Travel Questionnaire Analysis

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The majority (69.23 percent) of respondents were independent travel agents. 59 percent of travel agents were not owned by a parent company. Among travel agents, 49 percent had a single branch, 20 percent had 2-4 branches, 18 percent had 5-10 branches, and 13 percent had more than 10 branches.31 percent respondents felt that contributing to the local economy was very important, 49 percent respondents felt that contributing to the local economy was somewhat important, 8 percent respondents felt that contributing to the local economy was of little importance, 10 percent of respondents felt that contributing to the local economy was of no importance, and 2 percent of respondents did not respond to the question.

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33 percent of the respondents felt that protecting the local environment was very important, 41 percent of the respondents felt that protecting the local environment was somewhat important, 15 percent of the respondents felt that protecting the local environment was of little importance, 8 percent of the respondents felt that protecting the local environment was of no importance, and 3 percent respondents did not respond to the question.61 percent of the respondents felt that understanding the local culture and customs was very important, 18 percent of the respondents felt that understanding the local culture and customs was somewhat important, 10 percent of the respondents felt that understanding the local culture and customs was of little importance, 8 percent of the respondents felt that understanding the local culture and customs was of no importance, and 3 percent respondents did not respond to the question.

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