Need Help with case Studies attached

Complete the following cases studies from chapter 5 &6 of Business Math”

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Case Study 5-2,pp 184-185   Case Study 6-2,pp 216-217

Use Microsoft Excel template for your answers.

NOTE: Show all work and calculations. (The use of Microsoft Excel Software is required.)

 

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5-2 Artist’s Performance Royalties

Performance rights organizations track and pay royalties to song writers, publishers, and musicians for

use of their works. Royalties are paid to an artist based on a complicated credit system using a formula

with weights assigned for a variety of factors, including the following:

• Use: weight based on the type of song or performance (theme, underscore, or promotional).

• Licensee: weight based on the station’s licensing fee, which is determined by the size of the

licensee’s markets and number of stations carrying its broadcast signal.

• Time-of-Day: weight assigned according to whether the performances are broadcast during peak

viewing or listening times.

• Follow-the-Dollar: factor based on the medium from which the money came (radio play, live

performance, TV performance, and so on).

• General Licensing Allocation: based on fees collected from bars, hotels, and other nonbroadcast

licensees.

These amounts are multiplied together, and then a radio feature premium is added, if applicable, to

arrive at a total number of credits for the particular artist, or his or her credit total for a particular

reporting period. Royalties are usually split among the writer, the publisher, and possibly a performer if

the writer does not perform his or her own work. The proportion that each party receives is called the share value. All of the money collected

for the reporting period divided by the total number of credits for all performers is called the credit value. An artist who wants to figure out

what money he or she will receive for a period has to multiply the three factors; credit total, share value, and credit value.

   

1. Ziam wants to know how much his royalty will be for a song he has written. How will it be calculated? Write the steps or the formulas

that will be used to calculate his royalty payment.

 

2. Ziam has written a popular song entitled “Going There,” which has been recorded by a well-known performer. He recently received a

royalty check for $7,000. If Ziam gets a 0.5 share of the royalties and the credit value is $3.50, what was the credit total that his song

earned? Write out the problem in the form of an equation and solve it.

   

3. Ziam quickly published another song, “Take Me There,” that is played even more often than “Going There.” If his first song earns 4,000

credits and his second song earns 6,000 credits, what will the royalty payment be from the two songs if the credit value remains at $3.50?C

 

A4. Ziam is considering an offer to perform his own songs on a CD to be titled “Waiting There.” In the past he has written, but not performed,

his music. If Ziam’s royalty is 0.12 of the suggested retail price of $15.00, but 0.25 of the retail price is deducted for packaging before

Ziam’s royalty is calculated, how much will he receive for sale of the CD? Write your answer in the form of an equation and solve it.SE

   

6-2 Customer Relationship Management

Minh Phan is going over the numbers one more time. He is about to make the most important sales

presentation of his young career, and wants everything to be right. His prospective client, Media

Systems, Inc., is one of the country’s leading media and communications organizations. Media Systems’

primary challenge is how to effectively manage its diverse customer base. The company has

70,000 publication subscribers, 58,000 advertisers, 30,000 telephone services customers, and

18,000 ISP (Internet service provider) customers. The company had little information about who its

customers truly were, which products they were using, and how satisfied they were with the service

they received. That’s where Minh and his company, Customer Solution Technologies, LLC, came

in. Through the use of customer relationship management software, Minh believed Media Systems

would be able to substantially improve its ability to cross-sell and up-sell multiple media and communications

services to customers, while substantially reducing customer complaints.

 

1. What percentage of the total does each of the four customer groups represent? Round to the

nearest hundredth of a percent.

CASE STUDIES

 

 2. Minh’s data shows that on average, only 4.6% of customers were purchasing complementary services available within Media Systems.

By using his company’s services, Minh was projecting that these percentages would triple across all user groups within one year. How

many customers would that equate to in total for each group? What would be the difference compared to current levels?

 

3. Customer complaint data showed that within the last year, complaints by category were as follows: publication subscribers, 1,174; advertisers,

423; telephone service customers, 4,411; and ISP customers 823. What percentage of customers (round to two decimal places)

complained within the last year in each category? If the CRM software were able to reduce complaints by 50% each year over the next

two years, how many complaints would there be by category at the end of that time period? What would the number of complaints at the

end of two years represent on a percentage basis

  

Attached is the case study and the template

 

Complete the following cases studies from chapter 5 &6 of Business Math”

Case Study 5-2,pp 184-185 Case Study 6-2,pp 216-217

Use Microsoft Excel template for your answers.

NOTE: Show all work and calculations. (The use of Microsoft Excel Software is required.)

5-2 Artist’s Performance Royalties

Performance rights organizations track and pay royalties to song writers, publishers, and musicians for

use of their works. Royalties are paid to an artist based on a complicated credit system using a formula

with weights assigned for a variety of factors, including the following:

Use: weight based on the type of song or performance (theme, underscore, or promotional).

Licensee: weight based on the station’s licensing fee, which is determined by the size of the

licensee’s markets and number of stations carrying its broadcast signal.

Time-of-Day: weight assigned according to whether the performances are broadcast during peak

viewing or listening times.

Follow-the-Dollar: factor based on the medium from which the money came (radio play, live

performance, TV performance, and so on).

General Licensing Allocation: based on fees collected from bars, hotels, and other nonbroadcast

licensees.

These amounts are multiplied together, and then a radio feature premium is added, if applicable, to

arrive at a total number of credits for the particular artist, or his or her credit total for a particular

reporting period. Royalties are usually split among the writer, the publisher, and possibly a performer if

the writer does not perform his or her own work. The proportion that each party receives is called the share value.
All of the money collected

for the reporting period divided by the total number of credits for all performers is called the credit value.
An artist who wants to figure out

what money he or she will receive for a period has to multiply the three factors; credit total, share value, and credit value.

1. Ziam wants to know how much his royalty will be for a song he has written. How will it be calculated? Write the steps or the formulas

that will be used to calculate his royalty payment.

2. Ziam has written a popular song entitled “Going There,” which has been recorded by a well-known performer. He recently received a

royalty check for $7,000. If Ziam gets a 0.5 share of the royalties and the credit value is $3.50, what was the credit total that his song

earned? Write out the problem in the form of an equation and solve it.

3. Ziam quickly published another song, “Take Me There,” that is played even more often than “Going There.” If his first song earns 4,000

credits and his second song earns 6,000 credits, what will the royalty payment be from the two songs if the credit value remains at $3.50?C

A4. Ziam is considering an offer to perform his own songs on a CD to be titled “Waiting There.” In the past he has written, but not performed,

his music. If Ziam’s royalty is 0.12 of the suggested retail price of $15.00, but 0.25 of the retail price is deducted for packaging before

Ziam’s royalty is calculated, how much will he receive for sale of the CD? Write your answer in the form of an equation and solve it.SE

6-2 Customer Relationship Management

Minh Phan is going over the numbers one more time. He is about to make the most important sales

presentation of his young career, and wants everything to be right. His prospective client, Media

Systems, Inc., is one of the country’s leading media and communications organizations. Media Systems’

primary challenge is how to effectively manage its diverse customer base. The company has

70,000 publication subscribers, 58,000 advertisers, 30,000 telephone services customers, and

18,000 ISP (Internet service provider) customers. The company had little information about who its

customers truly were, which products they were using, and how satisfied they were with the service

they received. That’s where Minh and his company, Customer Solution Technologies, LLC, came

in. Through the use of customer relationship management software, Minh believed Media Systems

would be able to substantially improve its ability to cross-sell and up-sell multiple media and communications

services to customers, while substantially reducing customer complaints.

1. What percentage of the total does each of the four customer groups represent? Round to the

nearest hundredth of a percent.

CASE STUDIES

2. Minh’s data shows that on average, only 4.6% of customers were purchasing complementary services available within Media Systems.

By using his company’s services, Minh was projecting that these percentages would triple across all user groups within one year. How

many customers would that equate to in total for each group? What would be the difference compared to current levels?

3. Customer complaint data showed that within the last year, complaints by category were as follows: publication subscribers, 1,174; advertisers,

423; telephone service customers, 4,411; and ISP customers 823. What percentage of customers (round to two decimal places)

complained within the last year in each category? If the CRM software were able to reduce complaints by 50% each year over the next

two years, how many complaints would there be by category at the end of that time period? What would the number of complaints at the

end of two years represent on a percentage basis?

STUDIES

Case 5-2

-paragraph Microsoft® Word document explaining any issues or successes you had in answering these questions.

Packaging Deduction

Royalty Percentage of Suggested Retail Price minus packaging

1.00

$1.00

). By changing the CV, SV, or R values in the Excel reference formula you can experiment with various what-if scenarios that will change the CT value. Give it a try.

Variables Used CT= $1.00

SV= 1.00

CV= $1.00
Excel Formula R= $1.00

Use the marked cells below to fill in the appropriate numbers for the variables (CT, SV, CV) to check your answer for the royalty payment.

Variables Used

$1.00

PD= 1.00
R%= 1.00
Excel Formula R=

Case 5-2 Template
INSTRUCTIONS: Read the case in the textbook. As a team, answer the questions in this spreadsheet, then save and submit the assignment as one Microsoft® Excel® attachment. Also, submit a

1
Refer to and use the following abbreviations for the problems below:
• R = Royalty Payment
• CT = Artist Credit Total
• SV = Share Value
• CV = Credit Value
• RP = Retail Price

PD= R%=
1. Ziam wants to know how much his royalty will be for a song he has written. How will it be calculated? Write the steps or the formulas that will be used to calculate his royalty payment.
(Write the answer in this cell.)
2. Ziam has written a popular song titled “Going There,” which has been recorded by a well-known performer. He recently received a royalty check for $7,000. If Ziam gets a 0.5 share of the royalties and the credit value is $3.50, what was the credit total that his song earned? Write out the problem in the form of an equation and solve it.
(Use the equation below and show your work in this cell to solve for the credit total.)
Manual Equation: R = (CT)(SV)(CV)
Use the marked cells below to fill in the appropriate numbers for the variables (CV, SV, and R) to check your answer for the credit total.
Variables Used CV= $

1.00
SV=
R= $1.00
Excel Formula CT=
Use the cursor to highlight the yellow cell and look at the area above the column headings to see the background formula. You should see the formula, =E15/(E13*E1

4
3. Ziam quickly published another song, “Take Me There,” that is played even more often than “Going There.” If his first song earns 4,000 credits and his second song earns 6,000 credits, what will the royalty payment be from the two songs if the credit value remains at $3.50?
Use the equation below and show your work in this cell to solve for the royalty payment.
Manual Equation: R = (CT)(SV)(CV)
Use the marked cells below to fill in the appropriate numbers for the variables (CT, SV, CV) to check your answer for the royalty payment.
Use the cursor to highlight the yellow cell and look at the area above the column headings to see the background formula. You should see the formula, =E24*E25*E26. By changing the CT, SV, or CV values in the Microsoft® Excel® reference formula, you can experiment with various what-if scenarios that will change the R total. Try it.
4. Ziam is considering an offer to perform his own songs on a CD to be titled “Waiting There.” In the past, he has written but not performed his music. If Ziam’s royalty is 0.12 of the suggested retail price of $15.00, but 0.25 of the retail price is deducted for packaging before Ziam’s royalty is calculated, how much will he receive for sale of the CD? Write your answer in the form of an equation and solve it.
Use the equation below and show your work in this cell to solve for the royalty payment.
Manual Equation: R = (PD – 0.25 * R%)(0.12)
RP=
$0.00
Use the cursor to highlight the yellow cell and look at the area above the column headings to see the background formula. You should see the formula, =(E35-E36*(E35))*(E37). By changing the RP, PD, or R% values in the Microsoft® Excel® reference formula, you can experiment with various what-if scenarios that will change the R total. Try it.

Case 6-2

• ISP = Internet Customers
• TOT = Total Customers

Variables Used

1

1

1

1

1

100.00%

100.00%

100.00%

Variables Used PS= 1
AD= 1
TC= 1
ISP= 1

1.00

1.00%

Excel Formulas

PS=

$0.01

AD= $0.01 $0.01
TC= $0.01 $0.01
ISP= $0.01 $0.01
Variables Used

Customers

PS= 1 1
AD= 1 1
TC= 1 1
ISP= 1 1
TOT= 4 4
Excel Formulas Part A Part B

PS= 100.00% $0.00

AD= 100.00% $0.00 0.01%
TC= 100.00% $0.00 0.01%
ISP= 100.00% $0.00 0.01%

Use the cursor to highlight the yellow cells and look at the area above the column headings to see the background formulas. What is great about a Microsoft®Excel® reference formula is you can change any of the variables and the cells with formulas will change; thus, allowing many what-if scenarios. Try it.

Case 6-2 Template
INSTRUCTIONS: Read the case in the textbook. As a team, answer the questions in this spreadsheet, then save and submit the assignment as one Microsoft® Excel® attachment. Also, submit a 1-paragraph Microsoft®Word document explaining any issues or successes you had in answering these questions.
Refer to and use the following abbreviations for the problems below:
• PS = Public Subscribers
• AD = Advertisers
• TC = Telephone

Customers
1. What percentage of the total does each of the four customer groups represent? Round to the nearest hundredth of a percent.
(Show your work in this cell to solve for the percentage of the total that each of the four customer groups represent.)
Use the cells below to fill in the appropriate numbers for the variables (PS, AD, TC, ISP) to check your answers.
PS=
AD=
TC=
ISP=
TOT=
Excel Formulas PS % of total 100.00%
AD % of total
TC % of total
ISP % of total
Use the cursor to highlight the yellow cells and look at the area above the column headings to see the background formulas. What is great about a Microsoft®Excel® reference formula is you can change any of the non-total variables and the Total and Percentage answers will change; thus, allowing many what-if scenarios. Try it.
2. Minh’s data shows that on average only 4.6% of customers were purchasing complementary services available within Media Systems. By using his company’s services, Minh was projecting that these percentages would triple across all user groups within 1 year. a) How many customers would that equate to in total for each group? b) What would be the difference compared to current levels?
(Show your work in this cell to solve for the total number of customers in each group and the difference compared to current levels.)
Use the cells below to fill in the appropriate numbers for the variables (PS, AD, TC, ISP, current purchasing %, projected multiple factor, and % difference) to check your answers.
Current Purchasing % 1.00%
Projected multiple factor
% Difference
Part A Part B
$0.01
Use the cursor to highlight the yellow cells and look at the area above the column headings to see the background formulas. What is great about a Microsoft®Excel® reference formula is you can change any of the variables and the cells with formulas will change; thus, allowing many what-if scenarios. Try it.
3. Customer complaint data showed that within the last year, complaints by category were as follows: publication subscribers, 1,174; advertisers, 423; telephone service customers, 4,411; and ISP customers 823. a) What percentage of customers (round to two decimal places)complained within the last year in each category? b) If the CRM software were able to reduce complaints by 50% each year over the next 2 years, how many complaints would there be by category at the end of that time period? And c) What would the number of complaints at the end of 2 years represent on a percentage basis?
(Use this cell to answer parts a, b, and c. Be sure to show your work.)
Now use the cells below to fill in the appropriate numbers for the variables to check your answers.
Complaints
Complaint reduction Factor 1%
Part C
0.01%

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