Instructions Internal Analysis: Kverneland Group

Instructions Internal Analysis

Building on what was written in the previous, most recent, order “Kverneland Group”, the writer will proceed from there with an internal analysis.

All the needed information for the separate analyses needed for the internal analysis will be included in the uploaded PDF by an example thesis. This thesis should be used for REFERENCE ONLY! **The writer is not bound to these analyses; these are merely examples to make writing the thesis easier for the writer. The writer can decide if he/she wants to use other analyses or thinks other analyses should be used.

**Please include graphs and tables if possible, necessary and convenient for the reader (no overkill). Important tables and graphs that are necessary, but cannot be placed in the main text due to size or relevance, please add as appendix. Also see the “exceeding page amount comment” at the bottom of the page!

The theoretical framework and problem opportunity analysis will be rewritten at a later time.

Included in the internal analysis will be:

1.      

Introduction Internal Analysis (0.5 page): *Example PDF pg. 32

2.       Company Profile (1 page): *Example PDF pg. 32

3.       Company Analysis  (10 pages) *Example PDF pg. 33-40

a.       Vision and Mission

b.      Products and services

c.       Current customers and markets

d.      Business definition

e.      7S model

f.       
Financial Analysis *use the most recent data available. 2011 is not recent enough! Preferably 2013

4.       Conclusion Internal Analysis (1 page): *Example PDF pg. 41

The Internal Analysis needs to answer research questions 2 and 4!

*Total: 14 pages written from scratch. See below for more info on the amount of pages.

The above mentioned amount of pages is an estimate by me. In case the writer needs more pages in order to perfectly describe all analyses and outcomes (including tables and graphs), please let me know. I’d rather have a perfect internal analysis then one that is incomplete and needs to be corrected later on.

 

*Some tables and graphs, especially financially oriented, might be better moved into an appendix. The writer can decide this.