HAS 505 Rasmussen University Week 2 Patient Survey Worksheet

Health Services Strategic Marketing (HAS 505)Week 2 Assignment – Learning Activity: Design a Patient Survey
For the first assignment in this course, you will be asked to analyze a local health
organization (for example, a hospital, rehabilitation center, emergency medical center, or a
nursing home) and complete a series of tasks to determine its value.
One of the ways you will analyze the organization’s value is through a patient survey. Your
task is to select a health care organization and create a survey that would be sent out to
patients. You will also include information on how the survey will be delivered.
For more information on how to create a patient survey and to see example questions,
review Creating an Effective Patient Satisfaction Survey. You may also want to review some
of the videos from the LinkedIn Learning course, Using Customer Surveys to Improve
Service. There are specific chapters within the course on Establishing a Survey
Goal and Writing Survey Questions.
You should submit the following in a Word document:
•
An outline for the survey you send out that includes each of the questions and
response options.