Reflection and Action


Reflection and Action

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Using your eTextbook, read Case 12.1: Kylie Jenner, The Creative Entrepreneur Who Built A Global Empire in Record Time.

Write a reflection paper by addressing the prompts below.

Explain what you think of as being most important to Kylie Jenner’s success; is it the products she sells or her creative marketing techniques? Why?

If you were a consultant for Kylie Jenner, what is a new product that you think she would be successful at launching? Why?

Identify an action plan for the new product you suggested to Kylie Jenner.

Discuss cognitive factors and type(s) of motivation that contribute to Kylie Jenner’s success.

As a consultant to Kylie Jenner, explain how the inputs-processes-outcomes (IPO) model would contribute to creative team functioning within her company.  

In addition to addressing the prompts above, identify an action plan as to how the IPO model might be used to manage the growth.

The paper must be a minimum of two pages in length. Utilize and cite your eTextbook for support and use at least two outside resources. Adhere to APA Style when creating citations and references for this assignment.

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