Business Finance – Management Assignment Reliability and Validity

Instructions

The Human Resources Director of the LOOZIT! Fitness Center had been observing that her center staff did not appear as upbeat and friendly to clients as they had previously. She was concerned that this would ultimately result in a decline in visits and memberships, so she decided to try to turn the situation around. She suspected that her staff members were under stress, and that this was the reason for the change in their attitude and demeanor. She decided to survey the staff to determine whether they felt their stress levels had increased and what it was about the work environment that might be causing or contributing to the problem.

Create a survey that would help the LOOZIT! Director gain the information needed to begin to solve her problem.

Referring back one last time to the Loozit! scenario, determine how to establish the reliability of your three methods of data collection: the questionnaire, interview protocol, and observational system you designed. For each one, indicate how you would test to see if it was reliable (what procedures you would undertake). Conclude with a brief discussion of how testing for reliability differs depending on the type of data you are collecting (quantitative or qualitative) and whether observers play a significant role in generating that data.