Strategic Management Reading

Read Chapter 5: Strategizing, Section 2: Strategic Management in the P-O-L-C Framework in our textbook, “Principles of Management.” The textbook can be downloaded from the syllabus.

Part 1

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answer the following questions:

  1. In a SWOT, how do internal factors (strengths, weaknesses) differ from external ones (opportunities, threats)?
  2. Provide examples of when a firm’s strength might simultaneously be a weakness.
  3. Remember that a SWOT is only one kind of tool. What are some of its limitations in diagnosing the situation of a firm?

Part 2

Pick any organization you are familiar with and complete a SWOT analysis for it.  You may want to create a chart to help organize your ideas.  Refer to figure 5.6 in the reading for an example of how to set up a chart. You may also want to review the SWOT Analysis of Flat World Knowledge as an example.  Evaluate which is stronger for an organization — internal or external factors. What specific ideas from the SWOT are most important to overall strategy formulation for the organization?Prepare a two page (double-spaced) essay. The paper should be 12-point font, TimesNew Roman, be at least 500 words, and include a final source list.

Part 3

What would a SWOT look like for you personally?  What are your greatest strengths and weaknesses?  Greatest opportunities and threats?

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