Fundamentals of Business strategies
This competency assessment assesses the following Outcome(s):MT460M1-1: Assess business strategy using a variety of seminal theories, principles, and concepts. GEL-1.02: Demonstrate college-level communication through the composition of original materials in Standard English.Assessment DetailsYou will find the following resource to be a helpful guide in your analysis of your chosen case study: Guide to Case Analysis. This assessment will require intensive interpretation skills. Be sure to read this Case Analysis Guide to prepare. Scenario:Choose an award-winning company from the Baldrige Performance Excellence Program website to study. You will evaluate the “Award Application Summary” as a business case. You are the director of strategy and business intelligence for your chosen company. You are conducting an evaluation of your chosen company for an upcoming annual report. Your goal is to demonstrate skill and expertise in the evaluation of the strategic position of your company. You will be submitting this report to C-level executives for consideration. Use the following criteria to evaluate your chosen award-winning organization to determine how its business strategy positions the company to achieve competitive advantage over its competitors.Assessment Part 1 Requirements:Create a thesis statement. Explain what is meant by business strategy (read pages 3–4 in your textbook). Use theories, principles, and concepts from various research resources. Give examples. Provide background information about your chosen company, including the company name, industry sector in which the company operates, products, and target market. Elaborate and use research.Describe the type of competitive advantage your chosen company has established (read pages 4–6 in your textbook). Explain. Use examples.Explain how your chosen company’s strategy will evolve over time (read pages 8–11 in your textbook). Use examples.What is your chosen company’s business model, and why is it important? (Read pages 11–12 in your textbook.) Use examples.What makes the company’s strategy a winner? (Read pages 12–16 in your textbook.) Explain. Use examples.Assessment Part 2 Requirements:Critically evaluate the vision, mission, and values of your chosen company (read pages 21–29 in your textbook). Use research to explain and give examples.Assess the objectives (stretch, strategic, and financial) for your chosen company (read pages 30–33). Give examples. Explain why the strategic initiatives taken at various levels of your chosen company must be tightly coordinated (read pages 34–39 in your textbook). Give examples. Evaluate what your chosen company did to achieve operating excellence and to execute its strategy proficiently (read pages 39–40 in your textbook). Give examples. Evaluate the role and responsibility of the governance body in overseeing the strategic management process of your chosen company (read pages 40–42 in your textbook).Use a minimum of three peer-reviewed, academic research resources (including your textbook) to substantiate your critical thinking and to provide viable reasoning for your perspectives.Apply proper APA style citation and reference format.Use headings to segment the topics in your writing in order to create a flow of ideas for your reader.Write in third person to develop your business report.Proper notification of any resubmission, repurposing, or reworking of prior work per the Purdue Global Student Coursework Resubmission, Repurposing, and Reworking Policy Resource.This assessment should be a Microsoft Word document.Respond to the questions in a thorough manner, providing specific examples of concepts, topics, definitions, and other elements asked for in the questions. Your paper should be highly organized, logical, and focused.Your paper must be written in Standard English and demonstrate exceptional content, organization, style, and grammar and mechanics.Your paper should provide a clearly established and sustained viewpoint and purpose.Your writing should be well ordered, logical, and unified, as well as original and insightful.A separate page at the end of your research paper should contain a list of references in APA format. Use your textbook, the Library, and the Internet for research.Be sure to include references for all sources and to cite them using in-text citations where appropriate. Your sources and content should follow current APA citation style. Review the writing resources for APA formatting and citation found in Academic Tools. Additional writing resources can be found within the Academic Success Center.Your submission should:include a title page;be double-spaced;be typed in Times New Roman, 12-point font; andbe free of spelling or punctuation errors.If the work submitted for this competency assessment does not meet the minimum submission requirements, it will be returned for revision. If the work submitted does not meet the minimum submission requirements by the end of the term, you will receive a failing score.