-3.8%
Demand
0%
4.7%
24.4%
5.2%
13.7%
24.4%
3.8%
9.6%
Administrative Cost
0%
-4.8%
-60%
-12.2%
-60%
-60%
-21.1%
-18.2%
Accessibility
0%
18.4%
30%
10%
24%
30%
17.2%
25.6%
Productivity Index
0%
6%
30%
7.5%
16.3%
28.8%
2.3%
15.8%
Turnover Rate
50%
36%
-50%
50%
0%
-50%
49.5%
-19.5%
Production After Adjustment
-4%
-4%
2%
-4%
-2.1%
1.6%
-4%
-2.3%
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DECLINE ALL