HWE Accessories Website: Business Case

Project Plan Overview:

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HWE Accessories produces accessories for cell phones, such as cases and screen covers. Most of the current sales occur in retail stores. The existing website for HWE Accessories is informational only. HWE Accessories is a relatively small company without an internal IT department. HWE Accessories would like to implement an entirely new website which will allow customers to browse inventory, compare items, and make purchases.

Project:

Prepare a business plan document for the new website. The final document must be 5 to 10 pages in length and include the following:

===================Week 2 is Done and attached====================

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In Week Two, you will write a 2- to 3-page business case for the new HWE Accessories website using Microsoft® Word. Include the following:

· The problem statement

· Analysis of the situation

· Cost-benefit analysis

· Preliminary feasibility study

· Total Cost of Ownership (TCO)

· Return on Investment (ROI)

· Solution options

· Recommendation

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In Week Three, you will compile the project plan, risk matrix, and list of key factors into a single 2- to 3-page Microsoft® Word document.

HWE Accessories Website: Business Case

Gregory Hobbs

BSA/515

1/29/18

Anthony Seymour

HWE Accessories Website: Business Case

1

HWE Accessories Website: Business Case

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This study is a project plan overview of HWE Accessories Company. This is a company that primarily deals with the production of accessories for cell phones such as screen covers and cases. The company conducts most of their sales through retail stores and their current website is reserved for only information. The company is relatively young and small and therefore lacks an internal department of information technology. This study will carry out an unequivocal analysis on the problem statement analysis of the situation, a cost-benefit analysis, preliminary feasibility studies, the total cost of ownership, the return on investments and culminate with an analysis on the solution options recommendation.

The company is faced with the problem of not having an in-depth website which can improve its market and reduce its reliance on retail stores. The company is in dire need of a website which can enable their customers to browse inventory. In addition, it is also in need of a website where it customers can compare items and consequently make their purchases. This will go a long way in reducing their reliance on retail stores and consequently improve their market base by making it easier for the customers to reach them and also purchase their products.

One of the most profound ways of ensuring that the customers are able to access the inventory of the company is by ensuring that all of their products are available on their website in a way that is easy for the customers to access the products in an easy way. In addition, it is also important to ensure that the customers are updated regarding the old stock and also the new stock in a way that will make it easier for them to access the products they desire. In addition, the website should also be structured in a way that denotes the prices of all the products. This will make it easier for the customers to know the price of the products prior to requesting for them. In addition, it also enables the customers to compare the products based on their prices and consequently make their purchases according to their purchase capabilities. In addition, the opportunity to view the prices and to compare the prices will also enable the customers to make informed budgets on some of the items that they would wish to purchase in the near and distant future. A comparison of the items will also reveal their uniqueness and also their quality and consequently enable the customers to make prudent decisions when purchasing the items.

In terms of the cost-benefit analysis, it is evident that the benefits that will be accrued out of the development and improvement of their website will be significant. One of the main benefits will be the fact that the market share will ultimately increase. Secondly, the company will attract a constant clientele. Thirdly, the company will be able to get a prompt feedback from the customers and consequently improve on their products’ features and also on their services. The preliminary feasibility study will be conducted on the website and also through the various social media sites. The total cost of ownership will be conducted by assessing both the direct and indirect costs that have been incurred out of the development of the website. The return on investment on the other hand will be calculated based on the returns from the website relative to the costs incurred out of the same. The solutions options recommendation would be to go ahead and implement the website since the benefits will far outweigh the costs.

References

Hallam, S. (2017, January 10). Amazon’s Business Strategy: 6 examples of latest trends in ecommerce | Hallam Internet. Retrieved from https://www.hallaminternet.com/amazons-business-strategy-new-developments/

Kumar, V. (2017). Data security in cloud computing. Stevenage: The Institution of Engineering and Technology.

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