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GEOG 202
Term Paper
Mengyan Li and Wenlong Luo
Locational Characteristics of Fast Food Chains
A few of the primary economic and locational properties of the global fast food commercial industry are as follows: In the marketplace growth rates are expected food sales is foreseen to increase by two-hundred eight billion by ’20 with the world already being at roughly eight billion by ’01. Under entry roadblock’s for the fast food business enterprise the main worries would be the launching costs, locational, capital costs, and obtaining licenses. For a business organization to have obtain success they must be located in the right location. Under passing barriers there are sea leasing, construction leases, capital cost. Some of the steering forces include the caliber of the food, cost of the food, and the nutritional value. Many of the consumers that are playing an essential role in this industry women employed external the home, two-earned social units, high income, and small size of the family. Multiplied food spending impelled by population increases in every local area is just one way consumers will shape the future of the United States food industries.Aside from location, economically in order to best maximize these chains profits, many fast food chain’s have produced the franchise scheme. This plan of action allows the companies to keep total control of the goods, and give an individual a secured rate of return,
Table of Contents
Introduction
Part I Chief Economic and Locational Characteristics
1. Fast Food Chains Proximities in Relation to School Zone’s
2. Fast Food Chains Proximities in Relation to Neighborhood’s
3. Fast Food Chains Proximities in Relation to Commercial Area’s
Part II Driving Forces In The Industry
1. Rivalry among competitors
2. New entrants
3. Substitute products
4. Suppliers and buyers locations
Part III: Comparison and Contrast of Four Fast Food Chain Locational Characteristics
1. Mc. Donald’s
2. Burger King
3. Wendy’s
4. Arby’s
Part IV: Critical Factors To Succeed Geographically and Locationally.
Part IV: Appendicies
Index
Bibliography
Austin, B. (2005, January 22). Retrieved from
http://www.ncbi.nlm.nih.gov/pmc/articles/PMC1449400/
Davis, B., & Carpenter, C. (2009, March). Retrieved from
http://www.foodpolitics.com/wp-content/uploads/fast-food