Expanding into Emerging International Markets

 

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Business decisions regarding international expansion require careful analysis, structured planning, and understanding of market dynamics. Professionals assess various business opportunities and entry strategies to choose the most effective approach.

Research the topic using your textbook, online university resources, and other credible sources. Based on your research, create a comprehensive presentation.  

Escape Road

 is a charming game with easy but hard gameplay.   As an international business consultant, your audience consists of senior managers involved in global expansion decisions.

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Your presentation should address the following points:

  1. Steps to evaluating international expansion opportunities, detailing what is involved in each step.
  2. Alternative market entry strategies, discussing different methods of entering a new international market.
  3. Risk management strategies for dealing with potential political, economic, and operational risks in foreign markets.
  4. Assessing local culture and consumer behavior in new markets and how it impacts business decisions.
  5. Financial considerations and forecasting for international expansion, including evaluating currency risks, tax implications, and capital investment.

Submit your work in a 10-slide PowerPoint presentation. Use the speaker notes section to provide additional explanations supporting the slides. Ensure all content adheres to current APA standards for citations and references.

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