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The S ym bol The N ew O ne M in ute M an ag er’s sy m bol is in te n ded to re m in d each o f u s t o t a k e a m in ute o ut o f o ur d ay t o l o ok i n to t h e f a ces o f th e p eo ple w e le ad a n d m an ag e. A nd to re aliz e th at th ey a re o ur m ost i m porta n t r e so urc es. Conte n ts T he S ym bol A M essa g e f ro m t h e A uth ors T he S to ry o f T he N ew O ne M in ute M an ag er T he S earc h T he N ew O ne M in ute M an ag er T he F ir s t S ecre t: O ne M in ute G oals O ne M in ute G oals : S um mary T he S eco nd S ecre t: O ne M in ute P ra is in gs O ne M in ute P ra is in gs: S um mary T he A ppra is a l T he T hir d S ecre t: O ne M in ute R e-D ir e cts O ne M in ute R e-D ir e cts : S um mary T he N ew O ne M in ute M an ag er E xpla in s W hy O ne M in ute G oals W ork W hy O ne M in ute P ra is in gs W ork W hy O ne M in ute R e-D ir e cts W ork A noth er N ew O ne M in ute M an ag er T he N ew O ne M in ute M an ag er’s G am e P la n A G if t t o Y ours e lf A G if t t o O th ers A ck now le d gm en ts T ak e t h e N ex t S te p A bout t h e A uth ors A ls o b y K en B la n ch ard a n d S pen cer J o hnso n C opyrig ht A bout t h e P ublis h er A M essa ge f r o m t h e A uth ors T he w orld h as c h an ged s in ce t h e p ublic atio n o f t h e o rig in al O ne M in ute M anager . T oday, o rg an iz atio ns m ust re sp ond fa ste r, w ith fe w er re so urc es, to k eep u p w ith e v er- c h an gin g t e ch nolo gy a n d g lo baliz atio n. T o h elp y ou le ad , m an ag e, a n d s u cceed in th is c h an gin g w orld , w e’re h ap py t o o ff e r y ou T he N ew O ne M in ute M anager . S in ce t h e u nderly in g p rin cip le s i n t h e n ow -c la ssic s to ry r e m ain t h e s a m e — an d h av e h elp ed s o m an y m illio ns o f p eo ple a ro und th e w orld — a g ood deal o f t h is s to ry a ls o r e m ain s t h e s a m e. B ut, ju st a s th e w orld h as c h an g ed , s o h as th e O ne M in ute M an ag er. H e has a n ew , m ore c o lla b ora tiv e a p pro ach t o l e ad in g a n d m otiv atin g p eo ple . W hen h e fir s t s ta rte d te ach in g h is T hre e S ecre ts , to p-d ow n le ad ers h ip w as a w ay o f l if e . T hese d ay s e ff e ctiv e le ad ers h ip is m ore o f a s id e-b y-s id e re la tio nsh ip . Y ou’ll s e e t h at r e fle cte d i n T he N ew O ne M in ute M anager. T oday, p eo ple lo ok fo r m ore fu lf illm en t in th eir w ork a n d th eir liv es. T hey w an t to fe el e n gag ed a n d m ak e a m ean in gfu l c o ntr ib utio n. T hey ’re le ss w illin g t o t r a d e t im e o n t h e j o b t o s a tis fy n eed s o uts id e o f w ork . T he N ew O ne M in ute M an ag er unders ta n ds th is , an d tr e ats peo ple a cco rd in gly — know in g th ey are key co ntr ib uto rs to th e org an iz atio n’s s u ccess. H e r e aliz es t h at a ttr a ctin g a n d k eep in g t a le n t i s a t o p p rio rity . T he k ey i s h ow h e u se s h is n ew a p pro ach . A s th e a n cie n t s a g e C onfu ciu s a d vis e s, “ T he e sse n ce o f k now le d ge is , h av in g i t, t o u se i t.” W e tr u st y ou’ll c o nsid er u sin g th e T hre e S ecre ts y ou’ll d is c o ver in T he N ew O ne M in ute M anager to su cceed in y our c h an gin g w orld — not o nly w ith co lle ag ues an d asso cia te s at w ork , but als o w ith your fa m ily an d frie n ds. If y ou d o, w e’re c o nfid en t th at y ou a n d th e p eo ple y ou w ork a n d liv e w ith w ill e n jo y h ealth ie r, h ap pie r, a n d m ore p ro ductiv e l iv es. K en B la n ch ard , P hD Spen cer J o hnso n, M D The S ea rc h O NCE th ere w as a b rig ht y oung m an w ho w as lo okin g fo r a sp ecia l k in d o f m an ag er w ho c o uld l e ad a n d m an ag e i n t o day ’s c h an gin g w orld . H e w an te d t o f in d o ne w ho e n co ura g ed p eo ple t o b ala n ce t h eir w ork a n d th eir l if e , s o t h at e ach b ecam e m ore m ean in gfu l a n d e n jo yab le . H e w an te d t o w ork f o r o ne a n d h e w an te d t o b eco m e o ne.

H is se arc h h ad ta k en h im o ver m an y y ears to th e fa r c o rn ers o f th e w orld . H e h ad b een i n s m all t o w ns a n d i n t h e c ap ita ls o f p ow erfu l n atio ns.

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H e h ad sp oken w ith m an y m an ag ers w ho w ere tr y in g to d eal w ith a ra p id ly ch an gin g world : ex ecu tiv es an d en tr e p re n eu rs , govern m en t ad m in is tr a to rs a n d m ilita ry p ers o nnel, u niv ers ity p re sid en ts a n d f o undatio n dir e cto rs ; w ith m an ag ers o f sh o ps an d sto re s, o f re sta u ra n ts , b an ks, an d hote ls ; w ith m en a n d w om en — yo ung a n d o ld . H e h ad g one in to e v ery k in d o f o ff ic e, la rg e a n d s m all, lu xurio us a n d sp ars e , w ith w in dow s a n d w ith ou t. H e w as beg in nin g to se e th e fu ll sp ectr u m of how peo ple m an ag e peo ple . B ut h e w asn ’t a lw ay s p le ase d w ith w hat h e s a w .

H e h ad se en m an y “ to ugh” m an ag ers w hose o rg an iz atio ns se em ed to w in w hile t h e p eo ple w ork in g t h ere l o st. S om e t h ought t h ey w ere g ood m an ag ers . M an y t h ought o th erw is e .

A s th e y oung m an sa t in each o f th ese “to ugh” p eo ple ’s o ff ic es, h e ask ed , “ W hat k in d o f a m an ag er w ould y ou s a y y ou a re ?” T heir a n sw ers v arie d o nly s lig htly .

“ I’m a b otto m -lin e m an ag er— I k eep o n to p o f th e situ atio n,” h e w as to ld . “ H ard -n ose d .” “ R ealis tic .” “ P ro fit- m in ded .” T hey sa id th ey h ad a lw ay s m an ag ed th at w ay a n d sa w n o re aso n to c h an ge. H e h eard t h e p rid e i n t h eir v oic e s a n d t h eir i n te re st i n r e su lts .

T he y oung m an a ls o m et m an y “ n ic e” m an ag ers w hose p eo ple s e em ed to w in w hile t h eir o rg an iz atio ns l o st. Som e o f th e p eo ple w ho re p orte d to th em th ought th ey w ere g ood m an ag ers . T hose t o w hom t h ey r e p orte d h ad t h eir d oubts .

A s th e y oung m an sa t a n d lis te n ed to th ese “ n ic e” p eo ple a n sw er th e sa m e q uestio n, h e h eard : “I’m a partic ip ativ e man ag er.” “S upportiv e.” “C onsid era te .” “ H um an is tic .” T hey a ls o s a id th ey h ad a lw ay s m an ag ed th at w ay a n d s a w n o r e aso n to c h an ge. H e h eard t h e p rid e i n t h eir v oic e s a n d t h eir i n te re st i n p eo ple .

B ut h e w as d is tu rb ed .

It w as a s th ough m ost m an ag ers in th e w orld w ere s till m an ag in g th e w ay th ey h ad a lw ay s d one a n d w ere p rim arily in te re ste d e ith er in r e su lts o r in p eo ple . M an ag ers w ho w ere in te re ste d in re su lts o fte n se em ed to b e la b ele d “ au to cra tic ,” w hile th e ones in te re ste d in peo ple w ere ofte n la b ele d “ d em ocra tic .” T he y oung m an th ought e ach o f th ese ty pes— th e “ to ugh” a u to cra t a n d th e “n ic e” d em ocra t— was o nly p artia lly eff e ctiv e. I t’s lik e b ein g h alf a m anager, h e t h ought. H e r e tu rn ed h om e t ir e d a n d d is c o ura g ed .

H e m ig ht h av e g iv en u p h is se arc h lo ng ag o, b ut h e h ad o ne g re at a d van ta g e. H e k new e x actly w hat h e w as l o okin g f o r. I n th ese ch angin g tim es, he th ought, t h e m ost effe ctiv e m anagers m anage th em se lv es a nd th e p eo ple th ey w ork w ith s o th at b oth th e p eo ple a nd t h e o rg aniz a tio n p ro fit f r o m t h eir p re se n ce. T he y oun g m an h ad lo oked e v ery w here fo r a n e ff e ctiv e m an ag er b ut had f o und o nly a f e w . T he f e w h e d id f in d w ould n ot s h are t h eir s e cre ts w ith h im . H e b eg an t o t h in k m ay be h e w ould n ev er f in d w hat h e w as l o okin g f o r. T hen h e b eg an h earin g m arv elo u s s to rie s a b out a s p ecia l m an ag er w ho liv ed , s u rp ris in gly , i n a n earb y t o w n. H e h eard t h at p eo ple l ik ed t o w ork f o r th is m an a n d t h at t h ey p ro duced g re at r e su lts t o geth er. H e a ls o h eard t h at w hen p eo ple a p plie d t h e m an ag er’s p rin cip le s t o t h eir p ers o nal l iv es, t h ey g ot g re at r e su lts a s w ell. H e w ondere d if th e sto rie s w ere re ally tr u e an d, if so , w heth er th is p ers o n w ould b e w illin g t o s h are h is s e cre ts w ith h im . Curio us, h e p honed th e a ssis ta n t to th is sp ecia l m an ag er to se e if h e m ig ht g et a n a p poin tm en t. T o h is s u rp ris e , th e a ssis ta n t p ut h im th ro ugh to t h e m an ag er i m med ia te ly . T he y oun g m an a sk ed w hen h e m ig ht b e a b le to m eet w ith h im , a n d th e m an ag er s a id , “ A nytim e th is w eek is f in e, e x cep t W ed nesd ay m orn in g. Y ou pic k t h e t im e.” T he y oun g m an w as p uzzle d . W hat k in d o f m an ag er h ad th at k in d o f tim e a v aila b le ? B ut h e w as f a sc in ate d a s w ell, a n d w en t t o s e e h im . The New One M in ute M anager W HEN th e y oun g m an a rriv ed a t th e M an ag er’s o ff ic e, h e fo und h im l o okin g o ut th e w in dow . T he M an ag er tu rn ed a n d in vite d h im to s it d ow n.

“W hat c an I d o f o r y ou?” “I’v e h eard g re a t th in gs a b out y ou a n d w ould lik e to k now m ore a b out th e w ay y ou m an ag e.” “ W ell, w e’re u sin g o ur p ro ven m eth ods i n s e v era l n ew w ay s t o d eal w ith a ll th e c h an ges th at a re h ap pen in g, b ut w e c an g et to th at la te r. L et’s b eg in w ith t h e b asic s. “ W e u se d to b e a to p-d ow n m an ag ed c o m pan y, w hic h w ork ed in its t im e. B ut to day th at s tr u ctu re is to o s lo w . It d oesn ’t in sp ir e p eo ple a n d it s tif le s in novatio n. C usto m ers d em an d q uic k er s e rv ic e a n d b ette r p ro ducts , so w e n eed e v ery one to c o ntr ib ute th eir ta le n t. T he b ra in pow er is n ’t o nly in t h e e x ecu tiv e o ff ic e— it c an b e f o und t h ro ughout t h e o rg an iz atio n. “S in ce s p eed i s a c u rre n cy o f s u ccess n ow , l e ad in g w ith c o lla b ora tio n i s f a r m ore e ff e ctiv e t h an t h e o ld c o m man d-a n d-c o ntr o l s y ste m .” “ H ow d o y ou l e ad w ith c o lla b ora tio n?” “ I m eet w ith o u r te am o nce a w eek o n W ed nesd ay m orn in gs— th at’s w hy I c o uld n’t m eet w ith y ou th en . A t th ose m eetin gs I lis te n a s o ur g ro up re v ie w s a n d a n aly zes w hat th ey a ch ie v ed th e p re v io us w eek , th e p ro ble m s th ey h ad , w hat r e m ain s t o b e a cco m plis h ed , a n d t h eir p la n s a n d s tr a te g ie s t o g et t h ose t h in gs d one.” “ A re th e d ecis io ns m ad e a t th o se m eetin gs b in din g o n b oth y ou a n d your t e am ?” “Y es, t h ey a re . T he p urp ose o f t h e m eetin g i s f o r p eo ple t o p artic ip ate i n m ak in g k ey d ecis io ns a b out w hat t h ey ’re g oin g t o d o n ex t.” “ T hen y ou’re a p artic ip ativ e m an ag er, are n ’t y ou?” ask ed th e y oung m an . “N ot re a lly . I b elie v e in fa cilita tin g, b ut n ot in p artic ip atin g in m ak in g oth er p eo ple ’s d ecis io ns.” “ T hen w hat i s t h e p urp ose o f y o ur m eetin gs? ” “ D id n’t I j u st t e ll y ou t h at? ” The y ou ng m an fe lt u nco m fo rta b le an d w is h ed h e h ad n’t m ad e th at m is ta k e. T he M an ag er p au se d a n d to ok a b re ath . “ W e’re h ere to g et re su lts . B y dra w in g o n t h e t a le n ts o f e v ery one, w e’re a l o t m ore p ro ductiv e.” “ O h, s o y ou’re m ore r e su lts -o rie n te d t h an p eo ple -o rie n te d .” T he M an ag er g ot to h is fe et an d b eg an to w alk ab out. “T o su cceed so oner, m an ag ers m ust b e b oth r e su lts -o rie n te d a n d p eo ple -o rie n te d . “H ow o n e arth c an w e g et re su lts if it’s n ot th ro ugh p eo ple ? S o I c are a b out p eo ple a nd r e su lts , b ecau se t h ey g o h an d i n h an d. “T ak e a l o ok a t t h is .” T he M an ag er p oin te d t o h is c o m pute r. “ I k eep t h is a s m y s c re en s a v er t o r e m in d m e o f a p ra ctic al t r u th .” * Peo ple W ho F eel G ood A bout T hem se lv es P ro duce G ood R esu lts . * As t h e y oung m an l o oked a t t h e s c re en , t h e M an ag er s a id , “ T hin k a b out yours e lf . W hen d o y ou w ork b est? I s i t w hen y ou f e el g ood a b out y ours e lf ?

O r w hen y ou d on’t? ” T he y oung m an n odded a s h e b eg an to se e th e o bvio us. “ I g et m ore d one w hen I ’m f e elin g g ood a b out m yse lf .” “ O f c o urs e y ou d o, a n d s o d oes e v ery one e ls e .” “ S o,” th e v is ito r s a id , “ h elp in g p eo ple fe el g ood a b out th em se lv es is a k ey t o p ro ductiv ity .” “ Y es. H ow ev er, r e m em ber— pro ductiv ity is m ore th an ju st th e q uantity o f w ork d one. It is a ls o th e q uality .” H e w alk ed o ver to th e w in do w a n d sa id , “ L ook a t t h is .” W hen th e y oung m an re ach ed th e w in dow , th e M an ag er p oin te d to a re sta u ra n t b elo w . “ D o y ou s e e h ow m an y c u sto m ers t h at r e sta u ra n t h as? ” T he y oung m an s a w p eo ple lin ed u p o uts id e th e r e sta u ra n t d oor. “ M ust b e a g ood l o catio n f o r a r e sta u ra n t,” h e o bse rv ed . T he M an ag er a sk ed , “ If th at’s tr u e, w hy a re n ’t p eo ple lin ed u p in f ro nt of th e o th er re sta u ra n t tw o d oors a w ay ? W hy d o p eo ple w an t to e at a t th e fir s t r e sta u ra n t a n d n ot a t t h e s e c o nd?” T he y oung m an r e p lie d , “ B ecau se t h e f o od a n d s e rv ic e a re b ette r? ” “ Y es. I t’s p re tty s im ple . W ith out g iv in g p eo ple a q uality p ro duct a n d t h e se rv ic e t h ey w an t, y ou w on’t s ta y i n b usin ess f o r l o ng. “It’s e asy to m is s th e o bvio us. T he b est w ay to a ch ie v e th ese s u ccessfu l re su lts i s w ith peo ple ! I t’s t h e p eo ple i n t h e b est r e sta u ra n ts t h at a re c re atin g th eir s u ccess.” T his p iq u ed th e y oung m an ’s in te re st. A s th ey s a t b ack d ow n, h e s a id , “Y ou’v e a lr e ad y sta te d th at y ou’re n ot a p artic ip ativ e m an ag er. Ju st h ow w ould y ou d esc rib e y ours e lf ? ” “T hey c all m e a N ew O ne M in u te M an ag er.” T he y oung m an ’s f a ce s h ow ed s u rp ris e . “ A w hat? ” T he M an ag er la u ghed an d sa id , “T hey call m e th at becau se w e’re f in din g n ew w ay s t o g et g re at r e su lts i n v ery l ittle t im e.” A lth ough t h e y oung m an h ad s p o ken w ith m an y m an ag ers , h e h ad n ev er h eard o ne ta lk lik e th is . It w as h ard to b elie v e— so m eo ne w ho g ets g ood re su lts w ith out t a k in g a l o t o f t im e. S eein g t h e d oubt o n t h e y oung m an ’s f a ce, t h e M an ag er s a id , “ Y ou d on’t b elie v e i t, d o y ou?” “I m ust a d m it i t’s h ard f o r m e e v en t o i m ag in e.” T he M an ag er l a u ghed a n d s a id , “ L is te n , i f y ou r e ally w an t t o k now w hat k in d o f m an ag er I a m , w hy d on ’t y ou ta lk w ith s o m e o f th e p eo ple o n o ur te am ?” T he M an ag er t u rn ed t o h is c o m pu te r, p rin te d o ut a l is t, a n d g av e i t t o t h e young m an . “ T hose a re th e n am es, p ositio ns, a n d p hone n um bers o f th e s ix p eo ple w ho r e p ort t o m e.” “ W hic h o nes s h ould I t a lk t o ?” t h e y oung m an a sk ed .

“T hat’s y our d ecis io n. P ic k a n y n am e. T alk to a n y o ne o f th em o r a ll o f th em .” “ W ell, I m ean , w ho s h ould I s ta rt w ith ?” “ A s I s a id e arlie r, I d on’t m ak e d ecis io ns f o r o th er p eo ple ,” t h e M an ag er sa id fir m ly . “M ak e th at d ecis io n y ours e lf .” T hen h e w as q uie t fo r w hat se em ed l ik e a l o ng m om en t. T he y oung m an sta rte d to fe el u nco m fo rta b le , an d w is h ed h e h ad n’t a sk ed th e M an ag er to m ak e a d ecis io n fo r h im th at h e co uld ’v e m ad e him se lf . T he M an ag er s to od u p a n d w alk ed h is v is ito r to th e d oor. “ Y ou w an t to k now a b out l e ad in g a n d m an ag in g p eo ple , a n d I a d m ir e t h at. “ If y ou h av e a n y q uestio ns a fte r ta lk in g w ith s o m e o f th e p eo ple o n o ur te am ,” h e a d ded , “ co m e b ack a n d s e e m e. “I w ould , in fa ct, lik e to giv e you th e co ncep t of O ne M in ute M an ag em en t a s a g if t. S om eo n e g av e it to m e o nce a n d it’s m ad e a b ig d if f e re n ce. W hen y ou c o m e to u nders ta n d it, y ou m ay w an t to b eco m e a m an ag er y ours e lf s o m ed ay.” “ T han k y ou,” t h e y oung m an s a id .

A s h e l e ft t h e o ff ic e, h e p asse d C ourtn ey, t h e M an ag er’s a ssis ta n t.

S he s a id , “ I c an s e e f ro m y our t h oughtf u l e x pre ssio n t h at y ou’v e a lr e ad y ex perie n ced o ur M an ag er.” T he y oung m an , s till t r y in g t o f ig u re t h in gs o ut, s a id , “ I g uess I h av e.” “ Is t h ere a n y w ay I c an h elp y ou ?” s h e a sk ed .

“Y es, t h ere i s . H e g av e m e t h is l is t o f p eo ple I m ig ht t a lk t o .” S he lo oked a t th e lis t. “ T hre e o f th ese p eo ple a re tr a v elin g th is w eek . H ow ev er, T ere sa L ee, P au l T re n ell, a n d J o n L ev y a re h ere to day. I ’ll p hone ah ead a n d h elp y ou g et i n t o s e e t h em .” “ I’d a p pre cia te i t,” s a id t h e y oung m an . The F ir st S ecre t: O ne M in ute G oals W H EN th e y oun g m an a rriv ed a t T ere sa L ee’s o ff ic e, s h e r e m oved h er re ad in g g la sse s a n d s m ile d . “ I h ear y ou’v e b een to s e e o ur M an ag er. H e’s q uite a g uy, i s n ’t h e?” “H e s e em s t o b e.” “ D id h e s u ggest y ou t a lk w ith u s a b out t h e w ay h e m an ag es? ” “ H e s u re d id .” T ere sa s a id , “ It’ s a m azin g h ow w ell it w ork s. I ’m s till s u rp ris e d a t h ow little t im e h e n eed s t o s p en d w ith m e s in ce I ’v e l e arn ed h ow t o d o m y j o b.” “ Is t h at t r u e?” “Y ou’d b ette r b elie v e i t i s . I h ard ly e v er s e e h im n ow .” “ Y ou m ean y ou d on’t g et a n y h elp f ro m h im ?” a sk ed t h e y oung m an .

“N ot a s m uch a s I d id w hen I s ta rte d . A lth ough h e d oes s p en d t im e w ith m e a t t h e b eg in nin g o f a n ew t a sk o r r e sp onsib ility . T hat’s w hen h e a n d I s e t o ur O ne M in ute G oals .” “ O ne M in ute G oals ? W hat a re t h ey ?” “ T hat’s th e fir s t o f th e T hre e S ecre ts to O ne M in ute M an ag em en t,” T ere sa s a id . “T hre e S ecre ts ? ” t h e y oung m an a sk ed , w an tin g t o k now m ore .

“ Y es,” s a id T ere sa . “ S ettin g O ne M in ute G oals is th e b eg in nin g o f O ne M in ute M an ag em en t. Y ou s e e, in m ost o rg an iz atio ns w hen y ou a sk p eo ple w hat th ey d o a n d th en a sk th eir b oss, a ll to o o fte n y ou g et tw o d if f e re n t an sw ers . “ In f a ct, i n s o m e o rg an iz atio ns I ’v e w ork ed i n , a n y r e la tio nsh ip b etw een w hat I th ought m y jo b r e sp onsib ilitie s w ere a n d w hat m y b oss th ought th ey w ere w as p ure ly c o in cid en ta l. A nd t h en I w ould g et i n t r o uble f o r n ot d oin g so m eth in g I d id n’t e v en t h in k w as m y j o b.” “ D oes t h at e v er h ap pen h ere ?” a sk ed t h e y oung m an .

“N o!” T ere sa s a id . “ It d oesn ’t h ap pen h ere . O ur M an ag er w ork s w ith u s to m ak e it c le ar w hat o ur re sp o nsib ilitie s a re a n d w hat w e a re b ein g h eld a cco unta b le f o r.” “ Ju st h ow d oes h e d o t h at? ” t h e y oung m an w an te d t o k now . “M ore e ff ic ie n tly th an e v er,” T ere sa sa id w ith a sm ile . “ In fa ct, th ese d ay s I c all h im th e N ew O ne M in ute M an ag er, b ecau se h e’s d oin g th in gs in n ew w ay s t h at a re e v en m ore e ff e ctiv e n ow .” “ H ow s o ?” S he ex pla in ed , “F or ex am ple , in ste ad o f se ttin g o ur g oals fo r u s, h e lis te n s to o ur in put a n d w ork s s id e-b y-s id e w ith u s to d ev elo p th em . A fte r w e a g re e o n o ur m ost i m porta n t g oals , e ach i s d esc rib ed o n o ne p ag e. “ H e fe els th at a g oal a n d its p erfo rm an ce s ta n dard — what n eed s to b e done a n d b y w hat d ue d ate — sh ould ta k e n o m ore th an a p ara g ra p h o r tw o to e x pre ss, s o i t c an b e r e ad a n d r e v ie w ed i n a b out a m in ute . “ O nce w e’v e w ritte n th e g oals o ut c o ncis e ly , it’s e asy to lo ok a t th em o fte n a n d s ta y f o cu se d o n w hat’s i m porta n t. “ F in ally , I e -m ail m y g oals to h im a n d k eep c o pie s, so e v ery th in g is c le ar a n d w e c an b oth p erio dic ally c h eck m y p ro gre ss.” “ If y ou h av e a o ne-p ag e d esc rip tio n f o r e v ery g oal, w ould n’t th ere b e a lo t o f p ag es f o r e ach p ers o n?” “N o, th ere re ally a re n ’t. W e b elie v e in th e 8 0/2 0 ru le . T hat is , 8 0% o f your r e a lly im porta n t r e su lts w ill c o m e f ro m 2 0% o f y our g oals . S o w e s e t O ne M in ute G oals o n o nly t h at 2 0% — th at i s , o ur k ey a re as o f r e sp onsib ility — may be t h re e t o f iv e g oals . O f c o urs e , i n t h e e v en t a s p ecia l p ro je ct c o m es u p, w e s e t s p ecia l O ne M in ute G oals .” S he c o ntin ued , “ S in ce e ach g oal c an b e r e ad in a b out a m in ute , w e a re e n co ura g ed to ta k e a m om en t e v ery n ow a n d th en to lo ok a t w hat w e’re d oin g a n d s e e i f i t m atc h es o ur g oals . “ If n ot, w e a d ju st w hat w e’re d oin g. I t h elp s u s s u cceed s o oner.” T he y oung m an o bse rv ed , “ S o yo u lo ok to s e e if y ou’re d oin g w hat’s e x pecte d , r a th er t h an w aitin g f o r y our m an ag er t o t e ll y ou.” “ Y es.” “ S o, i n a w ay, y ou’re m an ag in g y ours e lf .” “ E xactly ,” T ere sa s a id w ith a n od.

“A nd it’s e asie r,” s h e a d ded , “ b ecau se w e k now w hat o ur jo b is . O ur M an ag er m ak es s u re w e k now w hat g ood p erfo rm an ce lo oks lik e b ecau se h e s h ow s u s. I n o th er w ord s, e x p ecta tio ns a re c le ar t o b oth o f u s. “ H ow ev er, m an y o f u s w ork re m ote ly , a n d o ur M an ag er is n ’t a lw ay s ab le t o s h ow u s i n p ers o n, b ut h e d oes s o i n o th er w ay s.” “ C an y ou g iv e m e a n e x am ple ?” “S ure ,” s a id T ere sa . “ O ne o f m y g oals w as to id en tif y a p ro ble m a n d co m e u p w ith a s o lu tio n th at, w hen im ple m en te d , w ould tu rn th e s itu atio n aro und. “E arly o n, w hen I s ta rte d to w ork h ere , I w as tr a v elin g a n d s p otte d a p ro ble m th at n eed ed to b e s o lv ed , b ut I d id n’t k now w hat to d o. S o I c alle d h im . W hen h e a n sw ere d th e p hone, I sa id , ‘I h av e a p ro ble m .’ B efo re I c o uld g et a n oth er w ord o ut, h e s a id , ‘ G ood! T hat’s w hat y ou’v e b een h ir e d to s o lv e.’ T hen t h ere w as d ead s ile n ce o n t h e o th er e n d o f t h e p hone. “ I d id n’t k now w hat to s a y. I e v en tu ally s p utte re d , ‘ B ut, b ut . . . I d on’t k now h ow t o s o lv e t h is p ro ble m .’ “ ‘T ere sa ,’ h e s a id , ‘ o ne o f y our g oals f o r t h e f u tu re i s f o r y ou t o i d en tif y a n d s o lv e y our o w n p ro ble m s. B ut s in ce y ou a re n ew , le t’s ta lk . S o te ll m e what t h e p ro ble m i s .’ “ I th en tr ie d to d esc rib e th e p ro ble m th e b est I c o uld . B ut I w as a ll o ver th e p la ce, f e elin g n erv ous a n d d efe n siv e. “ M y M an ag er p ut m e a t e ase w hen h e g en tly s a id , ‘J u st te ll m e w hat p eo ple a re d oin g, o r n ot d oin g, t h at’s c au sin g t h e p ro ble m .’ “ H earin g th at m ad e m e th in k a b o ut th e re al p ro ble m in ste ad o f m yse lf a n d I d esc rib ed t h e p ro ble m t h e w ay h e a sk ed m e t o . “H e s a id , ‘ T hat’s g ood, T ere sa ! N ow te ll m e w hat y ou w ould lik e to b e hap pen in g.’ “ ‘I’m n ot s u re I k now ,’ I s a id .

“‘T hen c all m e b ack w hen y ou k now ,’ h e s a id .

“I j u st f ro ze i n a m azem en t f o r a f e w s e co nds. I d id n’t k now w hat t o s a y. H e m erc if u lly b ro ke t h e s ile n ce. “‘If y ou c an ’t te ll m e w hat y ou’d lik e to b e h ap pen in g,’ h e s a id , ‘y ou don’t h av e a p ro ble m y et. Y ou’re j u st c o m pla in in g. A p ro ble m o nly e x is ts i f t h ere is a d if f e re n ce b etw een w hat is a ctu ally h ap pen in g an d w hat y ou desir e t o b e h ap pen in g.’ “ B ein g a q uic k le arn er, I s u dden ly r e aliz ed I k new w hat I w an te d to b e hap pen in g. A fte r I to ld h im , h e ask ed m e to ta lk ab out w hat m ay h av e cau se d t h e d is c re p an cy b etw een t h e a ctu al a n d t h e d esir e d . “A fte r I d id t h at, h e s a id , ‘ N ow , w hat a re y ou g oin g t o d o a b out i t? ’ “ ‘W ell, I c o uld d o A ,’ I s a id .

“‘If y ou d id A , w ould w hat y ou w an t to h ap pen a ctu ally h ap pen ?’ h e ask ed . “‘N o,’ I s a id . “‘T hen y ou h av e a l o usy s o lu tio n. W hat e ls e c o uld y ou d o?’ h e a sk ed .

“‘I c o uld d o B ,’ I s a id .

“‘B ut if y ou d o B , w ill w hat y ou w an t to h ap pen re ally h ap pen ?’ h e co unte re d a g ain . “‘N o,’ I r e aliz ed .

“‘T hen t h at’s a ls o a b ad s o lu tio n,’ h e s a id . ‘ W hat e ls e c an y ou d o?’ “ I t h ought a b out i t f o r a c o uple o f m in ute s a n d s a id , ‘ I c o uld d o C . B ut i f I d o C , w hat I w an t w on’t h ap pen , s o t h at’s n ot a s o lu tio n, i s i t? ’ “ ‘R ig ht. Y ou’re s ta rtin g to c o m e a ro und,’ h e jo ked . ‘Is th ere a n yth in g els e y ou c o uld d o?’ “F eelin g r e lie v ed , I la u ghed a n d s a id , ‘ M ay be I c o uld c o m bin e s o m e o f th ese s o lu tio ns.’ “ ‘T hat s o unds w orth t r y in g,’ h e s a id .

“‘In fa ct, if I d o A th is w eek , B n ex t w eek , a n d C in tw o w eek s, I’ll h av e it s o lv ed . T hat’s fa n ta stic . T han ks s o m uch . Y ou s o lv ed m y p ro ble m fo r m e.’ “ ‘I d id n ot,’ h e in sis te d . ‘Y ou so lv ed it y ours e lf . I ju st a sk ed y ou th e kin ds o f q uestio ns y ou c an a sk y ours e lf i n t h e f u tu re .’ “ I k new w hat h e h ad d one, o f c o urs e . H e’d sh ow n m e h ow to so lv e pro ble m s s o t h at I c o uld d o i t o n m y o w n.” “ Is th at w hat y ou m ean b y s e ein g w hat g ood p erfo rm an ce lo oks lik e?” th e y oung m an a sk ed . “Y es. M y M an ag er s h ow s m e h ow to d o it s o I c an u nders ta n d it a n d d o it m yse lf . “ T hen a t th e e n d o f th e c all, h e s a id , ‘Y ou’re g ood, T ere sa . R em em ber th at t h e n ex t t im e y ou h av e a p ro ble m .’ ” T ere sa le an ed b ack in h er c h air a n d lo oked a s if s h e w ere re liv in g h er fir s t e n co unte r w ith t h e M an ag er. “ I r e m em ber s m ilin g a fte rw ard . I r e aliz ed w hat h e w as d oin g m ean t h e w ould n’t h av e t o p artic ip ate s o m uch w ith m e i n t h e f u tu re .” “ T hat’s b ecau se y ou c o uld l e arn t o s o lv e p ro ble m s b ette r y ours e lf .” “ Y es. H e w an ts e v ery one o n o ur t e am t o e n jo y d oin g o ur j o bs b ette r a n d so oner.” T he y oung m an th ought fo r a m om en t a n d sa id , “ I c an se e h ow th is w ould m ak e th e o rg an iz atio n m ore re sp onsiv e, w ith m ore p eo ple o n th e te am a b le t o a ct o n t h eir o w n. “D o y ou m in d i f I w rite a b rie f s u m mary o f w hat I ’v e l e arn ed s o f a r? ” Tere sa r e sp onded , “ I t h in k t h at’s a g ood i d ea.” T hen t h e y oung m an w ro te : One M in ute G oals : S um m ary O NE M INUTE G OALS W ORK W ELL W HEN Y OU : 1. P la n th e g oals to geth er a n d d esc rib e th em b rie fly a n d c le arly . S how peo ple w hat g ood p erfo rm an ce l o oks l ik e. 2 . H av e p eo ple w rite o ut e ach o f th eir g oals , w ith d ue d ate s, o n a s in gle p ag e. 3 . A sk th em to r e v ie w th eir m ost im porta n t g oals e ach d ay, w hic h ta k es o nly a f e w m in ute s t o d o. 4. E nco ura g e p eo ple to ta k e a m in ute to lo ok a t w hat th ey ’re d oin g , a n d se e i f t h eir b eh av io r m atc h es t h eir g oals . 5 . If it d oesn ’t, e n co ura g e th em to re -th in k w hat th ey ’re d oin g s o th ey c an r e aliz e t h eir g oals s o oner. T he y oung m an s h ow ed h is s u m m ary t o T ere sa .

“ T hat’s i t! ” s h e s a id . “ Y ou’re a f a st l e arn er.” “ T han k y ou,” h e s a id , f e elin g g ood a b out h im se lf .

“ If se ttin g O ne M in ute G oals is th e F ir s t S ecre t to b eco m in g a O ne M in ute M an ag er, c an I a sk w hat t h e o th er t w o a re ?” T ere sa g rin ned , lo oked a t h er w atc h , a n d s a id , “ W hy d on’t y ou a sk P au l T re n ell? Y ou’re s c h ed ule d t o s e e h im a fte r w e f in is h , a re n ’t y ou?” H e w as im pre sse d th at T ere sa a lr e ad y k new h is sc h ed ule . H e ro se to s h ak e h er h an d a n d s a id , “ Y es, a n d t h an k y ou s o m uch f o r y our t im e.” “ Y ou’re w elc o m e. T im e is o ne th in g I h av e a lo t m ore o f n ow . A s y ou can p ro bab ly t e ll, I ’m b eco m in g a N ew O ne M in ute M an ag er m yse lf .” “ Y ou m ea n y ou n otic e w hat’s c h an gin g, a n d l o ok f o r n ew w ay s t o a p ply t h e T hre e S ecre ts ? ” “Y es. A dap tin g t o c h an ge i s o ne o f m y m ain g oals .” The S eco nd S ecre t: O ne M in ute P ra is in gs A S th e y ou ng m an le ft T ere sa ’s o ff ic e, h e w as s tr u ck b y th e s im plic ity o f w hat h e’d h eard . H e th ought, I t m akes s e n se . A fte r a ll, h ow c a n y o u b e an ef fe ctiv e m anager u nle ss y o u a nd y o ur te a m a re c le a r a bout g oals a nd w hat g ood p erfo rm ance l o oks l ik e ? W hen h e g ot to P au l T re n ell’s o ff ic e, h e w as s u rp ris e d to m eet s o m eo ne so y oung. P au l w as i n h is l a te t w en tie s o r e arly t h ir tie s. “ S o y ou’v e b een t o s e e o ur M an ag er. H e’s q uite a g uy, i s n ’t h e?” T he y oung m an w as a lr e ad y g ettin g u se d to th e M an ag er b ein g c alle d “ q uite a g uy.” “ I g uess h e i s .” “ D id h e t e ll y ou a b out h ow h e m an ag es? ” “ H e d id . Is it tr u e?” ask ed th e y oung m an , w onderin g if h e’d g et a d if f e re n t a n sw er f ro m T ere sa ’s . “ It s u re is . M y b oss a t th e la st p la ce I w ork ed w as a m ic ro m an ag er, b ut our N ew O ne M in ute M an ag er d oesn ’t b elie v e i n t h at s ty le .” “ Y ou m ean y ou d on’t g et h elp f r o m h im ?” “N ot a s m uch a s I d id w hen I w as f ir s t l e arn in g. H e t r u sts m e m ore n ow .

“H ow ev er, h e s p en ds a g ood a m ount o f tim e w ith m e a t th e b eg in nin g of a n ew p ro je ct o r r e sp onsib ility .” “ Y es, I ju st le arn ed a b out se tti n g O ne M in ute G oals ,” in te rje cte d th e young m an . “A ctu ally , I w asn ’t th in kin g a b out O ne M in ute G oals . I w as r e fe rrin g to O ne M in ute P ra is in gs.” “ O ne M in ute P ra is in gs? I s t h at t h e S eco nd S ecre t? ” “ Y es. In fa ct, w hen I fir s t sta rte d to w ork h ere , m y M an ag er m ad e it v ery c le ar t o m e w hat h e w as g o in g t o d o.” “ W hat w as t h at? ” “H e s a id i t w ould b e a l o t e asie r f o r m e t o d o w ell i f h e g av e m e c ry sta l- c le ar f e e d back o n h ow I w as d oin g. H e s a id i t w ould h elp m e s u cceed — th at I h ad ta le n t a n d h e w an te d to k eep m e. H e a ls o w an te d m e to e n jo y m y work a n d t o b e a b ig h elp t o t h e o rg an iz atio n. “T hen h e s a id h e w ould le t m e k now in very s p ecific te rm s w hen I w as d oin g w ell a n d w hen I w asn ’t. H e c au tio ned m e th at it m ig ht n ot b e v ery c o m fo rta b le a t f ir s t f o r e ith er o f u s.” “ W hy?” “B ecau se , a s h e p oin te d o ut to m e th en , m ost m an ag ers d on’t m an ag e th at w ay. H e a ssu re d m e t h at i f s u cceed in g i n m y j o b w as i m porta n t t o m e, I w ould s o on r e aliz e t h at f e ed back i s a n i n valu ab le t o ol.” “ C an y ou g iv e m e a n e x am ple o f w hat y ou’re t a lk in g a b out? ” “ S ure ,” P au l r e p lie d . “ W hen I s ta rte d w ork in g h ere , I n otic ed th at a fte r m y M an ag er a n d I s e t o ur O ne M in ute G oals , h e s ta y ed i n c lo se c o nta ct.” “ H ow d id h e d o t h at? ” “T w o w ay s. F ir s t, h e o bse rv ed m y a ctiv itie s. E ven i f h e w as f a r a w ay, h e w ould lo ok at vario us data th at sh ow ed how I w as doin g. S eco nd, he re q uir e d m e t o s e n d h im r e p orts o f m y p ro gre ss.” “ H ow d id y ou f e el a b out t h at? ” “A t fir s t, it w as u nse ttlin g. T hen I re calle d th at h e’d s a id h e w ould b e w atc h in g m e i n t h e b eg in nin g i n o rd er t o c atc h m e d oin g s o m eth in g r ig ht.” “ C atc h y ou d oin g s o m eth in g rig ht ?” s a id t h e y oung m an . “Y es. W e h av e a s a y in g a ro und h ere t h at e v ery m an ag er l iv es b y.” * Help P eo ple R ea ch T heir F ull P ote n tia l.

C atc h T hem D oin g S om eth in g R ig ht. * The y oun g m an h ad n ev er h eard o f a m an ag er d oin g th at, e v en th ough he’d m et m an y m an ag ers . P au l co ntin ued , “In m ost o rg an iz atio ns th e m an ag ers sp en d m ost o f th eir t im e c atc h in g p eo ple d oin g w hat? ” T he y oung m an s m ile d k now in g ly a n d s a id , “ D oin g s o m eth in g w ro ng.” “ R ig ht! ” P au l s m ile d . “ N o p un i n te n ded .

“H ere w e put th e accen t on th e positiv e by catc h in g peo ple doin g so m eth in g r ig ht, e sp ecia lly a s t h ey b eg in a n ew t a sk .” T he y oun g m an m ad e a f e w n ote s, t h en g la n ced u p a n d a sk ed , “ S o, w hat h ap pen s w hen h e c atc h es y ou d o in g s o m eth in g r ig ht? ” “ T hat’s w hen h e g iv es a O ne M in ute P ra is in g,” P au l s a id w ith d elig ht.

“ W hat d oes t h at m ean ?” t h e y oung m an a sk ed .

“W hen h e n otic es y ou h av e d one s o m eth in g r ig ht, h e t e lls y ou p re cis e ly w hat y ou d id r ig ht, a n d h ow g oo d h e f e els a b out i t. “ H e p au se s f o r a m om en t s o y ou c an f e el it, to o. T hen h e r e in fo rc es th e pra is e b y e n co ura g in g y ou t o k eep u p t h e g ood w ork .” “ I d on’t th in k I ’v e e v er h eard o f a m an ag er d oin g th at,” th e y oung m an sa id . “ T hat m ust m ak e y ou f e el p re tty g ood.” “ It c erta in ly d oes, a n d fo r s e v era l re aso ns. F ir s t, I g et a P ra is in g s o on afte r I ’v e d one s o m eth in g r ig ht.” P au l l e an ed f o rw ard a n d c o nfid ed , “ I d on’t h av e t o w ait f o r a p erfo rm an ce r e v ie w , i f y ou k now w hat I m ean .” “ I k now ,” th e y oung m an s a id . “ It’s a w fu l to h av e to w ait to k now h ow you’re d oin g.” “ I a g re e . S eco nd, s in ce h e s p ecif ie s e x actly w hat I d id r ig ht, I k now h e know s w hat I a m d oin g a n d i s s in cere . T hir d , h e i s c o nsis te n t.” “ C onsis te n t? ” e ch oed t h e y oung m an .

“Y es. H e p ra is e s m e w hen I ’m d oin g m y j o b w ell a n d d ese rv e i t, e v en i f t h in gs a re n ot g oin g w ell f o r h im p ers o nally o r h ere a t w ork . I k now h e m ay b e an noyed a b out th in gs h ap pen in g e ls e w here . B ut h e r e sp onds to w here I a m , n ot j u st t o w here h e i s a t t h e t im e. I r e ally a p pre cia te t h at.” “ D oesn ’t all th is p ra is in g ta k e u p a lo t o f th e M an ag er’s tim e?” th e young m an a sk ed . “N o. R em em ber, y ou d on’t h av e to p ra is e so m eo ne fo r v ery lo ng fo r th at p ers o n t o k no w y ou n otic e h ow t h ey ’re d oin g. I t u su ally t a k es l e ss t h an a m in ute .” T he young m an sa id , “A nd th at’s w hy it’s calle d a O ne M in ute P ra is in g.” “ R ig ht,” s a id P au l.

“ S o i s h e a lw ay s t r y in g t o c atc h y ou d oin g s o m eth in g r ig ht? ” “ N o, o f c o urs e n ot,” P au l a n sw ere d . “ It’s m ostly i n t h e b eg in nin g, w hen y ou s ta rt w ork in g h ere a n d w hen y ou b eg in a n ew p ro je ct o r r e sp onsib ility .

A fte r y ou g et to k now th e ro p es, y ou k now h e h as co nfid en ce in y ou becau se l a te r o n y ou d on’t s e e h im t h at o fte n .” “ R eally ? I s n ’t t h at a l e td ow n a fte r a ll t h e a tte n tio n?” “ N ot r e a lly , b eca u se y ou a n d h e h av e o th er w ay s o f k now in g w hen y our jo b p erfo rm an ce i s p ra is e w orth y. Y ou b oth c an r e v ie w t h e d ata t h at h as b een p oste d — sa le s f ig ure s, e x pen ditu re s, p ro ductio n s c h ed ule s, a n d s o o n. “In tim e,” P au l a d ded , “ y ou b eg in to c atc h y ours e lf d oin g th in gs r ig ht. Y ou s ta rt p ra is in g y ours e lf . Y ou w onder w hen h e m ig ht p ra is e y ou a g ain — w hic h h e s o m etim es d oes— an d th at k eep s y ou g oin g e v en w hen h e’s n ot aro und. It’s u ncan ny. I’v e n ev er w ork ed so h ard a t a jo b in m y lif e . O r en jo yed i t s o m uch . “H ere ’s w hy: I k now w hen I g et a P ra is in g, I’v e e a rn ed it. I’v e se en h ow i t b uild s c o nfid en ce, w hic h t u rn s o ut t o b e v ery i m porta n t.” “ W hy d o y ou t h in k t h at’s s o i m porta n t? ” “ B ecau se c o nfid en ce th at is e a rn ed h elp s y ou d eal w ith a ll th e c h an ges th at a re o ccu rrin g. W e’re e x pecte d to b e c o nfid en t e n ough to in novate in o rd er t o s ta y a h ead .” “ Is t h at w hy y our M an ag er g iv es y ou t h e o pportu nity t o s o lv e a p ro ble m y ours e lf , r a th er t h an p artic ip atin g i n y our d ecis io n?” “ Y es. P lu s, it s a v es a m an ag er tim e. I d o th e s a m e w ith th e p eo ple o n m y t e am , s o t h ey, t o o, b eco m e m ore c ap ab le .” “ I’m b eg in nin g to s e e a p atte rn h ere . Y ou c o nnect O ne M in ute G oals to P ra is in gs, w hic h b rin gs o ut t h e b est i n p eo ple .” “ E xactly .” “ C ould y ou g iv e m e a m om en t to m ak e s o m e n ote s a b out h ow to u se O ne M in ute P ra is in gs? ” “C erta in ly ,” P au l s a id .

T he y oung m an w ro te : One M in ute P ra is in gs: S um mary A O NE M INUTE P RAISING W ORKS W ELL W HEN Y OU : T H E F IR ST H ALF-M IN UTE 1. P ra is e p eo ple a s s o on a s p ossib le .

2 . L et p eo ple k now w hat t h ey d id r ig ht— be s p ecif ic .

3 . T ell p eo ple h ow g ood y ou f e el a b out w hat th ey d id r ig ht, a n d h ow it h elp s. P A USE 4 . P au se fo r a m om en t to a llo w p eo ple tim e to fe el g ood a b out w hat th ey ’v e d one. T H E S E C O ND H ALF-M IN UTE 5. E nco ura g e t h em t o d o m ore o f t h e s a m e.

6 . M ak e i t c le ar y ou h av e c o nfid en ce i n t h em a n d s u pport t h eir s u ccess.

“ S o, if O ne M in ute G oals an d P ra is in gs are th e F ir s t an d S eco nd S ecre ts , m ay I a sk w hat t h e T hir d S ecre t i s ? ” P au l ro se fro m h is c h air. “ M ay b e y ou’d lik e to a sk Jo n L ev y th at. I u nders ta n d y ou’re p la n nin g t o t a lk w ith h im n ex t.” “ Y es, I a m . I w an t t o t h an k y ou s o m uch f o r y our t im e.” “ T hat’s O K. T im e i s o ne t h in g I h av e m ore o f. Y ou s e e, I ’m b eco m in g a N ew O ne M in ute M an ag er m yse lf .” T he v is it o r n odded . T his w as n ot th e fir s t tim e h e’d h eard th at in th is o rg an iz atio n. H e le ft th e b uild in g a n d to ok a w alk a m ong th e tr e es n earb y to th in k ab out w hat h e w as d is c o verin g. He w as s tr u ck a g ain b y th e c o m mon s e n se a n d s im plic ity o f w hat h e had h eard . H ow c a n y o u a rg ue w ith th e e ffe ctiv en ess o f c a tc h in g p eo ple d oin g so m eth in g rig ht? th e y oung m an th ought. I s n ’t th at w hat e very o ne w ould l ik e t o e xp erie n ce? B ut d o O ne M in ute P ra is in gs r e a lly w ork ? h e w ond ere d . D oes th is O ne M in ute M anagem en t s tu ff r e a lly g et b otto m -lin e r e su lts ? A s h e w alk ed a lo ng, h is c u rio sity a b out r e su lts i n cre ase d . S o h e r e tu rn ed to th e M an ag er’s a ssis ta n t a n d a sk ed if it w ould b e p ossib le to re sc h ed ule h is ap po in tm en t w ith Jo n Lev y fo r so m etim e th e nex t m orn in g. H e ex pla in ed th at b efo re h e ta lk ed to J o n, h e w an te d to s p eak w ith s o m eo ne w ho w ould h av e i n fo rm atio n o n a ll t h e d if f e re n t d iv is io ns i n t h e c o m pan y. “ Jo n s a y s to m orr o w m orn in g is f in e,” C ourtn ey s a id a s s h e h ung u p th e phone. T hen s h e c alle d d ow nto w n a n d m ad e th e n ew a p poin tm en t th e y oung m an had re q ueste d . H e w as to se e L iz A quin o. C ourtn ey sa id , “I’m c o nfid en t s h e w ill b e a b le t o g iv e y ou t h e d ata y ou’re l o okin g f o r.” H e th an k ed h er an d, fe elin g h ungry , w en t acro ss th e str e et to h av e so m eth in g t o e at a n d t o p re p are f o r h is n ex t m eetin g. The A ppra is a l A FT ER lu nch , th e yo ung m an w en t dow nto w n an d m et w ith L iz A quin o. F ollo w in g a p olite d is c u ssio n a b out w hy h e w as t h ere , h e g ot d ow n to busin ess by ask in g, “B ase d on th e data you hav e, w hat is th e best m an ag ed o f a ll y our o pera tio ns i n t h e c o m pan y?” A m om en t la te r h e la u ghed a s h e h eard L iz sa y, “ Y ou w on’t h av e to l o ok v ery f a r, b ecau se i t i s t h e N ew O ne M in ute M an ag er’s . H is o pera tio n i s t h e m ost e ff ic ie n t a n d e ff e ctiv e o f a ll o f o ur fa cilitie s— an d it’s b een th at w ay fo r y ears . N o m atte r h ow th in gs c h an ge, h e a d ap ts . H e’s q uite a g uy, is n ’t h e?” “R em ark ab le ,” s a id th e y oung m an . “ D oes h e h av e th e b est e q uip m en t an d t e ch nolo gy?” “N o,” s a id L iz . “ In f a ct, h e’s g ot s o m e o f t h e o ld est.” “ W ell, h e c an ’t b e p erfe ct,” sa id th e y oung m an , still p uzzle d b y th e N ew O ne M in ute M an ag er’s s ty le . “ D oes h e h av e m uch t u rn over? ” “ C om e t o t h in k o f i t,” L iz s a id , “ h e d oes h av e t u rn over. P eo ple d o l e av e his d iv is io n.” “ A ha,” t h e y oung m an s a id , t h in kin g h e w as o nto s o m eth in g.

“W hat h ap pen s a fte r th ey le av e th e N ew O ne M in ute M an ag er? ” th e young m an a sk ed . “W e u su ally g iv e th em th eir o w n o pera tio n,” L iz re sp onded . “ H e’s o ur best d ev elo per o f p eo ple . W hen ev er w e h av e a n o pen in g a n d n eed a g ood m an ag er, w e c all h im . H e a lw ay s h as s o m eb ody w ho i s r e ad y.” F asc in ate d , h e t h an ked L iz f o r h er t im e— but t h is t im e h e g ot a d if f e re n t re sp onse . “I w as g la d I c o uld f it y ou in to day,” s h e s a id . “ T he r e st o f m y w eek is r e ally ja m med . I w is h I k new h ow h e c o ntin ues to d o it. I ’v e b een m ean in g to g o o ver t h ere a n d s e e h im , b ut I j u st h av en ’t h ad t im e.” S m ilin g, th e y oung m an s a id , “ I’ll g iv e y ou h is S ecre ts a s a g if t w hen I f in d t h em o ut m yse lf . J u st l ik e h e’s s h arin g t h em w ith m e.” “ T hat w ould b e a p re cio us p re se n t,” L iz s a id w ith a s m ile . S he l o oked a t h er c lu tte re d o ff ic e a n d s ig hed . “ I c o uld u se w hate v er h elp I c an g et.” He le ft L iz ’s o ff ic e a n d w alk ed o ut o f th e b uild in g, s h ak in g h is h ead . T he M an ag er w as a b so lu te ly f a sc in atin g t o h im . That n ig h t th e y oung m an h ad a v ery re stle ss s le ep th in kin g a b out th e nex t d ay — ab out l e arn in g t h e T hir d S ecre t. The T hir d S ecre t: O ne M in ute R e-D ir e cts T H E n ex t m orn in g h e a rriv ed a t J o n L ev y’s o ff ic e a t th e s tr o ke o f n in e. H e g ot t h e u su al “ H e’s q uite a g uy, i s n ’t h e?” r o utin e, b ut b y n ow t h e y oung m an w as g ettin g t o t h e p oin t w here h e c o uld s in cere ly s a y, “ Y es, h e i s !” J o n sa id , “ H e’s a m azin g. H e’s b een a ro und fo r y ears b ut h e’s m oved w ith th e tim es. H e k eep s th in gs n ew an d fre sh . H e’s ev olv ed an d h e’s s h arp er t h an e v er. “ O ne o f th e m ost r e m ark ab le th in gs h e d oes d if f e re n tly n ow is h ow h e re sp onds t o u s w hen w e’v e d one s o m eth in g w ro ng.” “ W hen y ou d o so m eth in g w ro n g? I th ought a k ey m otto a ro und h ere w as C atc h P eo ple D oin g S om eth in g R ig ht .” “ It i s ,” s a id J o n. “ B ut— “ Y ou n eed t o k no w I ’v e b een w ork in g h ere f o r a g ood w hile a n d I k now th is o pera tio n in sid e an d o ut. A s a re su lt, m y M an ag er d oesn ’t h av e to s p en d m uch tim e w ith m e o n O ne M in ute G oals o r P ra is in gs. In fa ct, I u su ally w rite o ut m y g oals b efo re I m eet w ith h im . T hen w e g o o ver t h em .” “ D o y ou w rite e ach g oal o n a s e p ara te p ag e?” “ Y es. N o lo nger th an a p ara g ra p h o r tw o, w hic h ta k es o nly ab out a m in ute t o r e v ie w . “I lo ve m y w ork an d I’m go od at it. I’v e le arn ed to giv e m yse lf P ra is in gs. In fa ct, I b elie v e if y ou’re n ot fo r y ours e lf , w ho is ? ” T hen h e ad ded , “ A nd I ’m f o r o th ers , t o o.” “ S o, d oesn ’t y our M an ag er p ra is e y ou?” “ S om etim es. B ut h e d oesn ’t h av e t o v ery o fte n b ecau se I b eat h im t o t h e punch . W hen I d o s o m eth in g e sp ecia lly g ood, I m ig ht e v en a sk h im fo r a P ra is in g.” “ H ow w ould y ou e v er h av e t h e n erv e t o d o t h at? ” a sk ed t h e y oung m an .

“It’s lik e m ak in g a b et w here I e ith er w in o r b re ak e v en . I f h e g iv es m e th e P ra is in g, I w in . B ut if h e d o esn ’t, I b re ak e v en . I d id n’t h av e it b efo re I a sk ed .” T he y oung m an s m ile d . “ I l ik e t h at i d ea.

“ B ut w hat a b out w hen s o m eth in g g oes w ro ng?” “W ell, m is ta k es do hap pen . If I or so m eo ne on m y te am m ak es a sig nif ic an t m is ta k e, t h at’s w hen I m ay g et a O ne M in ute R e-D ir e ct.” “ A w hat? ” t h e y oung m an a sk ed .

“A O ne M in ute R e-D ir e ct. It’s th e n ew v ers io n o f th e im porta n t T hir d S ecre t. “ P ra is in g p eo ple d oesn ’t alw ay s w ork if it is n ’t co m bin ed w ith R e- D ir e cts t o c o rre ct m is ta k es w hen t h ey o ccu r. “ W hile I d on’t a lw ay s lik e so m eo ne p oin tin g o ut m y m is ta k es, a R e- D ir e ct c an h elp m e g et b ack o n tr a ck a n d a ch ie v e m y g oals . A nd th at h elp s both m e a n d o ur o rg an iz atio n s u cceed . “B ack w hen w e w ere a to p-d ow n m an ag ed c o m pan y, th is T hir d S ecre t w as c all e d th e O ne M in ute R ep rim an d, w hic h w as r e m ark ab ly e ff e ctiv e f o r its tim e. B ut th e N ew O ne M in ute M an ag er ad ap te d it w hen th in gs ch an ged .” “ A dap te d i t? ” “Y es. T oday w e n eed to g et m ore d one so oner w ith fe w er re so urc es. A nd p eo ple w an t t o f in d m ore s a tis fa ctio n a n d v alu e i n t h eir w ork . “N ow , e v ery body n eed s to b e a le arn er b ecau se th in gs a re c h an gin g s o m uch . E ven if I ’m a n e x pert, th e n ex t d ay m y a re a m ig ht b e e lim in ate d . A O ne M in ute R e-D ir e ct h elp s m e l e arn , b ecau se i t c an l e t m e s e e w hat I n eed to d o d if f e re n tly .” T he v is ito r a sk ed , “ H ow d oes i t w ork ?” “ It’s s im ple ,” s a id J o n.

“I f ig ure d y ou’d s a y t h at.” J o n la u g hed a n d c o ntin ued , “ If I m ak e a m is ta k e, m y M an ag er is q uic k to r e sp ond.” “ W hat d oes h e d o?” “F ir s t, h e m ak es s u re h e’s m ad e th e g oal w e’v e s e t c le ar. If it is n ’t, h e ta k es r e sp onsib ility f o r t h at, a n d c la rif ie s t h e g oal. “ T hen h e p ro vid es m e w ith a O ne M in ute R e-D ir e ct in tw o p arts . I n th e fir s t h alf h e f o cu se s o n m y m is ta k e. I n t h e s e co nd h alf h e f o cu se s o n m e.” “ S o w hen d oes h e d o t h is ? ” “A s s o on a s h e b eco m es a w are o f th e m is ta k e. H e c o nfir m s th e fa cts w ith m e a n d w e r e v ie w w hat’s g one w ro ng. H e’s v ery s p ecif ic . “ T hen h e t e lls m e h ow h e fe els a b out t h e m is ta k e a n d i ts p ossib le i m pact o n o ur r e su lts , s o m etim es i n n o u ncerta in t e rm s. “A fte r h e te lls m e h ow h e fe els , h e’s q uie t fo r a fe w s e co nds to le t it s in k i n . T hat q uie t p au se t u rn s o ut t o b e s u rp ris in gly i m porta n t.” “ W hy?” “B ecau se a q uie t m om en t g iv es m e tim e to fe el c o ncern ed a b out m y m is ta k e an d th in k ab out th e im pact it m ig ht hav e on m e an d th e org an iz atio n.” “ H ow l o ng i s h e q uie t? ” “O nly a f e w s e co nds, b ut s o m eti m es i t s e em s l o nger w hen y ou’re o n t h e re ceiv in g e n d.” J o n c o nti n ued . “ In th e s e co nd p art o f th e R e-D ir e ct, h e r e m in ds m e th at I’m b ett e r th an m y m is ta k e a n d th at h e h as c o nfid en ce a n d tr u st in m e. H e sa y s he doesn ’t ex pect a re p eat of th at m is ta k e an d lo oks fo rw ard to w ork in g w ith m e.” “ It s o unds to m e th at th e R e-D ir e ct m ak es y ou th in k tw ic e a b out w hat y ou’v e d one.” J o n n odded . “ It d oes.” “ C ould y ou t e ll m e m ore a b out t h e k ey p arts o f u sin g a O ne M in ute R e- D ir e ct? ” “S ure . H e s p ecif ie s e x actly w hat w en t w ro ng s o I k now th at h e’s o n to p of th in gs a n d th at h e d oesn ’t w an t m e o r m y te am to b e k now n f o r p oor o r m ed io cre w ork . “S in ce h e e n ds th e R e-D ir e ct b y r e aff ir m in g th at h e v alu es m e a n d m y te am , it’s e asie r fo r m e n ot to re act n eg ativ ely a n d b eco m e d efe n siv e. I d on’t t r y t o r a tio naliz e a w ay m y m is ta k e b y f ix in g b la m e o n s o m eb ody e ls e . “ O f c o urs e , it h elp s to k now th at h e w ill ta k e re sp onsib ility if a g oal is n ’t c le ar t o e v ery one. B ecau se o f t h at, I k now h e’s b ein g f a ir. “ T he R e-D ir e ct o nly ta k es a b out a m in ute , a n d w hen it’s o ver, it’s o ver. B ut y ou r e m em ber i t, a n d s in ce i t e n ds i n a s u pportiv e w ay, y ou w an t t o g et b ack o n t r a ck .” “ I k now w hat y ou’re ta lk in g a b out,” th e y oung m an s a id . “ I’m a fra id I a sk ed h im — ” Jo n i n te rru pte d , “ I h ope y ou d id n ’t a sk h im t o m ak e a d ecis io n f o r y ou.” T he y oung m an w as e m barra sse d . “ I d id .” J o n c h uck le d . “ T hen y ou k now a little a b out w hat it’s lik e to b e o n th e re ceiv in g e n d o f a O ne M in ute R e-D ir e ct, a lth ough I s u sp ect y o u g ot a m ild o ne. “A ro und h ere w e’re a w are th at if y ou a re n ew to o ur c o m pan y’s c u ltu re b ut you need a R e-D ir e ct, it sh ould be a m ild one so you don’t get d is c o ura g ed . O ur g oal is to b uil d c o nfid en ce in p eo ple to h elp u s g et b ette r re su lts .” “ It m ay h av e b een a m ild o ne,” th e y oung m an s a id , “ b ut I d on’t th in k I’ll a sk h im t o m ak e a d ecis io n f o r m e a g ain .” T hen h e a sk ed , “ D oes h e e v er m ak e a m is ta k e? H e s e em s a lm ost to o perfe ct.” J o n la u gh ed . “ O f c o urs e h e m ak es m is ta k es. H e’s h um an . B ut h e’s th e fir s t t o a ck now le d ge i t. “ In fa ct, h e e v en e n co ura g es u s to sp eak u p if w e n otic e h e m ay b e m is ta k en a b out s o m eth in g. I t d oesn ’t h ap pen o fte n , b ut h e s a y s it h elp s h im p re v en t a n e rro r h e m ig ht m ak e in th e f u tu re . I t’s o ne o f th e m an y r e aso ns w e l ik e w ork in g w ith h im . “H e c an b e g ru ff s o m etim es, b ut h e h as a g ood s e n se o f h um or, a n d t h at h elp s. “ F or e x am ple , h e’s re ally g ood a t c atc h in g a m is ta k e I’v e m ad e, b ut so m etim es h e f o rg ets t o g iv e m e t h e s e co nd h alf o f t h e R e-D ir e ct.” “ T he p art w here h e t h in ks w ell o f y ou a s a p ers o n?” “ Y es. W hen h e f o rg ets , I p oin t i t o ut t o h im a n d k id h im a b out i t.” “ Y ou r e ally d o t h at? ” “W ell, I m ig ht f ir s t ta k e s o m e tim e to u nders ta n d w hat I d id w ro ng a n d th in k a b out w hat I n eed t o c h an ge. “Ju st th e o th er d ay I p honed h im to sa y I k new I w as w ro ng an d w ould n’t le t it h ap pen a g ain . T hen I la u ghed a n d s a id I ’d r e ally lik e to g et th e r e aff ir m in g p art o f th e R e-D ir e ct, w hic h h e f o rg ot to d o, s o I c o uld f e el b ette r.” “ A nd w hat d id he d o?” “H e la u ghed , th en ap olo giz ed an d sa id h e m ean t to sa y h e still h as c o nfid en ce a n d t r u st i n m e. W hen w e h ung u p, I d id f e el b ette r.” “ T hat a m azes m e,” t h e y oung m an s a id .

“Y es, w hen h e k eep s h is se n se o f h um or, it h elp s h im a n d e v ery one aro und h im . H e’s ta u ght u s to la u gh a t o urs e lv es w hen w e m ak e a m is ta k e, a n d g et o ver i t b y d oin g b ette r w ork .” “ W ow ! S o h ow d id y ou l e arn t o d o t h at? ” “ B y w atc h in g him d o i t.” The y oung m an w as b eg in nin g to r e aliz e h ow v alu ab le s u ch a m an ag er c o uld b e. “I n otic e t h e T hir d S ecre t c o ntin ues a p atte rn i n t h is O ne M in ute s y ste m o f l e ad in g a n d m an ag in g. G oals m ak e c le ar w hat i s m ost i m porta n t t o f o cu s on, P ra is in gs build co nfid en ce th at help s you su cceed , an d R e-D ir e cts a d dre ss m is ta k es. A nd all th re e of th ese help peo ple fe el bette r ab out th em se lv es a n d p ro duce g ood r e su lts . “ W hy d oes u sin g a co m bin atio n o f G oals , P ra is in gs, an d R e-D ir e cts w ork s o w ell? ” “I’ll l e t y ou a sk o ur N ew O ne M in ute M an ag er t h at,” J o n s a id a s h e r o se fro m h is c h air a n d w alk ed h im t o t h e d oor. T he y oung m an t h an ked h im f o r h is t im e.

Jo n s m ile d . “ Y ou a lr e ad y k now w hat m y r e sp onse to th e s u bje ct o f tim e is g oin g t o b e.” T hey b oth l a u ghed . T he y oung m an w as b eg in nin g t o f e el l ik e a n i n sid er ra th er t h an a v is ito r, a n d i t f e lt g o od. A s so on as h e w as in th e h all , th e y oung m an re aliz ed h ow m uch in fo rm atio n J o n h ad g iv en h im i n t h e l ittle t im e t h ey ’d s p en t t o geth er. H e m ad e n ote s to re m in d h im se lf h ow to u se a O ne M in ute R e-D ir e ct w hen a p ers o n h as m ad e a m is ta k e. One M in ute R e-D ir e cts : S um mary IF T HE G OAL I S C LEAR , A O NE M INUTE R E-D IRECT W ORKS W ELL W HEN Y OU : T H E F IR ST H ALF-M IN UTE 1. R e-D ir e ct p eo ple a s s o on a s p ossib le .

2 . C onfir m t h e f a cts f ir s t, a n d r e v ie w t h e m is ta k e t o geth er— be s p ecif ic .

3 . E xpre ss h ow y ou fe el a b out t h e m is ta k e a n d i ts i m pact o n r e su lts . P A USE 4 . B e q uie t f o r a m om en t to a llo w p eo ple tim e to f e el c o ncern ed a b out w hat t h ey ’v e d one. T H E S E C O ND H ALF-M IN UTE 5. R em em ber to le t th em k now th at th ey ’re b ette r th an th eir m is ta k e, a n d t h at y ou t h in k w ell o f t h em a s a p ers o n. 6. R em in d t h em t h at y ou h av e c o nfid en ce a n d t r u st i n t h em , a n d s u pport th eir s u ccess. 7 . R ealiz e t h at w hen t h e R e-D ir e ct i s o ver, i t’s o ver.

T he y oung m an m ay n ot h av e b elie v ed in th e e ff e ctiv en ess o f th e O ne M in ute R e-D ir e c t if he had n’t pers o nally ex perie n ced its eff e ct. E ven th ough h e k new h e g ot a m ild o ne, h e a ls o k new h e d id n ot lo ok f o rw ard to a n oth er o ne. H ow ev er, e v ery on e m ak es m is ta k es, a n d h e k new if h e e v er w ork ed f o r su ch a m an ag er a n d m ad e a m ajo r m is ta k e, h e p ro bab ly w ould g et a m uch str o nger R e-D ir e ct. B ut i t d id n’t w orry h im . H e k new i t w ould b e f a ir. As h e h ead ed b ac k to w ard th e M an ag er’s o ff ic e, h e k ep t th in kin g a b out th e su rp ris in g p ow er o f O ne M in ute M an ag em en t, an d h ow it h ad b een im pro ved f o r a c h an gin g w orld . A ll th re e o f th e S ecre ts s e em ed to m ak e s e n se . B ut w hy d o th ey w ork ? h e w ondere d . A nd w hy is th e N ew O ne M in ute M anager s till th e m ost p ro ductiv e a nd adm ir e d m anager i n t h e c o m pany? The New One M in ute M anager E xp la in s W HEN h e a rriv ed a t th e M an ag er’s o ff ic e, C ourtn ey s a id , “ H e’s b een w onderin g w hen y ou’d b e b ack t o s e e h im .” A s th e y oung m an e n te re d th e o ff ic e, h e n otic ed a g ain h ow c le ar a n d unclu tte re d i t w as. T he M an ag er g re ete d h im w ith a w arm s m ile . “ W hat d id y ou f in d o ut i n y our t r a v els ? ” “A g re at d eal! ” “ T ell m e w hat y ou d is c o vere d .” “ I fo und o ut w hy y ou’re calle d th e N ew O ne M in ute M an ag er. It’s b ecau se y ou k eep a d ap tin g y our T hre e S ecre ts . Y ou a n d y our te am s e t O ne M in ute G oals to geth er to m ak e su re e v ery one k now s w hat th ey ’re b ein g held a cco unta b le f o r a n d w hat g ood p erfo rm an ce l o oks l ik e. “ T hen y ou c atc h p eo ple d oin g so m eth in g rig ht a n d g iv e th em a O ne M in ute P ra is in g. “A nd w hen y ou n otic e p eo ple h av e m ad e a m is ta k e, y ou p ro vid e th em w ith a O ne M in ute R e-D ir e ct.” “ W hat d o y ou t h in k a b out a ll t h at? ” “ I’m s u rp ris e d a t h ow l ittle t im e i t t a k es, a n d y et i t s e em s t o w ork .” T he y oung m an h esita te d a n d t h en s a id , “ I h ope I ’m n ot b ein g r u de w ith t h is q uestio n, b ut d o y ou re ally th in k it ta k es o nly a m in ute to d o a ll th e th in gs y ou n eed t o d o a s a m an ag er? ” T he M an ag er la u ghed . “O f co urs e not. B ut it’s a w ay to m ak e a co m plic ate d jo b m ore m an ag eab le . It o fte n ta k es o nly a m in ute to re fo cu s on g oals a n d g iv e p eo ple i m porta n t f e ed back o n h ow t h ey ’re d oin g. “U sin g th e T hre e S ecre ts p ro bab ly r e p re se n ts o nly 2 0% o f th e a ctiv itie s w e e n gag e in , y et th ey h elp u s a ch ie v e 8 0% o f th e o utc o m e w e’re lo okin g fo r. I t’s t h e o ld 8 0/2 0 l a w .” T he M an ag er a d ded , “ W hat e ls e h av e y ou n otic ed ?” “ W ell, p eo ple o bvio usly e n jo y w ork in g h ere a n d y ou c o lla b ora te w ith e ach o th er t o g et g re at r e su lts . I ’ m c o nvin ced i t w ork s f o r y ou.” T he M an ag er a ssu re d h im , “ A nd i f y ou d o i t, i t w ill w ork f o r y ou, t o o.” “P erh ap s, but I th in k I w ould be m ore lik ely to do it if I co uld u nders ta n d m ore a b out w hy i t w ork s.” “ S ure . T hat’s tr u e o f e v ery one, y oung m an . T he m ore w e u nd ers ta n d w hy s o m eth in g w ork s, t h e m ore a p t w e a re t o u se i t.

“ L et m e s h ow y ou o ne o f t h e r e m in ders I k eep o n m y c o m pute r.” T he y oung m an t u rn ed a n d s a w : * The B est M in ute I S pen d Is T he O ne I I n vest In P eo ple . * “It’s ir o nic th at m ost co m pan ie s sp en d so m uch o f th eir m oney o n peo ple ’s s a la rie s, a n d y et t h ey s p en d o nly a s m all f ra ctio n o f t h eir b udget t o d ev elo p p eo ple . In fa ct, m ost c o m pan ie s sp en d m ore tim e a n d m oney o n m ain ta in in g th eir b uild in gs, te ch nolo gy, an d eq uip m en t th an th ey d o o n dev elo pin g p eo ple .” “ I n ev er th ought o f th at,” th e y oung m an ad m itte d . “B ut if it’s th e peo ple w ho g et th e re su lts , th en it m ak es g ood se n se to in vest m ore in p eo ple .” “ E xactly .” T he M an ag er th en r e v eale d , “ I w is h I ’d h ad s o m eo ne in vest in m e s o oner w hen I f ir s t w en t t o w ork .” “ W hat d o y ou m ean ?” t h e y oung m an a sk ed .

“W ith mo st o f th e o rg an iz atio ns I w ork ed in , I o fte n d id n’t k now w hat I w as su ppose d to b e d oin g. N o o ne b oth ere d to te ll m e. If y ou a sk ed m e wheth er I w as d oin g a g ood jo b , I w ould sa y e ith er ‘I d on’t k now ’ o r ‘I th in k so .’ If y ou a sk ed w hy I th ought so , I w ould re p ly , ‘I h av en ’t b een c h ew ed o ut b y m y b oss l a te ly ’ o r ‘ N o n ew s i s g ood n ew s.’ I t w as a lm ost a s if m y m ain m otiv atio n w as t o a v oid p unis h m en t.” T he y oun g m an s a id , “ I c an s e e w hy y ou m an ag e d if f e re n tly . B ut I s till w onder w hy t h e T hre e S ecre ts a re s o e ff e ctiv e. “ F or e x am ple , w hy d oes s e ttin g O ne M in ute G oals w ork ?” Why O ne M in ute G oals W ork “ Y OU w an t to know w hy se ttin g O ne M in ute G oals w ork s,” th e M an ag er e ch oed . “ F in e.” H e g o t u p a n d b eg an to p ace s lo w ly a ro und th e ro om . “L et m e giv e you an an alo gy th at m ig ht help . I’v e se en a lo t of unm otiv ate d peo ple at w ork in th e vario us org an iz atio ns I’v e been e m plo yed in o ver th e y ears . B ut I h av en ’t se en th at m an y u n m otiv ate d p eo ple a fte r w ork . “O ne n ig ht, y ears a g o, I w as b ow lin g a n d I s a w s o m e o f th e ‘p ro ble m e m plo yees’ f ro m m y p re v io us o rg an iz atio n. O ne o f t h e r e al p ro ble m p eo ple , w ho I r e m em bere d a ll to o w ell, a p pro ach ed th e lin e a n d r o lle d th e b ow lin g ball. S oo n h e s ta rte d t o h oot a n d h olle r a n d j u m p a ro und. W hy d o y ou t h in k he w as s o h ap py?” “B ecau se h e k nock ed d ow n a ll t h e p in s.” “ E xactly . W hy d o y ou th in k h e a n d o th er p eo ple d on’t h av e th at s a m e le v el o f e x cite m en t a t w ork ?” T he y oung m an g av e it s o m e th ought. “ B ecau se th ey d on’t k now w here th e p in s a re — what t h ey ’re a im in g a t. I g et i t. H ow l o ng w ould t h ey w an t t o b ow l i f t h ey c o uld n’t s e e t h e p in s? ” “ R ig ht,” sa id th e O ne M in ute M an ag er. “I belie v e m an y m an ag ers a ssu m e w ro ngly t h at t h e p eo ple o n t h eir t e am k now w hat t o a im f o r. “ W hen y ou a ssu m e th at p eo ple k now w hat’s e x pecte d o f th em , y ou a re c re atin g a n in eff e ctiv e f o rm o f b o w lin g. Y ou p ut th e p in s u p, b ut w hen th e bow le r g oes to ro ll th e b all, h e n otic es th ere is a s h eet a cro ss th e p in s. S o w hen h e ro lls th e b all a n d it slip s u nder th e sh eet, h e h ears a c ra ck b ut doesn ’t k n ow h ow m an y p in s h e k nock ed d ow n. W hen y ou a sk h im h ow h e did , h e s a y s ‘ I d on’t k now . B ut i t f e lt g ood.’ “ It’s lik e p la y in g g olf a t n ig ht. A lo t o f m y f rie n ds h av e g iv en u p g olf , a n d w hen I ask ed th em w hy, th ey sa id , ‘B ecau se th e co urs e s are to o cro w ded .’ “ W hen I s u ggeste d t h ey p la y a t n ig ht, t h ey l a u ghed , b ecau se w ho w ould e v er p la y g olf w ith out b ein g a b le t o s e e w here t o h it t h e b all? “It’s th e sa m e w ith w atc h in g te am sp orts . H ow m an y p eo ple w ould w atc h t w o t e am s c o m pete i f t h ere w as n o w ay t o s c o re ?” “ Y eah . W hy i s t h at? ” a sk ed t h e y o ung m an .

“It’s a ll b ecau se th e n um ber o n e m otiv ato r o f p eo ple is fe ed back o n re su lts . T hey w an t t o k now h ow t h ey ’re d oin g. “In fa ct, w e h av e a n oth er s a y in g h ere th at’s w orth n otin g: F eed back I s th e B re a kfa st o f C ham pio ns . I t’s f e ed back t h at k eep s u s g oin g. “U nfo rtu nate ly , ev en w hen so m e m an ag ers le arn th at fe ed back on re su lts is th e n u m ber o ne m otiv ato r o f p eo ple , th ey u su ally s e t u p a th ir d f o rm o f b ow lin g. “W hen th e b ow le r g oes to th e lin e to ro ll th e b all, th e p in s a re s till u p an d th e s h eet is in p la ce b ut n ow th ere is a n oth er in gre d ie n t in th e g am e— a su perv is o r sta n din g b eh in d th e sh eet. W hen th e b ow le r ro lls th e b all, h e hears th e c ra sh o f fa llin g p in s, a n d th e s u perv is o r h old s u p tw o fin gers to s ig nif y h e k nock ed d ow n tw o p in s. A ctu ally , d o m ost m an ag ers s a y, ‘Y ou got t w o’? ” “N o,” th e y oung m an s a id w ith a s m ile . “ T hey u su ally s a y, ‘ Y ou m is se d e ig ht.’ ” “ T hat’s r ig ht! T he q uestio n I a lw ay s u se d to a sk w as, ‘ W hy d oesn ’t th e m an ag er “ lif t u p th e s h eet” s o b oth o f y ou c an s e e th e p in s? ’ T he a n sw er w as th at h e h ad th e g re at b usin ess tr a d itio n o f p erfo rm an ce r e v ie w c o m in g up.” “ B ecau se h e h ad p erfo rm an ce r e v ie w c o m in g u p?” w ondere d th e y oung m an a lo ud. “W hy is it,” th e M an ag er a sk ed , “ th at m ost p eo ple d on’t k now h ow th ey ’re d o in g u ntil th ey g o th ro ugh th eir p erfo rm an ce r e v ie w , a n d le arn a ll t h e t h in gs t h ey d id n’t d o r ig ht? “ T hen w hen th e pers o n is to ld th ey are not up fo r a bon us or a pro m otio n, h ow d oes th at p ers o n f e el? H ow lo ng w ill it b e b efo re th ey s ta rt w is h in g t h ey w ork ed s o m ew here e ls e ?” “ I k now t h e a n sw er. O ne m in ute !” t h e y oung m an j o ked .

T he M an ag er l a u ghed .

“W hy d o y ou su ppose m an ag ers w ould p ut so m eo ne th ro ugh th at? ” a sk ed t h e y oung m an . “S o t h ey c an l o ok g ood,” s a id t h e M an ag er.

“ W hat d o y ou m ean ?” “H ow d o y ou th in k y ou w ould b e v ie w ed b y y our b oss if y ou ra te d e v ery one th at re p orte d to y ou at th e h ig hest le v el o n y our p erfo rm an ce re v ie w s c ale ?” “P ro bab ly a s a so ft to uch — so m eo ne w ho c an ’t d is c rim in ate b etw een g ood p erfo rm an ce a n d p oor p erfo rm an ce.” “ P re cis e ly ,” s a id th e M an ag er. “ In o rd er to lo ok g ood a s a m an ag er in m ost o rg an iz atio n s, y ou h av e to c atc h so m e o f y our p eo ple d oin g th in gs w ro ng. Y ou h av e to h av e a fe w w in ners , a fe w lo se rs , a n d e v ery one e ls e so m ew here i n t h e m id dle . “I r e m em ber o ne t im e w hen v is it in g m y s o n’s s c h ool, I o bse rv ed a f if th – gra d e te ach er g iv in g a g eo gra p h y te st to h er c la ss. W hen I a sk ed h er w hy sh e d id n’t a llo w t h e k id s t o u se m ap s d urin g t h e t e st, s h e s a id , ‘ I c o uld n’t d o th at b ecau se a ll th e k id s w ould g et 1 00% .’ A s th ough it w ould b e b ad fo r ev ery one t o d o w ell a n d g et a n A . “E very one m ig ht n ot d o a g re at jo b o f u sin g th e re so urc es a t h an d, s o th ey m ay n ot g et a n A , b ut w hy n ot s e t it u p s o th at e v ery one h as a c h an ce to b e a w in ner? ” T he M an ag er co ntin ued , “I re m em ber o nce re ad in g th at b ack w hen p ra ctic ally ev ery one k new th eir o w n p hone n um ber, so m eo ne ask ed th e gen iu s A lb ert E in ste in w hat h is n um ber w as a n d h e w en t t o t h e p hone b ook to l o ok i t u p. “H e sa id h e n ev er c lu tte re d h is m in d w ith in fo rm atio n h e c o uld fin d so m ew here e ls e . “N ow , if y ou d id n’t k now b ette r, w hat w ould y ou th in k o f s o m eo ne in t h ose d ay s w ho h ad to lo ok u p h is o w n n um ber? W ould y ou th in k h e w as a w in ner o r a l o se r? ” T he y oung m an g rin ned a n d s a id , “ P ro bab ly a l o se r.” “ S ure ,” t h e M an ag er r e sp onded . “ I w ould , t o o. B ut w e’d b oth b e w ro ng, w ould n’t w e?” T he y oung m an n odded h is a g re em en t.

“ It’s e asy f o r a n y o f u s to m ak e th is m is ta k e,” th e M an ag er s a id . T hen h e s h ow ed h is v is ito r s o m eth in g o n h is c o m pute r. “ L ook a t t h is .” * Every o ne Is A P ote n tia l W in ner. S om e P eo ple A re D is g uis e d A s L ose rs.

D on’t L et T heir A ppea ra nces F ool Y o u. * “Y ou se e,” th e M an ag er sa id , “y ou re ally hav e th re e ch oic es as a m an ag er. F ir s t, y ou c an h ir e w in ners . T hey a re h ard to fin d a n d th ey c o st m oney. O r, s e co nd, if y ou c an ’t fin d a w in ner, y ou c an h ir e s o m eo ne w ith t h e pote n tia l to be a w in ner. T hen you sy ste m atic ally help th at pers o n beco m e a w in ner. “ If you are not w illin g to do eith er of th e fir s t tw o— an d I am c o ntin ually a m azed a t t h e n um ber o f m an ag ers w ho w on’t s p en d t h e m oney to h ir e a w in ner o r t a k e t h e t im e t o d ev elo p s o m eo ne t o b eco m e a w in ner— th en t h ere i s o nly t h e t h ir d c h oic e l e ft: p ra y er.” T hat s to pped t h e y oung m an c o ld . “ P ra y er? ” T he M an ag er la u ghed q uie tly . “ T hat’s ju st m y a tte m pt a t h um or, y oung m an . B ut w hen y ou t h in k a b out i t, t h ere a re m an y m an ag ers w ho a re s a y in g th is p ra y er d aily : ‘ P le ase l e t t h is p ers o n w ork o ut.’ ” T he y oung m an la u ghed a n d s a id , “ If y ou h ir e a w in ner, it’s r e ally e asy to b e a O ne M in ute M an ag er, i s n ’t i t? ” “ S ure ,” s a id th e M an ag er w ith a s m ile . “ A ll y ou h av e to d o w ith p eo ple w ho a re w in ners i s s e t O ne M in ute G oals a n d l e t t h em r u n w ith t h e b all.” “ I u nders ta n d f ro m J o n L ev y y ou a lm ost d on’t e v en h av e t o d o t h at w ith h im .” “ Y ou’re rig ht,” sa id th e M an ag er. “H e’s fo rg otte n m ore th an m ost p eo ple k now a ro und h ere . B ut w ith e v ery one, w in ner o r p ote n tia l w in ner, s e ttin g s tr a te g ic O ne M in ute G oals i s a b asic t o ol f o r p ro ductiv e b eh av io r.” “ Is it tr u e th at n o m atte r w ho in itia te s s e ttin g th e O ne M in ute G oals ,” t h e y oung m an a sk ed , “ each g oal a lw ay s n eed s t o b e d esc rib ed o n o ne p ag e, in clu din g d ue d ate s? ” “Y es, i t’s t r u e.” “ W hy i s t h at? ” “S o peo ple can quic k ly re v ie w th eir goals daily an d ch eck th eir p erfo rm an ce a g ain st t h ose g oals .” “ I u nders ta n d y ou h av e th em w rite d ow n o nly th eir m ajo r g o als a n d re sp onsib ilitie s a n d n ot e v ery a sp ect o f t h eir j o b,” t h e y oung m an s a id . “Y es. T hat’s b ecau se I d on’t w an t a lo t o f g oals f ile d a w ay s o m ew here a n d lo ok ed a t o nly o nce a y ear w hen it’s tim e f o r a p erfo rm an ce r e v ie w o r se ttin g n ex t y ear’s g oals . “ A s you m ig ht hav e se en , peo ple on our te am keep th is valu ab le r e m in der n earb y.” H e h an ded h im a c ard t h at r e ad : * Ta ke a M in ute T o L ook A t Y o ur G oals .

T hen L ook A t W hat Yo u’r e D oin g A nd S ee I f I t M atc h es Y o ur G oals . * The y oung m an w as a m azed a t t h e p ow erfu l s im plic ity o f t h ose w ord s.

“ C ould I g et a c o py o f t h at? ” h e a sk ed .

“S ure ,” t h e M an ag er s a id .

A s h e w as ta k in g n ote s o n w hat h e w as le arn in g, th e a sp ir in g y oung m an ag er s a id , “ Y ou k now , it’s d if f ic u lt to g ra sp e v ery th in g th ere is to le arn a b out O ne M in ute M an ag em en t i n s u ch a s h ort t im e. “T here ’s c erta in ly m ore I’d lik e to le arn a b out O ne M in ute G oals , b ut co uld w e m ove o n t o d is c u ss O ne M in ute P ra is in gs? ” “ S ure . Y ou’re p ro bab ly w onderin g w hy t h ey w ork , t o o.” “ W ell, I th in k ev ery one lik es to b e p ra is e d . B ut afte r a w hile d on’t p eo ple s ta rt t o f e el l ik e t h e P ra is in gs a re f a k e?” T he M an ag er re sp onded , “T hat dep en ds on w heth er th e P ra is in g is m erite d a n d s in cere .” Why O ne M in ute P ra is in gs W ork “ L ET’S l o ok a t a f e w e x am ple s. M ay be t h en i t w ill b e c le ar t o y ou w hy O ne M in ute P ra is in gs w ork s o w ell.” “ I’d l ik e t h at,” s a id t h e y oung m an .

“O ne e x am ple i s w hen p are n ts f ir s t h elp c h ild re n l e arn t o w alk . C an y ou im ag in e s ta n din g a c h ild u p a n d s a y in g, ‘W alk ,’ a n d w hen h e fa lls d ow n you p ic k h im u p a n d s p an k h im a n d s a y, ‘ I t o ld y ou t o w alk ’? “ In ste ad , y ou s ta n d th e c h ild u p a n d th e f ir s t d ay h e w obble s a little b it, a n d y ou g et a ll e x cite d a n d s a y, ‘ H e s to od, h e s to od!’ a n d y ou h ug a n d k is s th e c h ild . T he n ex t d ay h e s ta n ds f o r a m om en t a n d m ay be w obble s a s te p , an d y ou a re a ll o ver h im w ith k is s e s a n d h ugs. “ F in ally , t h e c h ild , r e aliz in g t h at t h is i s a p re tty g ood d eal, s ta rts t o s ta n d on h is l e g s m ore a n d m ore u ntil h e e v en tu ally w alk s. “ T he s a m e t h in g g oes f o r t e ach in g a c h ild t o s p eak . S uppose y ou w an te d a c h ild to s a y, ‘G iv e m e a g la ss o f w ate r, p le ase .’ If y ou w aite d u ntil th e ch ild sa id th e w hole se n te n ce b efo re y ou g av e h er an y w ate r, th e ch ild w ould d ie o f t h ir s t. “ S o y ou s ta rt o ff b y s a y in g, ‘ W ate r, w ate r.’ A ll o f a s u dden o ne d ay th e ch ild s a y s, ‘ W all e r.’ Y ou j u m p a ll o ver t h e p la ce, h ug a n d k is s t h e c h ild , a n d get G ra n d m oth er o n th e p hone s o th e c h ild c an s a y, ‘W alle r, w alle r.’ T hat w asn ’t ‘ w ate r,’ b ut i t w as c lo se . “N ow , y ou d on’t w an t a k id g oin g i n to a r e sta u ra n t a t t h e a g e o f t w en ty – one a sk in g f o r a g la ss o f ‘ w alle r,’ s o a fte r a w hile y ou o nly a ccep t t h e w ord ‘ w ate r’ a n d t h en y ou b eg in o n ‘ p le ase .’ “ T hese e x am ple s illu str a te th at th e m ost im porta n t— an d n atu ra l— th in g to d o to h elp p eo ple b eco m e w in ners is to c atc h th em d oin g so m eth in g appro xim ate ly r ig ht i n t h e b eg in nin g. T hen y o u m ove o n t o w ard t h e d esir e d re su lt.” “ S o th e key in th e beg in nin g ,” th e young m an sa id , “is to catc h so m eb ody d oin g so m eth in g a p pro xim ate ly rig ht u ntil th ey c an e v en tu ally l e arn t o d o i t r ig ht.” “Y ou’v e g ot it,” s a id th e M an ag er. “ B y s e ttin g u p a s e rie s o f g o als , th ey a re e sta b lis h in g t a rg ets t h at c an b e m ore e asily a ch ie v ed . “A t w ork , a n d i n l if e , t o o, y ou d o n’t h av e t o c atc h a w in ner d oin g t h in gs rig ht v ery o fte n , b ecau se g ood p erfo rm ers c atc h th em se lv es d oin g th in gs rig ht. B ut p eo ple w ho a re le arn in g b en efit fro m p ra is e a n d e n co ura g em en t fro m o th ers .” T he y oun g m an a sk ed , “ Is th at w hy y ou o bse rv e n ew p eo ple a lo t in th e beg in nin g, or w hen your m ore ex perie n ced peo ple are sta rtin g a new p ro je ct? ” “Y es. M ost m an ag ers w ait until peo ple do so m eth in g ex actly rig ht befo re t h ey p ra is e t h em . A s a r e su lt, m an y p eo ple n ev er g et t o b eco m e h ig h perfo rm ers becau se th eir m an ag ers co ncen tr a te on catc h in g th em doin g th in gs w ro ng— th at is , an yth in g th at fa lls sh ort of th e fin al desir e d p erfo rm an ce.” “ T hat d oesn ’t so und lik e it w ou ld b e v ery e ff e ctiv e,” th e y oun g m an su ggeste d . “It i s n ’t,” s a id t h e M an ag er.

“ S ad ly , th at is w hat to o m an y o rg an iz atio ns d o w ith n ew , in ex perie n ced p eo ple . T hey w elc o m e th em a b oard , ta k e th em a ro und to m eet e v ery body, a n d t h en l e av e t h em a lo ne. N ot o nly d o t h ey n ot c atc h t h e n ew p eo ple d oin g an yth in g a p pro xim ate ly rig ht, b ut p erio dic ally th ey z ap th em ju st to k eep th em m ovin g. “T his h as b een a p opula r m an ag em en t s ty le f o r a lo ng tim e. I c all it th e le av e-a lo ne-z ap sty le . You le av e a pers o n alo ne, ex pectin g good perfo rm an ce f ro m t h em , a n d w hen y ou d on’t g et i t, y ou z ap t h em .” “ W hat h ap pen s t o t h ese p eo ple ?” a sk ed t h e y oung m an .

“If y ou’v e b een in a n y o rg an iz atio n, a n d I u nders ta n d y ou’v e v is ite d m an y, y ou k now b ecau se y ou’v e s e en t h em . T hey d o a s l ittle a s p ossib le .” T he y oung m an la u ghed . “ Y ou’r e rig ht. I’v e s e en it.” T hen h e a d ded , “W ork in g w ith th at k in d o f a m an ag er, y ou c an u nders ta n d w hy s o m an y peo ple d on’t e n jo y t h eir w ork .” T he M an ag er a g re ed . “ T hat’s s o tr u e. A nd th ey ’re a ls o n ot e n gag ed in w hat t h ey ’re d oin g o r v ery i n te re ste d i n d oin g g ood w ork .” T he young m an sa id , “I’m beg in nin g to se e w hy th e O ne M in ute P ra is in g s e em s to w ork s o w ell. It’s c erta in ly b ette r th an fo cu sin g o nly o n w hat’s w ro ng.” Then h e ad ded , “It’s fu nny, b ut th at re m in ds m e o f so m e frie n ds o f m in e. T hey to ld m e th ey h ad a n ew p et, a n d a sk ed w hat I th ought o f th eir g re at i d ea f o r h ouse -tr a in in g t h e d og.” “ I’m a lm ost a fra id to a sk ,” s a id th e M an ag er. “ H ow w ere th ey g oin g to d o i t? ” “T hey s a id if th e d og h ad a n a ccid en t o n th e ru g, th ey w ere g o in g to t a k e th e d og, s h ove h is n ose in it, p ound h im o n th e b utt w ith a n ew sp ap er, a n d th ro w th e d og o ut th e o pen k itc h en w in dow in to th e b ack yard — where th e d og w as s u ppose d t o d o h is j o b.” T he M an ag er l a u ghed .

“T hen th ey a sk ed m e w hat I th ou ght w ould h ap pen w ith th is m eth od. I la u ghed , b ecau se I k new w hat w ould h ap pen — an d i t d id . “A fte r a b out t h re e d ay s, t h e d og p ooped o n t h e f lo or a n d j u m ped o ut t h e w in dow . T he d og d id n’t k now w hat to d o, b ut h e k new h e h ad b ette r c le ar th e a re a.” T he M an ag er r o are d h is a p pro val.

“ T hat’s a g re at sto ry . P unis h m en t d oesn ’t w ork w hen y ou u se it w ith s o m eo ne w ho’s l e arn in g. “R ath er th an p unis h in ex perie n ced p eo ple w ho are still le arn in g, w e need to re -d ir e ct th em . T hat in volv es re se ttin g c le ar O ne M in ute G oals to m ak e su re th ey unders ta n d w hat’s ex pecte d of th em an d w hat good perfo rm an ce l o oks l ik e.” T he y oun g m an a sk ed , “ S o, a fte r y ou h av e d one t h at, d o y ou t r y t o c atc h th em d oin g s o m eth in g a p pro xim ate ly r ig ht a g ain ?” “ P re cis e ly . In th e b eg in nin g y ou’re a lw ay s tr y in g to n otic e situ atio ns w here y ou c an g iv e a l e g itim ate O ne M in ute P ra is in g.” T hen , lo okin g th e y oung m an str a ig ht in th e ey e, th e M an ag er sa id , “Y ou a re a v ery e n th usia stic a n d r e cep tiv e l e arn er. T hat m ak es m e f e el g ood ab out s h arin g t h e S ecre ts o f O ne M in ute M an ag em en t w ith y ou.” T hey b o th s m ile d . T hey k new a O ne M in ute P ra is in g w hen th ey h eard o ne. “I’d ra th er h av e a P ra is in g th an a R e-D ir e ct,” th e y oung m an s a id . “ I u nders ta n d n ow w hy O ne M in u te G oals a n d P ra is in gs w ork . T hey m ak e good s e n se . “B ut w hy d o O ne M in ute R e-D ir e cts w ork ?” Why O ne M in ute R e-D ir e cts W ork T HE M an ag er e x pla in ed , “ T here a re s e v era l re aso ns w hy O ne M in ute R e-D ir e cts w ork s o w ell. “ T o b eg in w ith , t h e f e ed back h ap pen s i n s m all d ose s, b ecau se y ou c atc h th e m is ta k e e arly o n. “M an y m an ag ers gunnysa ck th eir fe ed back . T hat is , th ey sto re up obse rv atio ns o f p oor b eh av io r u n til f ru str a tio n b uild s. “ W hen p erfo rm an ce re v ie w tim e c o m es, th ese m an ag ers a re a n gry in g en era l b ecau se t h eir s a ck i s r e ally f u ll. S o t h ey c h arg e i n a n d d u m p i t a ll a t o ne t im e. “T hey te ll p eo ple e v ery s in gle th in g th ey h av e d one w ro ng fo r th e la st se v era l w eek s o r m onth s o r m ore . “It’s n ot fa ir to p eo ple to sa v e u p n eg ativ e fe elin gs a b out th eir p oor perfo rm an ce, a n d i t’s n ot e ff e ctiv e.” T he y ou ng m an b re ath ed a d eep s ig h. “ S o tr u e. A nd th at o fte n h ap pen s at h om e, t o o.” “ Y es, s o m e p are n ts a n d s p ouse s d o t h at, t o o, a n d t h ey g et t h e s a m e p oor re su lts . “ W hat h ap pen s th en is p eo ple u su ally en d u p d is a g re ein g ab out th e fa cts , o r th ey sim ply k eep q uie t a n d b eco m e re se n tf u l. O fte n , th e p ers o n re ceiv in g th e f e ed back b eco m es d efe n siv e. T hey d on’t o w n w hat th ey h av e done w ro ng. “T his i s a n oth er v ers io n o f t h e l e a v e-a lo ne-z ap w ay o f c o m munic atin g.

“If m an ag ers w ould ad dre ss th in gs earlie r, th ey co uld d eal w ith o ne beh av io r a t a tim e a n d th e p ers o n w ould n ot b e o verw helm ed . T hey ’d b e m ore l ik ely t o h ear t h e f e ed back t h e w ay i t w as i n te n ded . T hat’s w hy I t h in k perfo rm an ce re v ie w s h ould b e a n o ngoin g p ro cess, n ot s o m eth in g y ou d o only o nce a y ear.” “ S o is th at w hy th e R e-D ir e ct w ork s? B ecau se th e m an ag er d eals f a ir ly a n d cle arly w ith one beh av io r at a tim e, so th e pers o n re ceiv in g th e fe ed back c an h ear i t? ” “Y es. Y ou w an t to g et r id o f th e b ad b eh av io r b ut k eep th e g ood p ers o n, so y ou d on’t a tta ck t h e p ers o n j u st b ecau se t h ey ’v e m ad e a m is ta k e.” “ Is th at w hy y ou m ak e it a p oin t to p ra is e p eo ple in th e s e co nd h alf o f th e R e-D ir e ct? ” “Y es. T he g oal i s n ot t o t e ar p eo ple d ow n, b ut t o b uild t h em u p.

“W hen our se lf -c o ncep t is under atta ck , w e fe el a need to defe n d ours e lv es a n d o ur a ctio ns, e v en to th e e x te n t o f d is to rtin g th e fa cts . W hen p eo ple b eco m e d efe n siv e, t h ey d on’t l e arn . “S o y ou w an t to s e p ara te th eir b eh av io r fro m th eir w orth . R eaff ir m in g th em a fte r y ou’v e a d dre sse d th e m is ta k e f o cu se s o n th eir b eh av io r w ith out atta ck in g t h em p ers o nally . “ W hen y ou w alk a w ay, y ou w an t th e p ers o n a w are o f a n d c o ncern ed a b out w hat t h ey d id , i n ste ad o f t u rn in g t o a c o w ork er a n d t a lk in g a b out h ow th ey w ere m is tr e ate d o r w hat t h ey t h in k o f y our l e ad ers h ip s ty le . “ O th erw is e , th e p ers o n ta k es n o re sp onsib ility fo r th e m is ta k e a n d th e m an ag er b eco m es t h e v illa in .” T he y ou ng m an a sk ed , “ W hy w ould n’t y ou g iv e th e P ra is in g p art o f th e R e-D ir e ct f ir s t a n d t h en t h e c ritiq u e?” “ F or s o m e r e aso n, it ju st d oesn ’t w ork th at w ay. S om e p eo ple , n ow th at I th in k o f it, s a y th at I a m n ic e a n d to ugh a s a m an ag er. B ut to b e m ore a ccu ra te , I ’m a ctu ally t o ugh a n d n ic e.” “ T ough a n d n ic e?” e ch oed t h e y oung m an .

“Y es. In th at o rd er. T his is a n o ld p hilo so phy th at h as w ork ed w ell fo r lite ra lly th ousa n ds of years . T here ’s a sto ry fro m an cie n t C hin a th at illu str a te s t h is . “ O nce u p on a tim e, a n e m pero r a p poin te d a se co nd-in -c o m man d. H e calle d h im th e p rim e m in is te r a n d, in e ff e ct, s a id to h im , ‘W hy d on’t w e div id e u p th e ta sk s? W hy d on’t y ou d o a ll th e p unis h in g a n d I ’ll d o a ll th e re w ard in g?’ T he p rim e m in is te r s a id , ‘ F in e. I ’ll d o a ll t h e p unis h in g a n d y ou do a ll t h e r e w ard in g.’ ” “ I t h in k I ’m g oin g t o l ik e t h is s to ry ,” t h e y oung m an s a id .

“Y ou w ill,” t h e M an ag er s a id w it h a k now in g s m ile .

“ N ow , t h is e m pero r s o on n otic ed t h at w hen ev er h e a sk ed s o m eo ne t o d o so m eth in g, th ey m ig ht d o it o r th ey m ig ht n ot d o it. H ow ev er, w hen th e prim e m in is te r s p oke, p eo ple m oved . “S o th e e m pero r c alle d th e p rim e m in is te r b ack in a n d s a id , ‘ W hy d on’t w e d iv id e th e ta sk s a g ain ? Y ou h av e b een d oin g a ll th e p unis h in g h ere f o r quite a w hile . N ow le t m e d o th e p unis h in g a n d y ou d o th e r e w ard in g.’ S o th e p rim e m in is te r a n d t h e e m pero r s w itc h ed r o le s. “ W ith in a m onth th ere w as a re v olt. T he em pero r h ad b een a n ic e p ers o n, re w ard in g a n d b ein g k in d to e v ery one; th en h e sta rte d to p unis h p eo ple . P eo ple s a id , ‘W hat’s w ro ng w ith th at o ld c o dger? ’ a n d th ey th re w h im o ut o n h is e ar. “ W hen th ey cam e to lo ok fo r a re p la cem en t, th ey sa id , ‘Y ou k now w ho’s re ally sta rtin g to c o m e a ro und n ow ? T he p rim e m in is te r.’ S o th ey m ad e h im e m pero r.” “ Is t h at a t r u e s to ry ?” t h e y oung m an a sk ed .

“W ho k now s? ” t h e M an ag er s a id w ith a l a u gh. “ S erio usly ,” h e a d ded , “ I d o k now th is : if y ou a re f ir s t to u gh o n th e b eh av io r, a n d th en s u pportiv e o f th e p ers o n, i t w ork s b ette r.” “ D o y ou h av e a n y m odern -d ay e x am ple s o f w here a O ne M in ute R e- D ir e ct h as w ork ed , m ay be o uts id e t h e b usin ess w orld ?” “ S ure . A th le tic c o ach es a ll o ver th e c o untr y u se th e e q uiv ale n t o f a R e- D ir e ct to im pro ve th eir a th le te s’ p erfo rm an ces. F or e x am ple , a w ell- k now n co lle g e b ask etb all c o ach t o ld m e h e u se s i t t o c re ate c h am pio nsh ip t e am s.” “ H ow s o ?” “H e to ld m e a b out a tim e w hen h is b est p la y er w as p la y in g s o p oorly in a n im po rta n t g am e th at u nle ss h e q uic k ly im pro ved h is g am e, th e te am w ould p ro bab ly l o se . S o h e t o ok t h is p la y er o ut o f t h e g am e a n d h ad h im s it o n t h e b en ch .” “ H is b est p la y er? ” a sk ed t h e y oung m an . “H ow c o uld h e a ff o rd t o t a k e h im o ut o f a n i m porta n t g am e?” “ H e c o u ld n’t a ff o rd not to . U nle ss th e p la y er p la y ed h is A g am e, th e te am w asn ’t g oin g t o w in a n d w ould m is s c o m petin g i n t h e c h am pio nsh ip . “S o a s th e p la y er s a t o n th e b en ch , th is c o ach to ld h im e x actly w hat h e w as d oin g w ro ng. ‘Y ou’re m is s in g easy sh ots , y ou’re n ot g ra b bin g an y re b ounds, a n d y ou’re lo afin g o n d efe n se . I’m a n gry w ith y ou b ecau se y ou don’t l o ok l ik e y ou’re e v en t r y in g !’ “ H e w aite d a m om en t, t h en a d ded , ‘ Y ou’re b ette r t h an t h at. Y ou n eed t o s it o n t h e b en ch u ntil y ou’re r e ad y t o p la y t h e w ay y ou’re c ap ab le o f.’ “ A fte r w hat s e e m ed lik e fo re v er, th e p la y er s to od u p, w en t o ver to th e co ach , a n d s a id , ‘ I’m r e ad y t o g o i n , C oach .’ “ T he c o ach r e sp onded , ‘ T hen g et b ack in th ere a n d s h ow m e w hat y ou can d o.’ “W hen t h e p la y er g ot b ack i n , h e w as a ll o ver t h e c o urt, d iv in g f o r l o ose b alls , g ra b bin g r e b ounds, a n d m ak in g h is u su al s h ots . T han ks to h is e ff o rt, t h e r e st o f t h e t e am a ls o i m pro ved t h eir p la y a n d t h ey w on t h e g am e.” “ S o b asic ally ,” th e y oung m an s a id , “ th e c o ach d id th e th re e th in gs th at Jo n L ev y to ld m e a b out e arlie r: te ll p eo ple w hat th ey d id w ro ng; te ll th em h ow y ou f e el a b out i t; a n d r e m in d t h em t h ey a re b ette r t h an t h at. “ In o th er w ord s, t h eir p erfo rm an ce i s b ad , b ut t h ey a re g ood.” “ P re cis e ly . Y ou s e e, it is v ery im porta n t w hen y ou a re le ad in g p eo ple to r e m em ber th at b eh av io r a n d w orth a re n ot th e s a m e th in gs. W hat is re ally w orth w hile i s t h e p erso n w ho’s m an ag in g t h eir o w n b eh av io r. “ It a p plie s e q ually t o u s w hen w e’re m an ag in g o ur o w n b eh av io r. “ In f a ct, if y ou r e aliz e th is ,” th e M an ag er s a id a s h e b ro ught u p a n oth er sc re en on his co m pute r, “y ou w ill know th e key to pro vid in g a re ally s u ccessfu l R e-D ir e ct.” * We A re N ot J u st O ur B eh avio r. W e A re T he P erso n M anagin g O ur B eh avio r. * The y oung m an s a id , “ It s o unds lik e th ere ’s r e sp ect a n d c arin g b eh in d a R e-D ir e ct.” “ I’m g la d y ou n otic ed t h at, y oung m an . Y ou’ll b e m ore s u ccessfu l w hen y ou r e sp ect t h e i n div id ual y ou’re r e -d ir e ctin g.” T he y oung m an w as h esita n t to ask th e n ex t q uestio n. “W hile O ne M in ute P ra is in gs a n d O ne M in ute R e-D ir e cts a re e ff e ctiv e, c o uld th ey b e se en a s w ay s t o m an ip ula te p eo ple a n d g et t h em t o d o w hat y ou w an t? ” “ T hat’s a g re at q uestio n. M an ip ula tio n in volv es d ecep tiv ely c o ntr o llin g peo ple fo r your ow n ad van ta g e. If you’re tr y in g to m an ip ula te peo ple , y ou’re d oin g a p oor j o b, a n d i t w ill c o m e b ack t o b ite y ou. “Y our jo b is to s h ow p eo ple h ow to m an ag e th em se lv es a n d e n jo y it. Y ou w an t t h em t o s u cceed w hen y ou’re n ot a ro und. “T hat i s w hy i t i s s o i m porta n t t o l e t p eo ple k now u p f ro nt w hat y ou a re d oin g a n d w hy. “ It’s l ik e a n yth in g e ls e i n l if e . T here a re t h in gs t h at w ork a n d t h in gs t h at d on’t w ork . B ein g honest w ith peo ple w ork s bette r. A s you m ay hav e notic ed , b ein g d is h onest e v en tu ally l e ad s t o f a ilin g w ith p eo ple .” “ I ca n se e now ,” th e young m an sa id , “w here th e pow er of your m an ag em en t s ty le c o m es f ro m — you c are a b out p eo ple .” “ Y es, I d o. A nd I a ls o c are a b out r e su lts !” T he y oung m an w as b eg in nin g to s e e m ore c le arly h ow c lo se ly r e la te d p eo ple a n d r e su lts w ere . H e re m em bere d h ow g ru ff h e th ought th is s p ecia l M an ag er w as w hen h e f ir s t m et h im . It w as a s th oug h th e M an ag er c o uld re ad h is m in d. “ S om etim es,” h e sa id , “ y o u h av e to c are e n ough to b e to ugh— th at is , to ugh o n th e p oor perfo rm an ce b ut n ot o n t h e p ers o n. “A s y ou u ndoubte d ly k now , m ak in g m is ta k es i s n ot t h e p ro ble m . I t’s n ot le arn in g f ro m t h em t h at c au se s r e al p ro ble m s.” T he y oung m an a sk ed , “ W hat h ap pen s w hen a p ers o n k eep s m ak in g sim ila r m is ta k es, a fte r y ou’v e a lr e ad y p ro vid ed t h em w ith a R e-D ir e ct? ” “ W ell, le t m e a sk y ou, h ow d o y ou th in k a m an ag er fe els w hen th at h ap pen s? ” “P ro bab ly u nhap py, a n noyed , o r e v en a n gry .” “ Y es. T hat’s w hen y ou n eed to ta k e a b re ak an d calm ly lo ok at th e situ atio n, s o y our e m otio ns d on’t c au se y o u t o m ak e a m is ta k e. “A O ne M in ute R e-D ir e ct is in te n ded to h elp p eo ple le arn . H ow ev er, w hen a p ers o n h as le arn ed so m eth in g a n d h as sh ow n th ey ca n d o it, b ut th ey hav e a w on’t do attitu de, you need to lo ok at th e co st to th e org an iz atio n, an d w heth er y ou can aff o rd to k eep su ch a p ers o n o n th e te am .” T hat m ad e s e n se t o t h e y oung m an .

B y n ow h e h ad g ro w n to lik e th e N ew O ne M in ute M an ag er, a n d k new w hy p eo ple e n jo yed w ork in g t h ere . T hey w ork ed w ith h im , n ot fo r h im . The y oun g m an s a id , “ M ay be y ou w ould fin d th is in te re stin g. I w ro te t h is to r e m in d m e o f h ow g oals a n d c o nse q uen ces a re r e la te d a n d h ow O ne M in ute G oals , P ra is in gs, a n d R e-D ir e cts w ork to geth er.” H e s h ow ed h im a p ag e f ro m h is n ote s: * Goals B eg in B eh avio rs. C onse q uen ces In flu en ce F utu re B eh avio rs. * “T hat’s g ood!” t h e M an ag er s a id .

“D o you th in k so ?” th e you ng m an ask ed , w an tin g to hear th e co m plim en t a g ain . “Y oung m an ,” th e M an ag er s a id lig hth earte d ly , “ it is n ot m y r o le in lif e to b e a h um an t a p e r e co rd er. I d o n ot h av e t im e t o r e p eat m yse lf .” J u st w hen th e y oung m an th ough t h e m ig ht b e p ra is e d a g ain , h e f e lt h e w as i n f o r a n oth er O ne M in ute R e-D ir e ct. B ut t h e b rig ht y oung m an k ep t a s tr a ig ht f a ce a n d s a id s im ply , “ W hat? ” T hey lo oked at each oth er fo r a m om en t an d th en both bro ke in to l a u ghte r. “ I lik e y ou, y oung m an ,” th e M an ag er sa id . “ H ow w ould y ou lik e to w ork h ere ?” T he y oung m an sta re d in a m azem en t. “ Y ou m ean w ork fo r y ou?” h e ask ed e n th usia stic ally . “ N o. I m ean w ork f o r y o urse lf , l ik e t h e o th er p eo ple o n o ur t e am . I d on’t b elie v e a n ybody e v er re ally w ork s fo r a n ybody e ls e . D eep d ow n, p eo ple l ik e t o w ork f o r t h em se lv es. “ T he p eo ple o n o ur te am w ork a s p artn ers a n d to geth er w e lo ok fo r w ay s to im pro ve. I d o m y b est to h elp th em w ork b ette r, a n d in th e p ro cess w e a ll e n jo y o u r w ork a n d liv es m ore . A nd w e’re a g re at b en efit to o ur org an iz atio n.” T his w as, o f c o urs e , w hat t h e y ou ng m an h ad b een l o okin g f o r a ll a lo ng.

“I’d l o ve t o w ork h ere ,” h e s a id .

A nd s o h e d id .

O ver tim e, h e b en efite d g re atly fro m w ork in g w ith s u ch a n in novativ e m an ag er. A nd e v en tu ally , t h e i n ev ita b le h ap pen ed . Anoth er New One M in ute M anager H E, t o o, b ecam e a N ew O ne M in ute M an ag er. He b ecam e o ne, n ot b ecau se h e th ought lik e o ne, o r ta lk ed lik e o ne, b ut becau se h e l e d a n d m an ag ed l ik e o ne. H e k ep t t h in gs s im ple .

H e s e t O ne M in ute G oals .

H e g av e O ne M in ute P ra is in gs.

H e p ro vid ed O ne M in ute R e-D ir e cts .

H e a sk ed b rie f, im porta n t q uestio ns; sp oke th e sim ple tr u th ; la u ghed , w ork ed , a n d e n jo yed . A nd p erh ap s m ost im porta n t o f a ll, h e n ot o nly m an ag ed , h e a ls o le d p eo ple to b e c re ativ e a n d d o n ew th in gs. H e e n co ura g ed th ose a ro und h im t o d o t h e s a m e f o r t h e p eo ple t h ey w ork ed w ith . H e e v en c re ate d a p ock et- s iz ed G am e P la n to m ak e it e asie r f o r p eo ple t o b ec om e a N ew O ne M in ute M an ag er. H e g av e it a s a u se fu l g if t to th ose w ho c o uld b en efit f ro m i t. I t r e ad : The New One M in ute M anager’s G am e P la n A G ift t o Y o urse lf M A NY y ears la te r, h e lo oked b ack o n th e tim e w hen h e fir s t h eard a b out O ne M in ute M an ag em en t. I t s e em ed l ik e l o ng a g o. T he n eed fo r h is o rg an iz atio n to b e m ore ag ile an d re sp onsiv e h ad b eco m e e v en g re ate r s in ce h e’d f ir s t m et th e N ew O ne M in ute M an ag er. S o he w as v ery g ra te fu l t h at t h e s p ecia l m an ag er h ad b een s o g en ero us w ith h is t im e a n d k now le d ge. I t h ad p ro v ed t o b e v ery v alu ab le . R em em berin g h is p ro m is e to sh are w hat h e’d le arn ed w ith o th ers , h e had e x pan ded th e n ote s h e’d ta k en lo ng a g o a n d h ad g iv en a c o py to e ach p ers o n o n h is t e am . They ’d re ad it a n d sa id th at u sin g th e T hre e S ecre ts h ad m ad e a re al d if f e re n ce. T hey fo und th at P ra is in gs, esp ecia lly w hen th ey w ere b ala n ced w ith e ff e ctiv e R e-D ir e cts , w ere a p ow erfu l w ay t o a cco m plis h G oals s o oner. S ev era l p eo ple a ls o r e v eale d t h ey w ere u sin g t h e p rin cip le s a t h o m e a n d w ere e n jo yin g c atc h in g e ach o th er d oin g s o m eth in g r ig ht. L iz A quin o h ad c o m e b y to s a y, “ T han k y ou f o r le ttin g m e k now a b out th e T hre e S ecre ts . I h av e m uch m ore t im e n ow .” H e’d r e sp onded , “ W e h av e th e N ew O ne M in ute M an ag er to th an k f o r th at.” S ittin g a t h is d esk , h e r e aliz ed h o w f o rtu nate h e w as.

H e n ow h ad t im e t o t h in k a n d p la n , a n d t o g iv e h is o rg an iz atio n t h e k in d of h elp i t r e ally n eed ed . H e h ad m ore tim e to s p en d w ith h is fa m ily a n d p urs u e o th er in te re sts . H e ev en h ad tim e to re la x . H e fe lt lu ck y to h av e le ss str e ss th an o th er m an ag ers m ig ht e x perie n ce. B ecau se th e p eo ple o n h is te am w ere d oin g so w ell, h is d iv is io n h ad fe w er c o stly p ers o nnel p ro ble m s, l e ss i lln ess, a n d l e ss a b se n te eis m . As h e lo oked b ack , h e w as g la d h e h ad n’t w aite d to sta rt u sin g O ne M in ute M an ag em en t u ntil h e t h ou ght h e c o uld d o i t j u st r ig ht . H e’d a d m itte d to h is te am , “ I’m n ot u se d to te llin g p eo ple h ow g ood th ey a re o r h ow I f e el. A nd I ’m n ot s u re I c an a lw ay s r e m em ber to te ll y ou th at I v alu e a n d t h in k w ell o f y ou w hen I g iv e a R e-D ir e ct.” S o, h e h ad t o s m ile w hen s o m eo n e s a id , “ W ell, y ou c o uld a t l e ast g iv e i t a tr y !” B y sim ply ask in g peo ple if th ey w an te d to be m an ag ed by su ch a m an ag er, a n d a d m ittin g th at h e m ig ht n ot a lw ay s b e a b le to d o it r ig ht, h e’d a cco m plis h ed s o m eth in g i m porta n t. P eo ple k new u p f ro nt th at h e w as h onestly o n th eir s id e f ro m th e s ta rt, a n d th at m ad e a ll t h e d if f e re n ce. A G ift t o O th ers H E w as l o st i n t h ought, s o w hen t h e p hone r a n g, i t s ta rtle d h im . He h eard h is a ssis ta n t s a y, “ G ood m orn in g. T here is a y oung w om an o n th e p hone w ho w ould lik e to k now if sh e c o uld c o m e a n d ta lk w ith y ou ab out t h e w ay w e m an ag e h ere .” H e sm ile d , re m em berin g h is o w n e arly e x perie n ces. “ I’d b e h ap py to t a lk w ith h er,” h e r e p lie d . L ate r, w hen h e m et w ith t h e b rig ht y oung w om an , h e s a id , “ I’m h onore d to s h are w hat I ’v e l e arn ed a b out l e ad in g a n d m an ag in g.” A s h e o ff e re d h er a se at h e a d ded , “ I w ill o nly m ak e o ne re q uest o f you.” “ W hat i s t h at? ” t h e v is ito r a sk ed .

“S im ply ,” h e b eg an , “ th at i f y ou f in d i t u se fu l, y ou w ill . . .” * Share I t W ith O th ers. * th e e n d Ackn owl ed gm en ts O ver th e y ears w e h av e le arn ed fro m an d b een in flu en ced b y m an y in div id uals . W e w ould l ik e t o a ck now le d ge a n d g iv e a p ublic p ra is in g t o : L arry H ughes f o r h is u niq ue, c re ativ e p ublis h in g o f t h e o rig in al e d itio n. D rs. G era ld N els o n a n d R ic h ard L eva k , fo r th e O ne M in ute S co ld in g, an a m az in gly e ff e ctiv e m eth od o f p are n ta l d is c ip lin e. W e’v e a d ap te d th eir m eth od i n to t h e O ne M in ute R e-D ir e ct. D r. E llio tt C arlis le f o r w hat h e t a u ght u s a b out e ff e ctiv e d ele g atio n. D r. T hom as C onnella n fo r w hat h e ta u ght u s a b out m ak in g b eh av io ra l c o ncep ts a n d t h eo rie s c le ar a n d u nders ta n dab le t o a ll. D r. P aul H erse y f o r w hat h e ta u ght u s a b out a p ply in g in sig hts f ro m th e beh av io ra l s c ie n ces. D r. D oro th y Jo ngew ard , Ja y S helo v , an d A be W agner fo r w hat th ey ta u ght u s a b out c o m munic atio n a n d t h e O K-n ess o f p eo ple . D r. R obert L orb er f o r w hat h e ta u ght u s a b out m an ag in g c o nse q uen ces in b usin ess a n d i n dustr y . D r. K en neth M aje r fo r w hat he ta u ght us ab out goal se ttin g an d perfo rm an ce. D r. C arl R ogers fo r w hat he ta u ght us ab out pers o nal honesty an d open ness. L ouis T ic e f o r w hat h e t a u ght u s a b out u nlo ck in g h um an p ote n tia l. W e a ls o w an t to th an k o ur m arv elo us lite ra ry a g en t M arg re t M cB rid e ; R ic h ard A ndre w s ; o ur e x celle n t e d ito rs N ancy C ase y a n d M arth a L aw re n ce ; o ur t a le n te d d esig ner P atr ic k P iñ a , a n d F aye A tc h is o n f o r a ll t h eir h elp . Ta ke t h e Next S te p Ava ila ble f r o m T he K en B la nch a rd C om panie s New One Minute Manager T raining The O ne M in ute M anager h as b een p art o f e v ery m an ag er’s e sse n tia l lib ra ry fo r o ver th re e d ecad es. N ow y ou can d ev elo p y our m an ag em en t pote n tia l b y e x plo rin g th e w is d om o f T he N ew O ne M in ute M anager a n d build in g th e p ra ctic al sk ills c ritic al to y our su ccess. L earn h ow y ou c an b eco m e a m ore e ff e ctiv e m an ag er a t k en bla n ch ard .c o m . The c o n cep ts in th is b ook a re so m e o f th e m an y w ay s th at T he K en B la n ch ard Com pan ie s ® help s org an iz atio ns im pro ve perfo rm an ce, e m plo yee en gag em en t, an d cu sto m er lo yalty aro und th e w orld . If you w ould lik e a d ditio nal in fo rm atio n a b out h ow to e x perie n ce th ese b en efits w ith in y our o rg an iz atio n, c o nta ct u s a t: T he K en B la n ch ard C om pan ie s T he L ead ers h ip D if f e re n ce® P hone: + 1-7 60-4 89-5 005 C onta ct: k en bla n ch ard .c o m /in quir e W eb site : w ww.k en bla n ch ard .c o m A va ila ble f r o m S pen cer J o hnso n , M D Spen cer J oh nso n ’s B ook s Y ou m ay d is c o ver m ore a b out D r. S pen cer Jo hnso n’s b ooks a t w ww.s p en cerjo hnso n.c o m . About t h e A uth ors K EN B LA NCH ARD , o ne o f th e m ost in flu en tia l le ad ers h ip e x perts in t h e w orld , is th e co au th or of th e ic o nic bests e lle r, T he O ne M in ute M anager , a n d 6 0 o th er b ooks w hose c o m bin ed sa le s to ta l m ore th an 2 1 m illio n c o pie s. H is g ro undbre ak in g w ork s h av e b een tr a n sla te d in to m ore th an 4 2 l a n guag es a n d i n 2 005 h e w as i n ducte d i n to A m azo n’s H all o f F am e as o ne o f t h e t o p 2 5 b ests e llin g a u th ors o f a ll t im e. H e is a ls o th e c o fo under w ith h is w if e , M arg ie , o f T he K en B la n ch ard C om pan ie s ® , a n in te rn atio nal m an ag em en t tr a in in g a n d c o nsu ltin g fir m in S an D ie g o, C alif o rn ia , an d L ea d L ik e Je su s, a w orld w id e org an iz atio n co m mitte d t o h elp in g p eo ple b eco m e s e rv an t l e ad ers . K en h as r e ceiv ed n um ero us a w ard s a n d h onors f o r h is c o ntr ib utio ns in t h e f ie ld s o f m an ag em en t, le ad ers h ip , a n d s p eak in g. T he N atio nal S peak ers A sso cia tio n a w ard ed h im its h ig hest h onor, th e C ouncil o f P eers A w ard o f E xcelle n ce. H e w as in ducte d in to th e H RD H all of F am e by T ra in in g m ag azin e an d he re ceiv ed th e G old en G av el A w ard fro m T oastm aste rs I n te rn atio nal. K en a ls o r e ceiv ed t h e T hought L ead ers h ip A w ard b y I S A –th e A sso cia tio n o f L earn in g P ro vid ers . W hen h e’s n ot w ritin g o r s p eak in g, K en te ach es s tu den ts in th e M aste r o f S cie n ce i n E xecu tiv e L ead ers h ip P ro gra m a t t h e U niv ers ity o f S an D ie g o. B orn in N ew Je rs e y an d ra is e d in N ew Y ork , K en re ceiv ed an M A deg re e f ro m C olg ate U niv ers ity a n d a B A a n d P hD f ro m C orn ell U niv ers ity . S P E N CER JO HNSO N, M D, is one of th e m ost ad m ir e d th ought le ad ers an d w id ely re ad au th ors in th e w orld . H is books hav e beco m e em bed ded i n o ur l a n guag e a n d c u ltu re . C alle d “T he K in g o f P ara b le s” b y U SA T o day , D r. Jo hnso n is o fte n re fe rre d to a s th e b est th ere is a t ta k in g c o m ple x su bje cts a n d p re se n tin g sim ple so lu tio ns th at w ork . H is b rie f b ooks c o nta in v alu ab le in sig hts a n d pra ctic al to ols th at m illio ns o f p eo ple u se to en jo y m ore h ap pin ess an d su ccess w ith l e ss s tr e ss. His th ir te en N ew Y ork T im es bests e lle rs in clu de th e #1 title s W ho M oved M y C heese ? A n A -M azin g W ay to D ea l w ith C hange a n d T he O ne M in ute M anager: T he W orld ’s M ost P opula r W ay t o M anage Y o ur W ork a nd L ife , c o au th ore d w ith K en B la n ch ard .

In a t im e w hen m an y h av e l e arn ed t o b e s k ep tic al o f s im plis tic a n sw ers , m illio ns of re ad ers aro und th e w orld hav e fo und th e sim ple tr u th s in S pen cer J o hnso n’s p ara b le s t o b e i n valu ab le . D r. J o hnso n’s e d ucatio n in clu des a B A d eg re e in P sy ch olo gy fro m th e U niv ers ity o f S outh ern C alif o rn ia , a n M D d eg re e f ro m t h e R oyal C olle g e o f S urg eo ns, a n d m ed ic al c le rk sh ip s a t th e M ay o C lin ic a n d H arv ard M ed ic al S ch ool. H e h as s e rv ed a s R ese arc h P hysic ia n a t t h e I n stitu te f o r I n te rd is c ip lin ary S tu die s; L ead ers h ip F ello w a t th e H arv ard B usin ess S ch ool, a n d A dvis e r to t h e Cen te r fo r Public Lead ers h ip at Harv ard ’s Ken ned y Sch ool of G overn m en t. O ver 50 m illio n co pie s of Spen cer Jo hnso n’s books are in use w orld w id e i n 4 7 l a n guag es.

D is c o ver g re at a u th ors , e x clu siv e o ff e rs , a n d m ore a t h c.c o m . Als o b y Ken B la nch ard a nd S pen cer J o hnso n Als o b y K en B la n ch ard , P hD TH E O NE M IN UTE M ANAGER ( w ith S pen cer J o hnso n) PU TTIN G T H E O NE M IN UTE M ANAGER T O W ORK ( w ith R obert L orb er) L EA DER SH IP A ND T H E O NE M IN UTE M ANAGER ( w ith P at Z ig arm i a n d D re a Z ig arm i) T H E O NE M IN UTE M ANAGER M EETS T H E M ONKEY ( w ith W illia m O nck en ) TH E O NE M IN UTE M ANAGER B U IL D S H IG H P E R FO RM IN G T EA M S (w ith D on C are w a n d E unic e P aris i- C are w ) RAV IN G F A NS ( w ith S held on B ow le s) G UNG H O! ( w ith S held on B ow le s) H IG H F IV E! ( w ith S held on B ow le s, D on C are w , a n d E unic e P aris i- C are w ) W HALE D ONE! ( w ith T had L acin ak , C huck T om pkin s, a n d J im B alla rd ) FU LL S T EA M A HEA D! ( w ith J e sse S to ner) T H E S E C RET ( w ith M ark M ille r) L EA DIN G A T A H IG HER L EV EL (w ith th e F oundin g A sso cia te s a n d C onsu ltin g P artn ers o f T he K en B la n ch ard C om pan ie s) T H E F O URT H S E C RET O F T H E O NE M IN UTE M AN AGER ( w ith M arg re t M cB rid e) T R U ST W ORK S! ( w ith C ynth ia O lm ste ad a n d M arth a L aw re n ce) A ls o b y S pen cer J oh nso n , M D TH E O NE M IN UTE M ANAGER ( w ith K en B la n ch ard ) PE A KS A ND V A LLEY S M ak in g G ood A nd B ad T im es W ork F or Y ou— At W ork A nd I n L if e T H E P R ESE N T T he G if t T hat M ak es Y ou H ap py A nd S uccessfu l A t W ork A nd I n L if e W HO M OVED M Y C H EESE ? A n A -M azin g W ay T o D eal W ith C han ge W HO M OVED M Y C H EESE ? f o r T een s W HO M OVED M Y C H EESE ? f o r K id s TH E O NE M IN UTE $ A LES P E R SO N YES O R N O T he G uid e T o B ette r D ecis io ns TH E O NE M IN UTE M OTH ER T he Q uic k est W ay F or M oth ers T o H elp C hild re n L ik e T hem se lv es A nd B eh av e T hem se lv es T H E O NE M IN UTE F A TH ER T he Q uic k est W ay F or F ath ers T o H elp C hild re n L ik e T hem se lv es A nd B eh av e T hem se lv es T H E O NE M IN UTE T EA CH ER H ow T o T each O th ers T o T each T hem se lv es (w ith C onsta n ce Jo hnso n, M Ed) TH E P R EC IO US P R ESE N T T he G if t Y ou G iv e Y ours e lf O NE M IN UTE F O R Y OURSE LF T ak in g C are O f Y our M ost V alu ab le A sse t T H E V A LU E T A LES S E R IE S F O R C H IL D REN Copyrig ht TH E N EW O NE M IN UTE M ANAGER . C opyrig ht © 2 015 b y B la n ch ard F am ily P artn ers h ip a n d C an dle C om munic atio ns, In c. All rig hts re se rv ed under In te rn atio nal an d Pan -A m eric an Copyrig ht C onven tio ns. By pay m en t of th e re q u ir e d fe es, you hav e been gra n te d th e nonex clu siv e, n ontr a n sfe ra b le r ig ht t o a ccess a n d r e ad t h e t e x t o f t h is e -b ook o n-s c re en . N o p art o f t h is t e x t m ay b e re p ro duced , t r a n sm itte d , d ow nlo ad ed , d eco m pile d , r e v ers e -e n gin eere d , o r s to re d i n o r i n tr o duced i n to a n y in fo rm atio n s to ra g e a n d re tr ie v al s y ste m , in a n y fo rm o r b y a n y m ean s, w heth er e le ctr o nic o r m ech an ic al, now know n or here afte r in ven te d , with out th e ex pre ss writte n perm is sio n of H arp erC ollin s e -b ooks.

F IR ST E D IT IO N IS B N 9 78-0 -0 6-2 36754-9 E Pub E ditio n M AY 2 015 I S B N 9 780062389 152 15 1 6 1 7 1 8 1 9 O V /RRD 1 0 9 8 7 6 5 4 3 2 1 About t h e P ublis h er A ustr a lia H arp erC ollin s P ublis h ers A ustr a lia P ty . L td .

L ev el 1 3, 2 01 E liz ab eth S tr e et S ydney, N SW 2 000, A ustr a lia w ww.h arp erc o llin s.c o m .a u C an ad a H arp erC ollin s C an ad a 2 B lo or S tr e et E ast – 2 0th F lo or T oro nto , O N M 4W 1 A 8, C an ad a w ww.h arp erc o llin s.c a N ew Z ea la n d H arp erC ollin s P ublis h ers N ew Z eala n d U nit D 1, 6 3 A pollo D riv e R ose d ale 0 632 A uck la n d, N ew Z eala n d w ww.h arp erc o llin s.c o .n z U nit e d K in gd om H arp erC ollin s P ublis h ers L td .

1 L ondon B rid ge S tr e et L ondon S E 1 9 G F, U K www.h arp erc o llin s.c o .u k U nit e d S ta te s H arp erC ollin s P ublis h ers I n c.

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